Tad Davis
Senior Account Manager at WWBT/NBC12 WUPV/CW Richmond- Claim this Profile
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Bio
Ryan Arnold
Tad is a supreme media professional, and a critical internal partner that I had great pleasure of working with in a variety of capacities in my time at Paychex. From my first client project that I collaborated with Tad on, he showed his ability to critically listen, diagnose, and anticipate client needs that may not have been widely apparent to decision makers. Tad's creative solutions, partner-first attitude, and will to win make him an excellent partner in the marketplace. His ability to organize, focus, and drive results would greatly benefit your organization the next time you are crafting a message for the attraction of businesses or consumers.
Scott DePalma
Tad is a professional networker with the ability to hold and grow any partnership or relationship. He experiences success both independently and within a team to provide his clients and prospects with the best possible solution Paychex offers. His attention to detail and genuine care for his personal and business relationships is apparent and consistent on a daily basis.
Ryan Arnold
Tad is a supreme media professional, and a critical internal partner that I had great pleasure of working with in a variety of capacities in my time at Paychex. From my first client project that I collaborated with Tad on, he showed his ability to critically listen, diagnose, and anticipate client needs that may not have been widely apparent to decision makers. Tad's creative solutions, partner-first attitude, and will to win make him an excellent partner in the marketplace. His ability to organize, focus, and drive results would greatly benefit your organization the next time you are crafting a message for the attraction of businesses or consumers.
Scott DePalma
Tad is a professional networker with the ability to hold and grow any partnership or relationship. He experiences success both independently and within a team to provide his clients and prospects with the best possible solution Paychex offers. His attention to detail and genuine care for his personal and business relationships is apparent and consistent on a daily basis.
Ryan Arnold
Tad is a supreme media professional, and a critical internal partner that I had great pleasure of working with in a variety of capacities in my time at Paychex. From my first client project that I collaborated with Tad on, he showed his ability to critically listen, diagnose, and anticipate client needs that may not have been widely apparent to decision makers. Tad's creative solutions, partner-first attitude, and will to win make him an excellent partner in the marketplace. His ability to organize, focus, and drive results would greatly benefit your organization the next time you are crafting a message for the attraction of businesses or consumers.
Scott DePalma
Tad is a professional networker with the ability to hold and grow any partnership or relationship. He experiences success both independently and within a team to provide his clients and prospects with the best possible solution Paychex offers. His attention to detail and genuine care for his personal and business relationships is apparent and consistent on a daily basis.
Ryan Arnold
Tad is a supreme media professional, and a critical internal partner that I had great pleasure of working with in a variety of capacities in my time at Paychex. From my first client project that I collaborated with Tad on, he showed his ability to critically listen, diagnose, and anticipate client needs that may not have been widely apparent to decision makers. Tad's creative solutions, partner-first attitude, and will to win make him an excellent partner in the marketplace. His ability to organize, focus, and drive results would greatly benefit your organization the next time you are crafting a message for the attraction of businesses or consumers.
Scott DePalma
Tad is a professional networker with the ability to hold and grow any partnership or relationship. He experiences success both independently and within a team to provide his clients and prospects with the best possible solution Paychex offers. His attention to detail and genuine care for his personal and business relationships is apparent and consistent on a daily basis.
Experience
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Senior Account Manager
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Sep 2014 - Present
Responsible for long term key account management and growth, new account development and project management via strategic integrated television and digital marketing initiatives. Responsible for long term key account management and growth, new account development and project management via strategic integrated television and digital marketing initiatives.
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Director of Sales & Marketing
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Apr 2014 - Sep 2014
Development of integrated marketing, management and sales initiatives to include strategic marketing campaign development, broadcast media planning, project management, event management, and sports marketing. Comprehensive client partner relationships from initial consultation to timely and profitable project conclusion. Development of integrated marketing, management and sales initiatives to include strategic marketing campaign development, broadcast media planning, project management, event management, and sports marketing. Comprehensive client partner relationships from initial consultation to timely and profitable project conclusion.
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Paychex
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United States
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Human Resources Services
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700 & Above Employee
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Major Market Sales Consultant
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Nov 2011 - Apr 2014
New business development for Paychex Human Resources, Time and Labor, and Payroll systems for all businesses, specializing in the 50+ employee size businesses in Richmond and Central Virginia area. Strategic ancillary sales development to existing customer base through current product and service offerings designed to save time and money through a streamlined HR and Payroll outsourcing process. New business development for Paychex Human Resources, Time and Labor, and Payroll systems for all businesses, specializing in the 50+ employee size businesses in Richmond and Central Virginia area. Strategic ancillary sales development to existing customer base through current product and service offerings designed to save time and money through a streamlined HR and Payroll outsourcing process.
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Senior Account Manager
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May 2010 - Nov 2011
New business sales development, strategic marketing and advertising development and execution, and account management across four radio stations and station web sites (WKHK, WKLR, WURV and WHTI) utilizing traditional on-air, web and digital marketing initiatives. New business development for special project sales, event marketing and cause marketing campaigns.
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Local Sales Manager
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Jul 2008 - May 2010
Sales executive training and development, project development, special event training and sales. New business development.
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Fox Television
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United States
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Media Production
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Senior Account Executive
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Aug 2007 - Jul 2008
Responsible for local, regional and national marketing and advertising account development including new account sales and current account sales growth. Sales included current programming as well key sports projects including the Super Bowl, Major League Baseball Regular Season, Playoffs and World Series, Nascar and ACC Football. Responsible for local, regional and national marketing and advertising account development including new account sales and current account sales growth. Sales included current programming as well key sports projects including the Super Bowl, Major League Baseball Regular Season, Playoffs and World Series, Nascar and ACC Football.
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Clear Channel Communications
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United States
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Broadcast Media Production and Distribution
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General Sales Manager
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Oct 1994 - Jun 2006
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Education
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University of Richmond
Masters, Sports Management and Marketing -
University of Richmond - Robins School of Business
BS in Business Administration, Double Major in Marketing and Management
Community
