Experience

Tropical General Investments (TGI) Group

• Nigeria
• Manufacturing
• 700 & Above Employee

• Regional Sales Manager

  • Aug 2019 - Present

  Responsible for the sales & distribution of the company product such as Terra seasoning, Golden terra oil, Big Bill Rice, and home care product such as Renew starch, scouring powder and hand sanitiser Provides input for management decisions for relevant strategic planning. Monitors business performance scorecards and budget to ensure targeted volume is maintained at all times on products ranges, review when necessary to ensure the business is always on course to attain set volume targets. Ensures that regional & area sales expenses are within approved limit, working creatively and in a SMART way to reduce both overall cost and increase efficiency. Develop and oversee the implementation of the Sales & channel development strategy to achieve sales and profitability targets. Develop and oversee the implementation of the sales and channel development strategy to achieve sales and profitability targets. Plan and implement customer retention strategies to ensure consistent sales volume and profitability margin. Participate in recruitment and training the sales force to deliver on company objectives. Manage relationships with distributors, wholesalers, and retailers within the region. Meet or exceed monthly, quarterly, and yearly sales volume and value. Responsible for Sales Planning and driving effective Sales Management Develop competencies and processes required to create an effective and efficient sales team. Provide leadership through effective communication of vision, active coaching and development while comparing sales results to goals and taking appropriate action to correct when necessary Provide sales management, budget control, and incentive planning Ensure effective hiring, orientation, training, development and retention of sales staff Prepare monthly, quarterly, and annual sales forecasts Partner with Strategic Accounts Management team in the management of key customer relationships Show less



Lorna Nigeria limited

• Lagos, Nigeria

• Regional Sales Manager

  • Feb 2016 - Aug 2019

  responsible for the achievements of value and volume sales for the region. manage three different categories for the region. competitors intelligence gathering. Training of subordinates. Ensure price maintenance. responsible for the achievements of value and volume sales for the region. manage three different categories for the region. competitors intelligence gathering. Training of subordinates. Ensure price maintenance.



Johnson Wax Nigeria Limited

• Ibadan, Oyo, Nigeria

• Regional Sales Manager

  • Dec 2008 - Jul 2014

  Meet regional sales financial objectives by forecasting requirements, preparing an annual budget, scheduling expenditures, analysing variances, initiating corrective actions. Establish sales objectives by creating a sales plan and quota for districts in support of national objectives. Implement trade promotion by publishing, tracking, and evaluating trade spending. Updates job knowledge by training subordinates and customer service staff. Increase sales revenue from 6% national contribution to 25% in 9 months Competitors intelligence gathering Embark of trade visits and backcheck Show less



Cadbury Nigeria PLC.

• Nigeria
• Food & Beverages
• 400 - 500 Employee

• Customer Service Manager

  • Feb 2000 - Jul 2008

  Responsible for the achievement of the volume and value target of all confectionaries in the assigned areas. Responsible for new markets development and increasing customers base. Responsible for availability and visibility of all company products in the markets Managed Benue, Nassarawa, Taraba and Kogi states Execute all sales promotion in the assigned states of the federation, majorly for both wholesalers and retailers. I provide leadership expertise to the team and ensures efficient sales strategies are in place To achieve the business strategy, growth and profit objectives for the company Also involves a mix of strategic and trading initiatives as my area of coverage is an emerging region for the candies business. Achieve BTL visibility objectives across all outlet types and categories in the region through the effective planning and execution of merchandising To effectively manage and develop both direct retail and third-party distributor business partnerships To achieve annual sales and profit budgets within the nominated region through excellence in distributor and brand management Show less



Somotex Nigeria Ltd

• Computers and Electronics Manufacturing
• 100 - 200 Employee

• Marketing Executive

  • Mar 1998 - Feb 2000

  Responsible for the introduction of the products to the markets Lead, coach and motivate team members and customers on various features of the products to create a competitive advantage. Achieve area sales target in value and volume Control cost of operation within budget limits to attain area profitability. Ensure that activation activities and all other marketing activities are carried out in line with the agency brief Advice the management on the BTL activities that needed to be deployed in the area. Ensure that products are visible across all the territories in the region. Give timely customer feedback to the management in areas of their demands and products complaints Compile and analyse monthly/ quarterly / annually sales figures to assist the organisation in its planning. Prepare competition analysis and activities within the region to aid strategic decisions. Develop subordinates for effective performance and future job opportunities. Represent the company effectively to all customers and the public to keep the company’s good image Also, ensure sales showrooms are well taken care of with all products being available on the shelf. Work with the marketing team to change the brand name from Goldstar to LG and manage 2 regions Show less



Contact Marketing Services

• Lagos, Nigeria

• Senior Sales Promoter

  • 1996 - 1998

  Develop and manage a sustainable distribution network for the company products in cluster areas. Responsible for the new product launch Deliver all agreed targets on net revenue and market sales. Environmental scanning for competitive activities. Ensure the growth of the markets in the region. Develop and manage a sustainable distribution network for clients’ products. Ensure visibility of POS and POP materials along with the territory of both distributors’ and retail outlets. Lead in the execution of new product launches to achieve sales Effective redistribution of company product within the territory Proper deployment of POS material e.g buntings, posters, danglers and roller banner Carry out marketing programme according to the brief and give feedback for the same. Collect orders and serviced those orders from distributors Responsible for the launch of several products such as Satzenbrau, sans cream soda, Benson and Hedges cigarettes and always pampers Show less