Experience

Praxis
• Software Development
• 100 - 200 Employee
• Senior Account Manager

  • Jun 2020 - Present


Invest100

• Brazil
• Investment Management

• Back Office Operations Officer

  • 2019 - 2020

  • Planned and built from the ground up the whole Back Office operations for a forex & cryptocurrency trading platform, working closely with R&D team in Ukraine, Marketing team in Israel, Sales and Management teams in Argentina and Uruguay. • Outlined and implemented compliance protocols to ensure smooth and timely client verification. • Ensured that CRM and multiple integrations, including several PSPs, are operating correctly in accordance with needs and requirements. • Personally monitored and optimized every step of the Back Office operations process to maximize company marketing and sales efforts.



Atlassian

• Australia
• Software Development
• 700 & Above Employee

• Marketing Operations Specialist

  • 2019 - 2019

  Recruited by Channel Program Manager to optimize operations of a global Development Fund Program. • Solved an operational backlog of a Development Funds Program in under two months allowing a successful wrap up of a fiscal year and utilization of over $900K in funds. • Performed an audit of internal processes and introduced new improved solutions in order to increase efficiency. • Introduced enhancements to the Salesforce based Partner Business Center with a goal of increasing Partners’ involvement and improving their experience, as well as experience of 20 global Channel Managers. • Assessed cooperation with Shared Services and Accounts Payable teams based in Manila and recommended solutions that ensured shorter SLA and higher standards of service to our Partners. • Worked with on-site/remote functional and cross-functional team members to establish and implement best practices. • Designed procedures that improved communication, ensure on-time / on-budget projects delivery and overall smooth program operation, partner satisfaction and increased ROI.



OneTable

• United States
• Hospitality
• 1 - 100 Employee

• Coach / Success Manager

  • 2017 - 2019

  • Provided guidance and support to new and existing hosts • Escalated issues to the relevant departments • Evaluated hosts' performance and engagement on a quarterly basis • Provided guidance and support to new and existing hosts • Escalated issues to the relevant departments • Evaluated hosts' performance and engagement on a quarterly basis



Genesis Global Limited

• Malta
• Gambling Facilities and Casinos
• 1 - 100 Employee

• Digital Marketing Project & Operations Manager (European Market)

  • 2014 - 2017

  Reported to the Director of Marketing and ensured smooth operation of Affiliate Marketing Department through planning and execution of all the Marketing projects. • Ensured proper cooperation between the local teams, R&D team in Poland, Design team in Costa Rica and freelance copywriters and translators. • Established timelines, monitored status, risks, dependencies, roadblocks across multiple projects on rapid timelines and advised team leaders on prioritization. • Planned and managed the move and automation of entire Marketing Department operations into Salesforce, including partners database and all the communication, internal project flow between Marketing, Design, Copy, Translations, R&D, • Initiated process, policy and system improvements resulting in the increase of efficiency and productivity by 300%. • Facilitated department’s delivery by introducing best practices, such as creating a training program for new staff that decreased the on-boarding time by 60%.



Caesars Interactive Entertainment Inc.

• United States
• Gambling Facilities and Casinos
• 1 - 100 Employee

• Customer Retention Manager (US Market)

  • 2014 - 2014

  • Planned customer retention promotions via email, web, and social channels to grow overall LTV and lifespan • Led the collaboration with marketing, product, legal and B2B partner (888holdings) to execute effective and timely promotions • Analyzed and optimized campaign performances (subject line, open rates, A/B test results, etc.) to consistently outperform the benchmarks • Coordinated retention efforts between company offices in Las Vegas, Montreal and Tel Aviv • Planned customer retention promotions via email, web, and social channels to grow overall LTV and lifespan • Led the collaboration with marketing, product, legal and B2B partner (888holdings) to execute effective and timely promotions • Analyzed and optimized campaign performances (subject line, open rates, A/B test results, etc.) to consistently outperform the benchmarks • Coordinated retention efforts between company offices in Las Vegas, Montreal and Tel Aviv



Conduit Mobile

• Key Accounts Customer Success Manager (US & International Market)

  • 2013 - 2014

  Hired to be a part of market leading program, offering partners a white-label SaaS solution for mobile app creation. • Exclusive contact for strategic partners, managing post sales activities including upsell, retention, and support. • Provided business solutions to B2B partners on product usage and promotion in order to grow their customer base and maximize the profits. • Retained longtail accounts via one-to-many communication channels (email marketing, blog, newsletter, webinars, mobile app) decreasing churn by 22%.



Aspire Global

• Malta
• Software Development
• 100 - 200 Employee

• Project & Operations Manager (European Market)

  • 2010 - 2013

  Reported directly to the CEO and ensured execution of all the Marketing and R&D projects for a gaming company. In charge of all daily operations of three multilingual brands (nine language versions) and four market specific brands. • Managed the work flow and communication between multiple teams (Marketing, Design, R&D, SEO, Affiliation, Media). • Led development projects and marketing initiatives from conception to final delivery. • Created and reviewed timetables, roadmapes and monitored productivity and quality. • Managed timetables and projects execution for developers, designers, copywriters, QA, and evaluated project results. • Oversaw the entire successful release of regulated brands for the Dutch, Belgian, Italian, and Danish markets (in-depth collaboration with legal team and executives from each department).



William Hill

• United States
• Advertising Services
• 1 - 100 Employee

• Biz Dev & Affiliate Marketing Manager (Polish & East European Markets)

  • 2006 - 2009

  Recruited to establish company’s presence in the Polish market and promoted to oversee entire Eastern European market. • Established company’s presence in the Polish market and promoted to oversee the entire Eastern European market. • Rolled out strategies, including localization of two brands, establishment of key partnerships and development of a successful book of business. • Surpassed annual goal of new customers by 125% in Y1 and consistently increased market share. Recruited to establish company’s presence in the Polish market and promoted to oversee entire Eastern European market. • Established company’s presence in the Polish market and promoted to oversee the entire Eastern European market. • Rolled out strategies, including localization of two brands, establishment of key partnerships and development of a successful book of business. • Surpassed annual goal of new customers by 125% in Y1 and consistently increased market share.



The Embassy of the Republic of Poland in Tel Aviv

• Intern in the Consular Department

  • 2005 - 2005

  • Reviewed applications for Polish citizenship • Reviewed applications for Polish citizenship