Sydney Cooper

Web Content Processor at United Fashions Of Texas
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Contact Information
us****@****om
(386) 825-5501
Location
San Antonio, Texas, United States, US
Languages
  • English -

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Bio

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Credentials

  • Content Marketing and SEO Fundamentals with Eric Enge
    Semrush
    Jul, 2023
    - Nov, 2024
  • Role of Content Course by Eric Enge
    Semrush
    Jul, 2023
    - Nov, 2024
  • Google Analytics Certification
    Google
    Dec, 2022
    - Nov, 2024

Experience

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Web Content Processor
      • Jun 2022 - Present

      As the web content processor for the United Fashions of Texas, I worked with the official website for My Melrose. The role consisted of editing photos in Photoshop and Lightroom, writing copy for product descriptions, ensuring style numbers titles, descriptions, alt text, etc., are entered accordingly on the Magento platform to optimize our SEO, managing each store location through Chat Meter, Google, and Apple Business Connect, and participating in photo shoots by styling outfits from samples and products in our stores while working with store managers to transfer products in and out of our stores, choosing models, and providing direction during shoots. I am the primary writer for the Melrose blog, which is updated weekly. I collaborated with the team by actively adding to campaign discussion and assisting the social media coordinator with creating their content calendar to plan. In my one year, we raised our audience user count by 53.74%, obtained 53.62% new users, and raised our pageviews by 62.39%. Show less

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Front Desk Staff
      • Jan 2022 - Jun 2022

      As a front desk staff member, I managed customer appointments on the Zenoti platform, answered inquiries on the phone, and maintained the cleanliness of the salon and product displays. As a front desk staff member, I managed customer appointments on the Zenoti platform, answered inquiries on the phone, and maintained the cleanliness of the salon and product displays.

    • United States
    • Retail Art Supplies
    • 1 - 100 Employee
    • Director Of Public Relations
      • Jun 2021 - Jan 2022

      Created a presentation to pinpoint company needs for a public and media relations plan. Built a crisis plan, established various marketing strategies (influencer, experiential, etc.), expanded capabilities of social media presence, and developed media relations procedures.

    • Assistant General Manager
      • May 2021 - Jun 2021

      While continuing to work with reservations, I currently work behind the scenes on-boarding new employees, creating new forms, interviewing potential new hires, answering tech questions, adding spaces to a new platform (Storefront), and developing media relations and public relations strategies.

    • On-Site Team Member and Reservation Specialist
      • Feb 2021 - May 2021

      As a reservation specialist I checked all platforms (Avvay Peer Space, Liquid Space, Artra, and Event Up) for new inquiries about Soar Creative LLC spaces, contacted potential leads to find spaces that best fit their needs and budgets while maintaining communication with team members about said leads in order to ensure the process of booking runs smoothly. While on-site, I would guide clients to their spaces and help them with what they might need while enforcing COVID-19 measures for safety

    • United States
    • Higher Education
    • 700 & Above Employee
    • Strategic Communications Editorial Assistant
      • Sep 2020 - Apr 2021

      As a strategic communications editorial assistant, I wrote for the North Texan, UNT Today, and UNT News while managing official university event calendars, updating, pulling reports, writing posts and monitoring official social media channels, and collaborating and creating lines with the advertising team, and responding on behalf of the UBSC email where numerous inquiries are sent.

    • Teaching Assistant
      • Aug 2019 - Apr 2021

      Managed online discussion portal for Political Science Professor (Fall 2019)Assisted with class management, took attendance, answered students via email or face-to-face, and graded assignments and exams (Spring 2020, Fall 2020, Spring 2021)Presented two advertising lectures (Spring 2021)

    • United States
    • Retail
    • 700 & Above Employee
    • Inventory Coordinator
      • Jul 2020 - Aug 2020

      As the Inventory Coordinator, I received each shipment and posted the inventory once the freight came in and coordinated with the ship from the store team when needed to aid them in completing customer orders while managing to put out inventory by a set deadline.

    • Keyholder
      • Apr 2020 - Jul 2020

      As a part-time key holder, I am responsible as a manager for maintaining a smooth work environment, whether by helping my team in different areas of the store such as cutting counter or the cash register, fulfilling orders that are either shipped to the customer’s home or prepare them for curbside pickup, or maintaining the safety and integrity of the store by following closing procedures and locking the store for security.

    • Studio Manager
      • Jan 2020 - Mar 2020

      As the studio manager of Altitude, I was in charge of creating an employee handbook and onboarding procedures while managing client accounts, booking parties, and leading marketing campaigns. As the studio manager of Altitude, I was in charge of creating an employee handbook and onboarding procedures while managing client accounts, booking parties, and leading marketing campaigns.

    • Social Media Coordinator
      • Jul 2019 - Dec 2019

      Continuously managed social media accounts while creating content by taking pictures of products, highlighting employee recommendations, scheduling posts at optimal times, reading analytics, and engaging with the audience. Continuously managed social media accounts while creating content by taking pictures of products, highlighting employee recommendations, scheduling posts at optimal times, reading analytics, and engaging with the audience.

    • Canada
    • Entertainment Providers
    • 100 - 200 Employee
    • List Writer
      • Apr 2019 - Dec 2019

      Wrote weekly list articles (2-4) about comics and pop culture while meeting tight deadlines. Wrote weekly list articles (2-4) about comics and pop culture while meeting tight deadlines.

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Sales Associate II
      • Jan 2019 - Sep 2019

      Assisted customers with their styling need while actively seeking to add on products for an elevated look while actively clienteling by taking photos of products based on purchase history and listening to the customer while they shopped and assisted with cashiering, answering phones, placing orders, and stock duties Assisted customers with their styling need while actively seeking to add on products for an elevated look while actively clienteling by taking photos of products based on purchase history and listening to the customer while they shopped and assisted with cashiering, answering phones, placing orders, and stock duties

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Freelance Writer
      • Mar 2018 - May 2019

      Wrote for the Arts & Culture section while communicating with the editor daily and scouting social media for events and individuals to write about Wrote for the Arts & Culture section while communicating with the editor daily and scouting social media for events and individuals to write about

    • United States
    • Design Services
    • 1 - 100 Employee
    • Digital Director
      • Aug 2017 - May 2019

      Created a functioning system for writers and editors to easily share content while managing a deadline schedule, editing, and writing articles

    • Contributor
      • Dec 2016 - May 2019

      Wrote profile stories based on various artists, contributing more readership for the publication while actively browsing social media to find new artists or individuals involved in the art community to write about

    • Contributor
      • Nov 2016 - May 2019

      Wrote hard news stories on current events in the DFW area, feature stories on places for citizens and tourists alike to visit along with upcoming trends, and profile stories on models, fashion bloggers, girl bosses, etc., while engaging in fashion, beauty, social media trends, and drafting copy for social media posts Wrote hard news stories on current events in the DFW area, feature stories on places for citizens and tourists alike to visit along with upcoming trends, and profile stories on models, fashion bloggers, girl bosses, etc., while engaging in fashion, beauty, social media trends, and drafting copy for social media posts

    • United States
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Staff Writer
      • Aug 2018 - Mar 2019

      Wrote reviews and analyses three times a week using critical thinking to create a polished critique while meeting tight deadlines Wrote reviews and analyses three times a week using critical thinking to create a polished critique while meeting tight deadlines

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Summer Marketing Intern
      • Jun 2018 - Aug 2018

      Wrote copy posts for local businesses and events while planning social media content Wrote copy posts for local businesses and events while planning social media content

    • United States
    • Retail
    • 300 - 400 Employee
    • Sales Associate
      • Sep 2017 - Mar 2018

      Communicated with customers to help with styling needs while assisting with cashiering, online orders, and stock room duties Communicated with customers to help with styling needs while assisting with cashiering, online orders, and stock room duties

    • Staff Writer
      • Aug 2017 - Dec 2017

      Produced online content for Denton Arts and Autos Extravaganza while designing spreads, taking photos, and writing content for Denton Live 2018 Produced online content for Denton Arts and Autos Extravaganza while designing spreads, taking photos, and writing content for Denton Live 2018

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Contributor
      • Aug 2016 - Feb 2017

      Contributed for the undergraduate audience on a weekly/bi-weekly basis. Topics include: campus life, entertainment, business, politics, etc. Contributed for the undergraduate audience on a weekly/bi-weekly basis. Topics include: campus life, entertainment, business, politics, etc.

    • United States
    • Education Administration Programs
    • 700 & Above Employee
    • Lifeguard/Swim Instructor
      • Mar 2014 - May 2015

      Instructed the local Swim America program while actively attending to patrons when needed Instructed the local Swim America program while actively attending to patrons when needed

Education

  • University of North Texas
    Master of Journalism - MJ, Public Relations
    2019 - 2021
  • University of North Texas
    Bachelor’s Degree, Digital and Print Journalism, Honors College
    2015 - 2019

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