Annie Talvasto

Marketing, Public Speaking & Events at Annie Talvasto
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Contact Information
Location
Zurich, Zurich, Switzerland, CH
Languages
  • Finnish -
  • English -

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José Fernandes

I had the pleasure of having Annie working in my team since the beginning of the this year. She made a great contribution to develop FLUX, where she worked until now. Annie is an enthusiastic and high drive person to move things forward. She is willing to go to extra-mile to have the job done and help out other people. Her high career aspirations gives her a very strong motivation to learn and do more every day. She is straightforward in her way of getting things done and towards people. I think Annie has the skills and driving force to be a great team player as she likes to be in a winning team.

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Credentials

  • Track Chair: KubeCon + CloudNativeCon North America 2022
    The Linux Foundation
    Nov, 2022
    - Sep, 2024
  • GitOpsCon North America 2022 Program Committee Member
    The Linux Foundation
    Sep, 2022
    - Sep, 2024
  • Positioning Certified
    Product Marketing Alliance
    Sep, 2022
    - Sep, 2024
  • Storytelling Certified
    Product Marketing Alliance
    Sep, 2022
    - Sep, 2024
  • Program Committee Member: KubeCon + CloudNativeCon North America 2022
    The Linux Foundation
    Aug, 2022
    - Sep, 2024
  • Speaker: KubeCon + CloudNativeCon Europe 2022
    The Linux Foundation
    May, 2022
    - Sep, 2024
  • Track Chair: KubeCon + CloudNativeCon Europe 2022
    The Linux Foundation
    May, 2022
    - Sep, 2024
  • ServiceMeshCon Europe Program Committee Member Badge 2022
    The Linux Foundation
    Apr, 2022
    - Sep, 2024
  • Speaker: KubeCon + CloudNativeCon North America 2021
    The Linux Foundation
    Oct, 2021
    - Sep, 2024
  • 6-Week Growth Marketing Immersive - Live & Interactive Online Classroom Experience
    Growth Tribe Academy
    Aug, 2020
    - Sep, 2024
  • Microsoft Certified: Azure Fundamentals
    Microsoft
    Jul, 2020
    - Sep, 2024
  • PRINCE2® Foundation Certificate in Project Management
    PeopleCert
    Dec, 2018
    - Sep, 2024
  • AgilePM® Foundation
    APMG International
    Nov, 2018
    - Sep, 2024

Experience

    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing, Public Speaking & Events
      • Nov 2017 - Present

      As a freelancer, public speaker & Full-stack marketer, I help tech companies get the most out of their marketing activities by consulting on marketing strategy, content creation, communications and event management. My clients include Nordic tech companies, and my company has built the biggest tech events in the Nordics in their respective sectors. As a freelancer, public speaker & Full-stack marketer, I help tech companies get the most out of their marketing activities by consulting on marketing strategy, content creation, communications and event management. My clients include Nordic tech companies, and my company has built the biggest tech events in the Nordics in their respective sectors.

    • Germany
    • Software Development
    • 200 - 300 Employee
    • Senior Product Marketing Manager
      • Nov 2021 - Jan 2023

      Camunda innovates process automation with an open source & developer-friendly approach that's standards-based, highly scalable & collaborative for business & IT. At Camunda, we have a simple goal: automate any processes, anywhere. All the way from Zalando’s online shop to NASA’s space missions, processes are everywhere, and at Camunda we have made it our mission to enable organizations to design, automate and improve these processes. Five of the ten largest banks in the US rely on Camunda and a community of tens of thousands of users across companies such as Vodafone, ING, Allianz, Lufthansa and Atlassian design.- Drive go-to-market initiatives based on market research, competitive analysis, and customer feedback - Plan, build and execute product launch initiatives and campaigns- Work closely with leadership and product management to develop and execute product led growth (PLG) strategy- Partner with the demand generation and global marketing teams to design and launch campaigns delivering measurable pipeline impact - Ensure superior market, product and competitive knowledge across our sales teams

    • United States
    • Software Development
    • 1 - 100 Employee
    • Product Marketing Manager
      • May 2021 - Nov 2021

      - Responsible for building, executing, and leading CAST AI Product Marketing strategy and demand generation,- Conceptualize and drive educational product and solution content for various channels and platforms, - Develop product positioning and messaging that resonates with customers and makes our product stand-out from its competitors,- Be the authority of product market research, industry trends, and drive internal initiatives to make our product the best in its field. - Responsible for building, executing, and leading CAST AI Product Marketing strategy and demand generation,- Conceptualize and drive educational product and solution content for various channels and platforms, - Develop product positioning and messaging that resonates with customers and makes our product stand-out from its competitors,- Be the authority of product market research, industry trends, and drive internal initiatives to make our product the best in its field.

    • United States
    • Software Development
    • 200 - 300 Employee
    • Commercial Marketing Manager
      • Mar 2019 - Apr 2021

      - Spearhead large projects & marketing partnerships- Manage virtual teams across marketing & sales- Leading external vendors & executive relationships- Manage data and account based marketing together with enterprise sales- Proven results by achieving 135% of KPI’s and building EMEA best practices - Spearhead large projects & marketing partnerships- Manage virtual teams across marketing & sales- Leading external vendors & executive relationships- Manage data and account based marketing together with enterprise sales- Proven results by achieving 135% of KPI’s and building EMEA best practices

    • Russian Federation
    • IT Services and IT Consulting
    • International Events & Community Manager
      • Mar 2017 - Nov 2017

      UpCloud is a cloud provider, that operates in three continents and is one of the fastest growing tech companies in Finland (3rd place in Deloitte Technology Fast 50 list).- Leading events & community globally- Driving growth with community & organic online marketing- Contact & lead pipeline from events grew by 300%- Increased non-paid engagement 10x UpCloud is a cloud provider, that operates in three continents and is one of the fastest growing tech companies in Finland (3rd place in Deloitte Technology Fast 50 list).- Leading events & community globally- Driving growth with community & organic online marketing- Contact & lead pipeline from events grew by 300%- Increased non-paid engagement 10x

    • Startup Evangelist
      • Mar 2016 - Nov 2016

      Managing Microsoft Flux community co-working space.- Process development: customer experience & startup onboarding- Coaching startups- Managing community, events, communications, marketing- Acting as a link between start-up community & Microsoft- Positive PR coverage increased by 23% Managing Microsoft Flux community co-working space.- Process development: customer experience & startup onboarding- Coaching startups- Managing community, events, communications, marketing- Acting as a link between start-up community & Microsoft- Positive PR coverage increased by 23%

    • Finland
    • Education Administration Programs
    • Project Manager
      • Jan 2015 - Feb 2016

      Ahjo Accelerator is a pre-seed accelerator program.- Managed program, services, marketing & development- Lead budget, hiring & team- Increased applicants by 40% Ahjo Accelerator is a pre-seed accelerator program.- Managed program, services, marketing & development- Lead budget, hiring & team- Increased applicants by 40%

    • Finland
    • Non-profit Organizations
    • 1 - 100 Employee
    • Project Manager
      • Feb 2012 - Jan 2015

      Being a Project Manager at Aaltoes & Slush for over three years, I led various projects and teams. I organized over 45 events totaling over 10 thousand attendees, as well leading teams in the Slush conference with over 15 thousand yearly attendees. Being a Project Manager at Aaltoes & Slush for over three years, I led various projects and teams. I organized over 45 events totaling over 10 thousand attendees, as well leading teams in the Slush conference with over 15 thousand yearly attendees.

Education

  • Aalto University
    Bachelor's Degree, International Business
    2014 - 2020
  • SKEMA Business School
    Master's degree, Project Management
    2018 - 2018

Community

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