Tahira Endean, CITP, CMP, CED
Head of Program at IMEX- Claim this Profile
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Bio
Kevin Molesworth, CSEP
I want to highlight two of Tahira's many superpowers. The first is her unmatched ability to listen with a welcoming and empathetic pair of ears. This serves her well in understanding what her clients and colleagues need most. The second superpower is how she utilizes that input to synthesize the perfect solution to the goal, wish, or challenge. By clarifying the pain points, generating ideas to alleviate them, developing plans, and implementing them, Tahira is a master of creative problem-solving. As a loud and proud advocate for bringing intention into every design and every project that she works on, she is an inspirational and motivational force for the live events industry.
Kathryn C.
Tahira literally wrote the book on Event Planning. I worked with her prior to the 2017 Tech Summit. The sheer volume of work, the never ending details, the framework of decision making under a hard deadline a normal person would buckle. She delegated clearly, communicated as required and kept the entire team on point at all times. High level professional. Hope to work with her again sometime.
Kevin Molesworth, CSEP
I want to highlight two of Tahira's many superpowers. The first is her unmatched ability to listen with a welcoming and empathetic pair of ears. This serves her well in understanding what her clients and colleagues need most. The second superpower is how she utilizes that input to synthesize the perfect solution to the goal, wish, or challenge. By clarifying the pain points, generating ideas to alleviate them, developing plans, and implementing them, Tahira is a master of creative problem-solving. As a loud and proud advocate for bringing intention into every design and every project that she works on, she is an inspirational and motivational force for the live events industry.
Kathryn C.
Tahira literally wrote the book on Event Planning. I worked with her prior to the 2017 Tech Summit. The sheer volume of work, the never ending details, the framework of decision making under a hard deadline a normal person would buckle. She delegated clearly, communicated as required and kept the entire team on point at all times. High level professional. Hope to work with her again sometime.
Kevin Molesworth, CSEP
I want to highlight two of Tahira's many superpowers. The first is her unmatched ability to listen with a welcoming and empathetic pair of ears. This serves her well in understanding what her clients and colleagues need most. The second superpower is how she utilizes that input to synthesize the perfect solution to the goal, wish, or challenge. By clarifying the pain points, generating ideas to alleviate them, developing plans, and implementing them, Tahira is a master of creative problem-solving. As a loud and proud advocate for bringing intention into every design and every project that she works on, she is an inspirational and motivational force for the live events industry.
Kathryn C.
Tahira literally wrote the book on Event Planning. I worked with her prior to the 2017 Tech Summit. The sheer volume of work, the never ending details, the framework of decision making under a hard deadline a normal person would buckle. She delegated clearly, communicated as required and kept the entire team on point at all times. High level professional. Hope to work with her again sometime.
Kevin Molesworth, CSEP
I want to highlight two of Tahira's many superpowers. The first is her unmatched ability to listen with a welcoming and empathetic pair of ears. This serves her well in understanding what her clients and colleagues need most. The second superpower is how she utilizes that input to synthesize the perfect solution to the goal, wish, or challenge. By clarifying the pain points, generating ideas to alleviate them, developing plans, and implementing them, Tahira is a master of creative problem-solving. As a loud and proud advocate for bringing intention into every design and every project that she works on, she is an inspirational and motivational force for the live events industry.
Kathryn C.
Tahira literally wrote the book on Event Planning. I worked with her prior to the 2017 Tech Summit. The sheer volume of work, the never ending details, the framework of decision making under a hard deadline a normal person would buckle. She delegated clearly, communicated as required and kept the entire team on point at all times. High level professional. Hope to work with her again sometime.
Credentials
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Pandemic Meeting & Event Design
Event Leadership InstituteJan, 2021- Nov, 2024 -
Certified Event Designer
Event Model GenerationDec, 2016- Nov, 2024 -
Digital Event Strategist
Virtual Edge Institute
Experience
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IMEX
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United Kingdom
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Events Services
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100 - 200 Employee
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Head of Program
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Jun 2022 - Present
Our knowlege team finds joy in curating the complimentary, high-quality education programs found at IMEX in Frankfurt each May and Las Vegas each October. With our ear to the ground throughout the year, we listen to what event professionals and all serving in and passionate about the meeting, event and incentive industries around the globe need to find both 'aha' moments and applicable takeaways. IMEX offers an unprecedented mix of business opportunities in partnership with the industry's key associations with its unique mix of set meetings, extensive free education that incites dialogue and provides networking opportunities. My role allows me to bring together decades of education with roles in meeting planning, event production, adult education and curriculum design, work in event technology, building events from inception to 9,000 and deep diving into designing events that make a difference and the science behind the many aspects of success. My event nerdiness and curiosity has led me to continuously meeting people making a difference every single day and having countless opportunities to share stories and ideas that strengthen our whole industry.. Show less
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Book Author
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Oct 2017 - Present
Intentional Event Design, Our Professional Opportunity is written from two decades of experience producing events and designing environments where trust is nurtured, driving growth for participants and organizations as connections are nurtured. From embracing the digital age to wellness; seating design to five senses planning you will be inspired on every page and have actionable ideas you can easily implement. This book is shifting perspectives and driving conversations moving our industry forward as we clearly define the value event professionals including supplier partners bring; we know it is much deeper than the visible decor and logistics, now we can articulate it. Show less
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SITE
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United States
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Industry Associations
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100 - 200 Employee
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Head of Events
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Nov 2018 - Jun 2022
If you are an Incentive Travel professional, this is the association designed to meet your needs, supporting your professional growth through a strong peer network, certification programs and interactive experiences that happen throughout the year. Founded in 1973, the Society for Incentive Travel Excellence (SITE) is comprised of 2,400+ members and 30 local chapters. Our members are incentive travel professionals who know from experience that incentive travel works. It works to reward, retain and motivate employees! The SITE global member community, which represents 84 countries is on a mission to strengthen and inspire this extraordinary industry. Show less
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Instructor, Special Event Planning and Sustainable Event Operations
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Jan 1999 - Jun 2021
We share knowledge and inspire students who want to include event planning or management as their primary or secondary role. Sustainable Event Operations deep-dives into the subject matter related to ethics and sustainability across events and meetings. We share knowledge and inspire students who want to include event planning or management as their primary or secondary role. Sustainable Event Operations deep-dives into the subject matter related to ethics and sustainability across events and meetings.
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BC Innovation Council (BCIC) #BCTECH Summit
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Vancouver, Canada Area
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Event Producer
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Sep 2015 - Jul 2018
Over three years the Summit has proven itself as a key event to drive innovation in the Age of Digital Transformation. A combination of vibrant Marketplace, thought-provoking sessions, Investment showcase, dozens of funding opportunities, drives of electric vehicles, and hundreds of facilitated B2B meetings opened doors between industry, government and researchers. Imagine... an average of 15 new connections made per attendee surveyed! http://bctechsummit.ca is the place for connecting to the ecosystem of technology and innovation growing here. Show less
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QuickMobile (now part of Cvent)
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Canada
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Events Services
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1 - 100 Employee
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Events Specialist
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Apr 2014 - Sep 2015
Helping others achieve mobile event understanding we created a 10 CE Hour Mobile App Certificate program (10 hours towards your CMP!) to help meeting and event professionals unleash the power of mobile! http://info.quickmobile.com/Mobile-App-Certificate-Program.html Today’s workplace is increasingly a mobile workplace. Your customers demand it, your partners demand it, and your employees and members demand it. This role was at a critical juncture in the industry and with mobile as table stakes and #eventtech embedded it was a great place to be. Show less
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Event Alley Show
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Where the action is in meetings and events.
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Co-host
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Jan 2014 - Jan 2015
This was the year I learned how much I love talking to people across the band-width of our industry and learned something new every week. Still available on YouTube/EventAlleyShow or as an iTunes podcast, the archives are awesome and full of still - relevant information. One of the best parts of 2014! This was the year I learned how much I love talking to people across the band-width of our industry and learned something new every week. Still available on YouTube/EventAlleyShow or as an iTunes podcast, the archives are awesome and full of still - relevant information. One of the best parts of 2014!
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Cantrav
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Canada
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Events Services
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1 - 100 Employee
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Director, Creative and Production
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Jan 2009 - Mar 2014
In this position I learned about the business of being creative - 110% investment is required on all levels for success, and working with clients who want "out of the box" and "extraordinary" make every day a new and exciting challenge. I had the opportunity to lead a Creative and Production team who were always innovating new ways to ensure your incentive guests had experiences they remember, and that increase loyalty to your organizations. We also played in the realm of meeting design and tossed in the occasional fundraiser to keep it all fresh - this job was a blast! Show less
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Event Camp Vancouver
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Vancouver Convention Centre
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Chief Dream Wrangler
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Apr 2011 - Dec 2011
An amazing collaborative hybrid event created by and for meeting and event professionals that experimented, innovated and created fantastic connections through thoughtful meeting design. An amazing collaborative hybrid event created by and for meeting and event professionals that experimented, innovated and created fantastic connections through thoughtful meeting design.
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Senior Event Producer
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Jan 2004 - Dec 2008
Creating events that bring a brand to life, whether in telecommunications, financial services, or something as big as a new Port - all this and more kept Tahira's imagination and operational expertise on fire! Creating events that bring a brand to life, whether in telecommunications, financial services, or something as big as a new Port - all this and more kept Tahira's imagination and operational expertise on fire!
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Manager, Meetings & Conferences
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Jun 1993 - Jun 2001
Professional Conference Organizers, with a focus on annual and bi-annual national and international conferences, with a primary focus on education and medial meetings acoss North America. Professional Conference Organizers, with a focus on annual and bi-annual national and international conferences, with a primary focus on education and medial meetings acoss North America.
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Education
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2021 - 2023
State University of New York College at Buffalo
Master of Science - MS, Creativity and Change Leadership -
1998 - 2010
Vancouver Community College
Bachelor of Hospitality Management (2010) Instructors Diploma (1999), Adult Education -
1992 - 1993
Thompson Rivers University
Event and Convention management, Event and Convention Management
Community
