Søren Ignaz
Talks & Events at Classic Car House- Claim this Profile
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Danish Native or bilingual proficiency
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Tysk Elementary proficiency
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Svensk Professional working proficiency
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English Professional working proficiency
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Norsk Professional working proficiency
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Fransk Limited working proficiency
Topline Score
Bio
Daniel Hovedskou
I had the pleasure of working with Søren in the Group Marketing Department at DFDS from May 2016 to September 2017, where he served as Communications and Event Specialist. During this period, Søren demonstrated his exceptional skills in managing events and PR activities, and his attention to detail and meticulous planning and execution were a valuable asset to the team. One of the most significant projects Søren and I worked on was the DFDS 150-year anniversary and employer branding campaign, where we built the world's biggest LEGO ship in a partnership with LEGO and the Lauritzen Foundation. Søren played a vital role in managing the events and subsequent roadshow, which involved taking the giant LEGO ship to all DFDS locations throughout Europe, as well as showcasing it on TV and at numerous commercial events. His expertise and attention to detail helped ensure the event's success, leaving a lasting impression on everyone who participated. During our time working together, Søren proved to be highly skilled in networking and relationship building. His natural ability to connect with people and build long-lasting relationships made him an effective communicator and a valuable team member. Overall, I highly recommend Søren for any event or communications related position. His skills, dedication, and friendly and approachable personality make him a valuable asset to any team. It was a pleasure working with him, and I would be pleased to have him manage events for me again.
Camilla Steffensen
Jeg har haft fornøjelsen af at arbejde sammen med Søren hos Renault. Han er både et rigtig godt menneske og skøn kollega. Han stod altid klar med en hjælpende hånd og altid klar til at sparre om gode/skæve/vanvittige ideer. Søren er virkelig passioneret om det han laver, og han er fantastisk at have med på sit hold!
Daniel Hovedskou
I had the pleasure of working with Søren in the Group Marketing Department at DFDS from May 2016 to September 2017, where he served as Communications and Event Specialist. During this period, Søren demonstrated his exceptional skills in managing events and PR activities, and his attention to detail and meticulous planning and execution were a valuable asset to the team. One of the most significant projects Søren and I worked on was the DFDS 150-year anniversary and employer branding campaign, where we built the world's biggest LEGO ship in a partnership with LEGO and the Lauritzen Foundation. Søren played a vital role in managing the events and subsequent roadshow, which involved taking the giant LEGO ship to all DFDS locations throughout Europe, as well as showcasing it on TV and at numerous commercial events. His expertise and attention to detail helped ensure the event's success, leaving a lasting impression on everyone who participated. During our time working together, Søren proved to be highly skilled in networking and relationship building. His natural ability to connect with people and build long-lasting relationships made him an effective communicator and a valuable team member. Overall, I highly recommend Søren for any event or communications related position. His skills, dedication, and friendly and approachable personality make him a valuable asset to any team. It was a pleasure working with him, and I would be pleased to have him manage events for me again.
Camilla Steffensen
Jeg har haft fornøjelsen af at arbejde sammen med Søren hos Renault. Han er både et rigtig godt menneske og skøn kollega. Han stod altid klar med en hjælpende hånd og altid klar til at sparre om gode/skæve/vanvittige ideer. Søren er virkelig passioneret om det han laver, og han er fantastisk at have med på sit hold!
Daniel Hovedskou
I had the pleasure of working with Søren in the Group Marketing Department at DFDS from May 2016 to September 2017, where he served as Communications and Event Specialist. During this period, Søren demonstrated his exceptional skills in managing events and PR activities, and his attention to detail and meticulous planning and execution were a valuable asset to the team. One of the most significant projects Søren and I worked on was the DFDS 150-year anniversary and employer branding campaign, where we built the world's biggest LEGO ship in a partnership with LEGO and the Lauritzen Foundation. Søren played a vital role in managing the events and subsequent roadshow, which involved taking the giant LEGO ship to all DFDS locations throughout Europe, as well as showcasing it on TV and at numerous commercial events. His expertise and attention to detail helped ensure the event's success, leaving a lasting impression on everyone who participated. During our time working together, Søren proved to be highly skilled in networking and relationship building. His natural ability to connect with people and build long-lasting relationships made him an effective communicator and a valuable team member. Overall, I highly recommend Søren for any event or communications related position. His skills, dedication, and friendly and approachable personality make him a valuable asset to any team. It was a pleasure working with him, and I would be pleased to have him manage events for me again.
Camilla Steffensen
Jeg har haft fornøjelsen af at arbejde sammen med Søren hos Renault. Han er både et rigtig godt menneske og skøn kollega. Han stod altid klar med en hjælpende hånd og altid klar til at sparre om gode/skæve/vanvittige ideer. Søren er virkelig passioneret om det han laver, og han er fantastisk at have med på sit hold!
Daniel Hovedskou
I had the pleasure of working with Søren in the Group Marketing Department at DFDS from May 2016 to September 2017, where he served as Communications and Event Specialist. During this period, Søren demonstrated his exceptional skills in managing events and PR activities, and his attention to detail and meticulous planning and execution were a valuable asset to the team. One of the most significant projects Søren and I worked on was the DFDS 150-year anniversary and employer branding campaign, where we built the world's biggest LEGO ship in a partnership with LEGO and the Lauritzen Foundation. Søren played a vital role in managing the events and subsequent roadshow, which involved taking the giant LEGO ship to all DFDS locations throughout Europe, as well as showcasing it on TV and at numerous commercial events. His expertise and attention to detail helped ensure the event's success, leaving a lasting impression on everyone who participated. During our time working together, Søren proved to be highly skilled in networking and relationship building. His natural ability to connect with people and build long-lasting relationships made him an effective communicator and a valuable team member. Overall, I highly recommend Søren for any event or communications related position. His skills, dedication, and friendly and approachable personality make him a valuable asset to any team. It was a pleasure working with him, and I would be pleased to have him manage events for me again.
Camilla Steffensen
Jeg har haft fornøjelsen af at arbejde sammen med Søren hos Renault. Han er både et rigtig godt menneske og skøn kollega. Han stod altid klar med en hjælpende hånd og altid klar til at sparre om gode/skæve/vanvittige ideer. Søren er virkelig passioneret om det han laver, og han er fantastisk at have med på sit hold!
Experience
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Classic Car House
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Denmark
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Museums, Historical Sites, and Zoos
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1 - 100 Employee
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Talks & Events
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Oct 2023 - Present
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Head of Media Relations & Commercial Partnerships
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Jan 2009 - Present
+ EVENTS + EVENTS
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MANY Digital
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United Kingdom
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IT Services and IT Consulting
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Commercial Partnership Manager
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Jan 2023 - Jun 2023
Digitale partnerskaber og brand aktivering. Data 4 good. Digitale partnerskaber og brand aktivering. Data 4 good.
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FDM
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Denmark
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Motor Vehicle Manufacturing
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200 - 300 Employee
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Partnerchef
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Feb 2022 - Jan 2023
Grøn omstilling, fremtidens mobilitet, logistik, infrastruktur, future. Kommercielle partnerskaber. Grøn omstilling, fremtidens mobilitet, logistik, infrastruktur, future. Kommercielle partnerskaber.
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Communication & Event specialist
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Aug 2020 - Feb 2022
- PR & Comm. strategy - Media relations - Editorial and content - NEW digital media - SoMe and insights. - Go to market strategy - Start up business - CSR Strategy and action plans - Sustainability strategi & communication plans - Enviromental issues management - Commercial partnerships - Marketing Communication & Strategy - Events planning and execution - Brand activation - Storytelling - Copy writer - SoMe administrator - Go to media strategy - Sale support - Product placement - Internal & External communication - Crisis communication - Newsletter editor - Creative content - Video content production - Lifestyle and classic car specialist - Hi-Fi entusiast - From 2020, part of WinningTeam business network - a very experienced and helpfull group of business leaders from various areas. Show less
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Renault Danmark
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Denmark
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Automotive
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Head of PR, Events & Communication
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Sep 2017 - Aug 2020
Responsible for PR & Communication - Renault & Dacia Denmark. Dayli SoMe and digital media responsbile - content creation, insights, videoproduction, storytelling and interactions with customers and partners. Stakeholder management, press activities, media relations etc. Joined several political and sustainable boards, Car Importer Association, EV committee etc. Lots of meetings with stakeholders, sustainable organisations and learned the politcal side of the industry - Handled commercial partnerships with LEGO, EV Ambassadors and Motorsport stakeholders. Planned and executed debates and meetings at Folkemødet through 3 years. Created a huge business network in other business and industries - and of course the French Chamber of Commerce. Event responsible for all business areas. Show less
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DFDS A/S
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Denmark
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Truck Transportation
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1 - 100 Employee
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Public Relations & Event Manager
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May 2016 - Sep 2017
Big Employer Branding project. Daily hands on networking, storytelling, contact person for all European partners/colleagues, media etc. Commercial partnerships with LEGO and Lauritzen Fonden among others. Biggest Lego ship ever built was a strong image and relation builder - and the 150 anniversary was one to remember - a fantastic journey with impact bigger than one ever imagined. Big Employer Branding project. Daily hands on networking, storytelling, contact person for all European partners/colleagues, media etc. Commercial partnerships with LEGO and Lauritzen Fonden among others. Biggest Lego ship ever built was a strong image and relation builder - and the 150 anniversary was one to remember - a fantastic journey with impact bigger than one ever imagined.
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GroupM
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United States
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Advertising Services
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700 & Above Employee
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PR & Marcom Manager & Client Director
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Sep 2009 - May 2016
Ignaz Consulting -Since 2008 list of partners and customers are solid: GroupM/MEC, LEGO, Smart, CEC, Copenhagen Communications, IFHP, Mercedes and CEC.Several competences in play - among them: all the classical PR skills plus events, go-to-market Strategy, execution, holistic communication, SoMe, campaign planning, Marketing skills, Commercial partnerships, strategy & activation etc.
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Public Relations Communications Consultant
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Oct 2009 - Jan 2015
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MEC
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United Kingdom
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Advertising Services
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Client Director - Marketing & PR Manager - Consultant
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Nov 2009 - Jan 2014
My job can be desribed primarily a Senior Marketing Consultant - a Client director - who leads and drives strategic and tactic marketing campaigns for several customers. I have lead on communication, budgets, mediaplans, coordination, contact, analysing and all details from idea to execution. The role as CD means a lot of work with marketing plans, media concept & strategy, activation of sponsorships, lead generatiing campaigns and make the best out of different professional partner models etc. As a Client Director for a small team of marketeers in Client dept. I am in daily contact with customers and plays a leading role in activation and execution of all kinds of communication projects on all marketing platforms. There is also a PR part, which is a continued part of my education and career as PR Manager - and my natural skill. I see the combination of both worlds as ideal in modern holistic leadership which suits perfect fór leading companys and their demands. I see a good match where marketing and communication is seen as one - and at least as partners. Timing and coordination is often key to succes and because of my wide experience I have a very good business understanding and brand empathi. Show less
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Swatch Group
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Switzerland
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Chief Executive PR and Media Relations Manager
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Dec 2005 - Dec 2009
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PR Manager
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Dec 2004 - Dec 2005
Klassisk PR konsulent Mediekontakt PR opgaver Carlsberg, 3, Nokia, Premier, Heinz mfl. var mine kunder Klassisk PR konsulent Mediekontakt PR opgaver Carlsberg, 3, Nokia, Premier, Heinz mfl. var mine kunder
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Nordic Marketing Coordinator
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Sep 2001 - Dec 2004
Marcom opgaver Nordisk ansvar - 8 lande Ansvarlig for Nordisk Kickoff med 1500 retailers Marcom opgaver Nordisk ansvar - 8 lande Ansvarlig for Nordisk Kickoff med 1500 retailers
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Projektleder Marketing
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Sep 1999 - Jul 2001
Klassisk marketing projektleder med ansvar for større kampagner. Opgaver med CRM Sponsoropgaver med Viborg håndboldklub Massekommunikation Reklamefilm Klassisk marketing projektleder med ansvar for større kampagner. Opgaver med CRM Sponsoropgaver med Viborg håndboldklub Massekommunikation Reklamefilm
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Education
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1991 - 1998
Roskilde University
cand.comm, Communication -
2016 - 2016
Diploma IAA Markedskommunikation
IAA, Marketing/Marketing Management, General -
2021 - 2021
Lederne
Digital Marketing, Digital Communication and Media/Multimedia -
1986 - 1989
BorupGaard Amtsgymnasium
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1984 - 1985
Bagsværd Kostskole og Gym
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2021 - 2021
Lederne
Digital Marketing, Marketing
Community
