Customer Success, Marketing

• Oct 2020 - Present

Senior Capstone Project

• Sep 2019 - Dec 2019

Marketing capstone project for local Cleveland lifestyle brand, Lyman Life.-Ultimately saw a 39.9% increase in Black Friday sales when compared to the prior year.-Throughout the course of the semester I ran multiple Instagram and Facebook paid promotions, launched an Instagram Giveaway marketing event, and facilitated a photoshoot with the CWRU Crew team to create new, engaging content. -Analyzed Shopify and Google Analytics data to benchmark progress and track growth.

President

• Jan 2019 - Dec 2019

-Effectively delegated tasks to other officers and fostered a productive work environment.-Designed team kit for 2018, 2019, and 2020 race seasons using online vector image editing programs, and coordinated application onto physical garments with manufacturer.-Worked to promote the club via social media, by creating content (Instagram, Facebook) that engaged members of the cycling community.

Social Media Assistant

• Jul 2019 - Jul 2019

-Ran all forms of social media (Instagram, Facebook, Twitter) for The Intelligentsia Cup, one of the largest cycling race series in the nation during their ten day event.-Pursued sponsorship from local and national companies to secure funding for The Intelligentsia Cup.