Experience

Avto Triglav d.o.o., Ljubljana

• Slovenia
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Head of marketing and PR

  • Oct 2023 - Present

• Marketing Communication Specialist

  • Oct 2018 - Oct 2023

  Marketing communications Specialist for market: Slovenia and Croatia▪ Organization and execution of national marketing projects for automotive brands Fiat, Jeep, Alfa Romeo, Abarth, Maserati and Fiat Professional.▪ Preparation and control over national marketing plan. Handling national budgets.▪ Preparation and control over local budget of sales unit under same ownership (dealers); 5 sales points in Slovenia▪ Draft design, preparation, presentation, translation and overall overview of all marketing materials (ATL and BTL).▪ Coordination and adaptation of centrally developed projects.▪ Coordinating and executing national sponsorships. ▪ Draft design or adaptation of central and national project to local needs; including preparation of materials for business partners.▪ Handling and editing national web pages for all brands (FCA brands) and handling and editing Slovenian web pages of company Avto Triglav and dealers under same ownership. ▪ Coordination marketing activities with team, preparation of summaries and analyses.▪ Organization and execution of launches for new models; dealer launches for business partners and marketing launches for customers.▪ Marketing support with new dealerships openings.▪ Preparation, implementation and coordination of sales related insurance policies.▪ Coordination with head of sales department and management.▪ Preparing and executing social editorials for all brands, both countries. Facebook and Instagram profiles; brand by brand, country by country. ▪ Implementing and managing Linked-in profile for Avto Triglav in Slovenia.▪ Preparing and executing social editorials for local dealers, under the same ownership (managing FB profiles of local dealerships). ▪ Preparing and executing award games on social media. ▪ Preparing social editorial for dealer network, in line with national marketing activities. ▪ Analysis and reports for principal (FCA) and owners (Avto Triglav d.o.o.. and Swiss owners Emil Frey Group). Show less



APRIL

• France
• Insurance
• 700 & Above Employee

• Sales Marketing Department

  • Mar 2014 - Oct 2018

  ▪ Preparation, implementation and coordination of sales related insurance policies. ▪ Coordination with head of sales department and management and sharing workload in their absence. ▪ Fleet sales managing; from recruiting new companies (B2B/fleet sales) to implementation of good CRM base for individual company and their needs. ▪ Responsibility of web sales and handling the portal www.coris.si. ▪ Cooperation and developing sales network and helping with educating new partners in business. ▪ Daily communication with business partners and customers. ▪ Preparing training material for new partners, sales representatives and internal staff. ▪ Co-training new employees, call center and new partners in order to increase sales of insurance. Show less



Chevrolet

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Marketing & PR Coordinator Slovenia

  • Jun 2010 - Mar 2014

  Marketing: ▪ Organization and execution of national marketing projects for Chevrolet brand. ▪ Preparation and control over national marketing plan. Handling national budget. ▪ Budgeting and control over co-operational budget (COOP) for Chevrolet authorized business partners (dealers and repairers).Coordination of marketing activities with business partners (authorized Chevrolet partners, agencies, etc.). ▪ Draft design, preparation, presentation, translation and overall overview of all marketing materials (ATL and BTL). ▪ Coordination and adaptation of centrally developed projects. ▪ Draft design or adaptation of central and national project to local needs; including preparation of materials for business partners. ▪ Handling and editing national web page for Chevrolet brand. ▪ Coordination of marketing activities with call center; preparation of summaries and analyses. ▪ Handling of CRM data base and executing necessary items with business partners. ▪ Organization and execution of launches for new models; dealer launches for business partners and marketing launches for customers. ▪ Marketing support with new dealerships openings. Public relations: ▪ Implementing and maintaining contacts with automotive journalists. ▪ Handling national PR budget. ▪ Organization and execution of national launches for new models; PR. ▪ Preparation of invitations and organization to international launches for new models; PR. ▪ Coordination of test PR cars fleet. ▪ Preparation of press releases. ▪ Overview of published press releases and summary preparations. Show less



General Motors

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Sales and marketing assistant

  • Oct 2009 - Jun 2010

  Help in Sales, Marketing, PR and Aftersales department, administration work (keeping inside and outside administration in line with necessary requirements and procedures), help with transitions and preparations of press releases and press clipping reports. Help in Sales, Marketing, PR and Aftersales department, administration work (keeping inside and outside administration in line with necessary requirements and procedures), help with transitions and preparations of press releases and press clipping reports.



Mercator d.o.o.

• Slovenia
• Retail
• 400 - 500 Employee

• Marketing dept.

  • 2009 - 2009

  Assisting with direct marketing clubs; M Mobil (prepay package for mobile phones) and other Mercator clubs (Lumpi, Maxi, etc.). Assisting with direct marketing clubs; M Mobil (prepay package for mobile phones) and other Mercator clubs (Lumpi, Maxi, etc.).