Experience

CMI Media Group

• United States
• Advertising Services
• 700 & Above Employee

• Media Planner

  • Oct 2022 - Present

• Associate Media Planner

  • Nov 2021 - Oct 2022



Break The Floor Productions

• United States
• Entertainment Providers
• 1 - 100 Employee

• Registration Coordinator

  • Apr 2021 - Present

  • Work hand-in-hand with convention manager overseeing the production coordination of over 30 tour cities annually• Plan and execute on-site plans for over 300,000 dancers for one of the world’s preeminent dance entertainment companies• Create a high level customer service experience for clients and guests both on-site and in-office• Manage the needs of the professional dancers, staff and crew • Work hand-in-hand with convention manager overseeing the production coordination of over 30 tour cities annually• Plan and execute on-site plans for over 300,000 dancers for one of the world’s preeminent dance entertainment companies• Create a high level customer service experience for clients and guests both on-site and in-office• Manage the needs of the professional dancers, staff and crew



The University of Alabama Athletics

• Digital Marketing Assistant

  • Aug 2019 - May 2020

  • Coordinate and manage daily content for all Alabama Athletics social media accounts and social programs, representing all teams and the athletics department, with content planning focused on generating engagement, growth and revenue• Developed and utilized a digital marketing revenue reporting system using Google Analytics to track revenue from Tidemails, social media, retargeting campaigns, and Google Ad Services• Generated $1.17 million in revenue off of promotional emails reaching 12+ million people• Coordinator for all digital marketing content for gymnastics, baseball, women’s soccer, golf and swimming and diving• Made 3,918 social media posts in 2019-20 on The University of Alabama Athletics social media accounts totaling 157 million impressions across Facebook, Instagram and Twitter• Facebook video views totaled 19.26 million since July 1, finishing #2 in the country across main athletic accounts• Responsible for two digital marketing interns and their day-to-day tasks

• Digital Marketing Intern

  • Apr 2018 - Aug 2019

  • Ideate and schedule social media content through the use of Asana and Delmondo • Develop social strategy on Twitter using Twitter Analytics and Instagram by narrowing the target demographics • Work on a team of six social media gurus to promote and brainstorm ideas to create a positive fan experience



Phi Mu Fraternity

• United States
• Non-profit Organizations
• 300 - 400 Employee

• Freshman Peer Mentor

  • Sep 2019 - Nov 2019

  • Act as a resource for incoming freshman members for academics, involvement and social activities• Mentor a group of six girls • Act as a resource for incoming freshman members for academics, involvement and social activities• Mentor a group of six girls



Major League Soccer

• United States
• Spectator Sports
• 500 - 600 Employee

• Social Media Intern

  • Jun 2019 - Aug 2019

  • Build social media strategies around MLS campaigns such as Rivalry Week and MLS All-Star • Create weekly insights report highlighting top and bottom performing post from social content across all platforms • Schedule game content across social media sites• Run GIPHY channel and update content accordingly• Immerse myself with the ins and out of a professional sports league • Build social media strategies around MLS campaigns such as Rivalry Week and MLS All-Star • Create weekly insights report highlighting top and bottom performing post from social content across all platforms • Schedule game content across social media sites• Run GIPHY channel and update content accordingly• Immerse myself with the ins and out of a professional sports league



The University of Alabama

• Higher Education
• 700 & Above Employee

• University of Alabama Homecoming Executive Council

  • Oct 2017 - May 2019

  Lawn Decorations Director • Work with executive council to produce a memorable homecoming week for staff, students and alumni of The University of Alabama • Delegate tasks to committee members for lawn decorations planning and judging • Promote inclusion throughout all university students

• The University of Alabama Student Recruitment Team

  • Feb 2018 - Nov 2018

  • Provide guidance and offer insight to prospect students and athletes about information such as campus life, student involvement, athletics, and the enrollment process



New York Red Bulls

• United States
• Spectator Sports
• 300 - 400 Employee

• Regional Development School Intern

  • Jun 2018 - Aug 2018

  • Manage and facilitate residential and day summer camps for 4,000+ players throughout May-August• Build marketing plan weekly, allowing staff to fulfill fundamental needs allowing an effective camp to run• Fulfill housing, roommate and group requests for each individual camp • Develop end-of-season review for players, coaches, and parents that thoroughly covers seasons highlights • Manage and facilitate residential and day summer camps for 4,000+ players throughout May-August• Build marketing plan weekly, allowing staff to fulfill fundamental needs allowing an effective camp to run• Fulfill housing, roommate and group requests for each individual camp • Develop end-of-season review for players, coaches, and parents that thoroughly covers seasons highlights



Sally Lunn's Tea Room

• Waitress

  • Jun 2016 - Aug 2016