Swati Kalani
Marketing Designer at GOETTLING INTERIORS- Claim this Profile
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Bio
Abraham Samuel
A through design professional with Design, Creative, teaching & marketing skills
Anas Shakeel
Creative brilliance is what comes to mind when I think about Swati. I’ve had the pleasure of working with Swati for two years, during which I saw her leading numerous marketing initiatives including single-handedly making a strategic revamp her company’s digital asset. Above all, I was impressed by her professional approach to time, costs and deadlines as well as her attention to detail. And, of course, her strategic & creative skill set would be a true asset for any positions requiring designing, digital marketing and agency/customer handling and, its without hesitation that I recommend Swati.
Abraham Samuel
A through design professional with Design, Creative, teaching & marketing skills
Anas Shakeel
Creative brilliance is what comes to mind when I think about Swati. I’ve had the pleasure of working with Swati for two years, during which I saw her leading numerous marketing initiatives including single-handedly making a strategic revamp her company’s digital asset. Above all, I was impressed by her professional approach to time, costs and deadlines as well as her attention to detail. And, of course, her strategic & creative skill set would be a true asset for any positions requiring designing, digital marketing and agency/customer handling and, its without hesitation that I recommend Swati.
Abraham Samuel
A through design professional with Design, Creative, teaching & marketing skills
Anas Shakeel
Creative brilliance is what comes to mind when I think about Swati. I’ve had the pleasure of working with Swati for two years, during which I saw her leading numerous marketing initiatives including single-handedly making a strategic revamp her company’s digital asset. Above all, I was impressed by her professional approach to time, costs and deadlines as well as her attention to detail. And, of course, her strategic & creative skill set would be a true asset for any positions requiring designing, digital marketing and agency/customer handling and, its without hesitation that I recommend Swati.
Abraham Samuel
A through design professional with Design, Creative, teaching & marketing skills
Anas Shakeel
Creative brilliance is what comes to mind when I think about Swati. I’ve had the pleasure of working with Swati for two years, during which I saw her leading numerous marketing initiatives including single-handedly making a strategic revamp her company’s digital asset. Above all, I was impressed by her professional approach to time, costs and deadlines as well as her attention to detail. And, of course, her strategic & creative skill set would be a true asset for any positions requiring designing, digital marketing and agency/customer handling and, its without hesitation that I recommend Swati.
Credentials
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Google Digital Garage - The Fundamentals of Digital Marketing
GoogleDec, 2021- Nov, 2024 -
Diploma in Graphic Design for Recap
Shaw AcademyFeb, 2018- Nov, 2024 -
Digital Analytics for Marketing Professionals: Marketing Analytics in Theory
CourseraOct, 2017- Nov, 2024 -
Marketing in a Digital World
CourseraSep, 2017- Nov, 2024 -
TOEFL 107/120
Educational Testing Service (ETS)Jun, 2010- Nov, 2024
Experience
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GOETTLING INTERIORS
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United Arab Emirates
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Design Services
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1 - 100 Employee
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Marketing Designer
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Mar 2018 - Present
> Maintain the company's brand identity by online and offline marketing communications. Ensuring the company and its partner brands are advertised and visible to the target audience vividly. > Content writing for Website, Social Media, Press releases, Awards, Publications. Creative direction of photoshoots for the success stories. > Lead generation and brand awareness through a well-organized social media network. Data driven content and prompt engagement with profile visitors ensured upward curve of the media channel performance. Note: Goettling's FB and IG media channels were hacked and disabled in 2021 and have been restarted from scratch. > Enabled the Goettling team to garner Google reviews from clients. > Develop and design the company's web and digital communications via website design, social media, publications, Google SEO & Ads. > Holistic SEM by - tracking & analyzing SEO performance of keywords in collaboration with SEO experts. Boosting the ranking efforts by activating SEO content on website & acquiring appropriate additional domains. > Developing and refreshing Google Ads (formerly known as AdWords) and keywords - Search and Display network. Topical campaigns based on the current events and season.
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Amity University Dubai
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United Arab Emirates
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Education Administration Programs
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200 - 300 Employee
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Adjunct Faculty Member
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Sep 2016 - Present
A wonderful opportunity to be a part of the education community to teach Sketching, Color Theory, Fundamentals of Drawing Techniques, Introduction to Product Design, Conceptualization of design ideas. The courses I dispersed have the below contents: > To enhance line drawing and hand sketching by developing fine motor skills. Fundamentals of drawing and color media. > To teach expression of creative concepts via hand drawn sketches of views and plans. Perspective study. On-site sketching. > Integration of color theory with interior designing and architecture. Psychology of colors – the role of colors in designing spaces. > The art of mixed media, complete with its history and techniques – Stained Glass painting + Wire Sculpture + Gypsum Tile relief work + Architectural Collage. > To focus on thorough knowledge of product design in interiors. Studying the systematic approach of designing, conceptualizing, evaluating ideas, and turning them into a tangible product for an interior space. > I brought in the Region Sales Head of Benjamin Moore paint to disperse a lecture on Color Theory and Fundamentals of Paint Process in Interior Design. > I was the first faculty to have introduced 3D printing to the students with an elaborate demo and lecture by industry experts at Amity University Dubai. > Introduced the students of Interior Design to the benefits and importance of using digital tablet. Organised a workshop with the Regional Sales Head of Wacom alongwith a prolific artist educator to demonstrate the working of Wacom digital tablet.
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SwatiK Art
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United Arab Emirates
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Artist
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May 2015 - Present
Update: July 2021 What began as Interior Decor brand in 2015 bringing the best of handmade Indian aesthetics to the UAE in the form of embroidered cushions and table runners has evolved into a fine art lab. Something exciting is brewing here. R&D in progress. Hint: The canvas just got larger! Update: July 2021 What began as Interior Decor brand in 2015 bringing the best of handmade Indian aesthetics to the UAE in the form of embroidered cushions and table runners has evolved into a fine art lab. Something exciting is brewing here. R&D in progress. Hint: The canvas just got larger!
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Clique Media
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Dubai, United Arab Emirates
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Graphic Designer
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Sep 2017 - Dec 2017
> In a short span of 3 months Freelance designing there were multiple client briefs undertaken and executed. > Creatives for Social Media, Website and Advertising for the below clients:(Pitched and/or Published): Rivoli, Bose, Oasis Malls, Goettling, Dabur Vatika, E-Max. > Logo design for: IWYL, Plan B (India) > Composed all the pitching presentations > In a short span of 3 months Freelance designing there were multiple client briefs undertaken and executed. > Creatives for Social Media, Website and Advertising for the below clients:(Pitched and/or Published): Rivoli, Bose, Oasis Malls, Goettling, Dabur Vatika, E-Max. > Logo design for: IWYL, Plan B (India) > Composed all the pitching presentations
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MGME Matteograssi Middle East
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Furniture and Home Furnishings Manufacturing
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1 - 100 Employee
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Design & Business Development Manager
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Sep 2015 - Dec 2016
A 360' project completion exposure that included job roles ranging from client servicing, development of drawings and BOQs, interior designing to formation of quotation, on-site management, supplier coordination, logistics et all. Job responsibilities: > Direct Client Servicing on retail as well as contract front. > Prepare design presentations including selections of Furniture, Lighting, etc. > Prepare the Presentation Boards according the Final selection approved by the client. > Prepare all B.O.Q.s, Specs Sheets and all necessary technical documents required to execute the project. > On site supervision for impeccable execution and timely handover of projects > Meetings with designers to showcase and propagate in-house brands and services provided. > Part of the Bid Team in some major bidding processes for the Dubai Airport. > Point of contact of coordination for major orders from Dubai Airport, Emirates to MGME's Airport Turnkey partner CCM. A holistic design and business development job role that gave an all round exposure of design process till completion.
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Black Iris
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United Arab Emirates
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Design Services
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1 - 100 Employee
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Designer/ Press Intern
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Dec 2012 - Apr 2013
Work responsibilities here were fluid. We were allowed to take up projects, responsibilities that we deemed capable of doing. I covered events of variegated nature and agendas, wrote articles, edited photographs , spread our magazines presence by having cafes and universities place them (one8one magazines) for free take aways,assisted Editor in Chief for meetings with clients. Some of my work has been uploaded here. Do take a look! Work responsibilities here were fluid. We were allowed to take up projects, responsibilities that we deemed capable of doing. I covered events of variegated nature and agendas, wrote articles, edited photographs , spread our magazines presence by having cafes and universities place them (one8one magazines) for free take aways,assisted Editor in Chief for meetings with clients. Some of my work has been uploaded here. Do take a look!
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Assistant Interior Stylist
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Mar 2010 - Jul 2011
Assistant Interior Stylist Clientele: Ritu Kumar, Houseful Home Décor Store, Gul Ahmed Textile Co., Jaquar Bathroom Fittings, Aquamarine Store. Responsibilities: Meeting new and existing clients and determining their requirements. Delivering projects under strict deadlines and within the client’s budget. Preparing drawing, sketches, proposals and quotations for clients. Providing drawing support to the senior interior stylist with extensive research and referencing in accordance with client’s brief. Co-ordinating and monitoring the work of both contractors and suppliers. Supervising and improvising design execution on-site. Make presentations for the client. Assisting a successful solo designer offered an opportunity for me to play a holistic role of a Site Manager, Sourcing Props, Personal Assistant, along with managing Public Relation & Accounts. Achievements: Assured timely launch of Ritu Kumar’s fashion campaign 2011 as well as the updation of her website: http://www.ritukumar.com/ Accomplished designing the Housefull Home Décor Store from scratch for its opening in a record time of 25 days. Impressed by the results of the first photo-shoot, Gul Ahmed appointed our team for following shoots. Maximized client satisfaction right from the start by getting best prices for props and products.
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Education
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Sir J.J.Institute of Applied Arts
Bachelors of Fine Arts (B.F.A.) in Applied Arts, exhibition design, media design -
Manipal University Dubai
Master of Arts (M.A.), Interior Design -
S.N.D.T. College
Bachelor of Home Science, Bachelors in Home Science -
Smt. Lilavatibai Podar High School
I.C.S.E., Fine/Studio Arts, General