Swetha Ramesh

Senior Social Media Strategist at echoVME
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Contact Information
us****@****om
(386) 825-5501
Location
Chennai, Tamil Nadu, India, IN

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Aniruddha C.

She's one of the brightest in the batch. With a clear vision, and deep knowledge of the subject, Swetha gets her work done far before the deadline. She learns something new everyday. Her time-management skill is something I admire a lot.

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Experience

    • India
    • Advertising Services
    • 100 - 200 Employee
    • Senior Social Media Strategist
      • Aug 2022 - Present

      Performer of the month - October 2022 Key responsibilities: ~ Develop and execute creative and results-oriented social media strategies to enhance brand visibility and engagement across various platforms (e.g., Instagram, Facebook, LinkedIn, YouTube, Twitter, etc.). ~ Collaborate with cross-functional teams to align social media campaigns with broader marketing objectives and company initiatives. ~ Conduct in-depth research and analysis to identify target audiences, trends, and competitive landscape, translating insights into actionable strategies. ~ Create engaging and shareable content, including written posts, visuals, videos, illustrative reels and other multimedia assets. ~ Monitor social media channels, respond to inquiries, and engage with followers, fostering a positive brand image and building strong online communities. ~ Utilize social media management tools to schedule, publish, and analyze content performance, making data-driven decisions for continuous improvement. ~ Stay up-to-date with emerging trends, technologies, and best practices in social media and digital marketing, sharing insights and recommendations with the team. Key Clients: AVP of PVR, Quiclo, Durapak, Sante Spa Cuisines, Fateh Educations and more…. Show less

    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Content Manager
      • Jan 2021 - Jul 2022

      Key Responsibilities: ~ Develop and execute a comprehensive digital content strategy aligned with organizational goals. ~ Manage social media platforms, creating and scheduling posts, and monitoring interactions. ~ Create compelling content for various digital channels, ensuring brand consistency. ~ Engage with the online community, respond to comments/messages, and foster meaningful interactions. ~ Monitor and analyze performance metrics, utilizing data for optimization and reporting. ~ Collaborate with cross-functional teams to ensure consistent brand messaging. ~ Stay up-to-date with industry trends and best practices to enhance digital presence. Key Clients: Pringles, Amazon (miniTV), Barilla, NUS Med, Lenskart SG, AXA, KOKA, AIA, WRS, Singapore, Aardae, etc Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing & Social Media Executive
      • Mar 2020 - Jan 2021

      Key Responsibilities: ~ Collaborate with the marketing team to develop and execute digital marketing strategies aligned with business goals. ~ Manage and maintain the organization's social media presence, creating engaging content and building online communities. ~ Create high-quality content for digital channels, ensuring brand consistency and driving audience engagement. ~ Plan and execute paid advertising campaigns across various digital platforms, optimizing targeting and maximizing ROI. ~ Monitor campaign performance and provide regular reports and insights using analytics tools. ~ Optimize website content and implement SEO strategies to improve organic search rankings. ~ Coordinate with internal teams to align messaging and ensure consistent brand representation. ~ Conduct market research to stay informed about industry trends and competitor activities. Show less

  • One Bharath News
    • Chennai, Tamil Nadu, India
    • Crime Reporter
      • Jun 2019 - Jan 2020

      Key Deliverables: ● Updated day-to-day news on the company website. Handling of all company social media accounts (Instagram, Twitter, Facebook, and LinkedIn) ● Accountable for sub-editing news articles and stories for grammatical errors Key Deliverables: ● Updated day-to-day news on the company website. Handling of all company social media accounts (Instagram, Twitter, Facebook, and LinkedIn) ● Accountable for sub-editing news articles and stories for grammatical errors

    • India
    • Media Production
    • 700 & Above Employee
    • Crime Reporter
      • Jun 2019 - Jul 2019

    • United States
    • Hospitality
    • Executive Secretary
      • Jan 2018 - Mar 2019

      Key Deliverables: ● Maintain executive’s agenda and assist in planning appointments, board meetings, conferences etc. ● Attend meetings and keep minutes ● Handle and prioritize all outgoing or incoming correspondence (e-mail, letters, packages etc.) ● Make travel arrangements for executives Key Deliverables: ● Maintain executive’s agenda and assist in planning appointments, board meetings, conferences etc. ● Attend meetings and keep minutes ● Handle and prioritize all outgoing or incoming correspondence (e-mail, letters, packages etc.) ● Make travel arrangements for executives

    • United Arab Emirates
    • Oil and Gas
    • 1 - 100 Employee
    • Document Controller
      • Apr 2015 - Mar 2016

      Key Deliverables: ● Responsible for the timely, accurate and efficient preparation of documents ● Managed the numbering, sorting, filing, storing and retrieval of both electronic and hard copy documents Key Deliverables: ● Responsible for the timely, accurate and efficient preparation of documents ● Managed the numbering, sorting, filing, storing and retrieval of both electronic and hard copy documents

Education

  • University of Madras
    Master's degree, Criminology & Criminal Justice Science
    2017 - 2019
  • Amity University Dubai
    Bachelor's degree, Forensic Science
    2013 - 2016
  • Elite English High School - Dubai
    High School, Science with Biology
    2011 - 2013
  • Our Own English High School– Dubai
    Middle School

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