Swati Verma
Account Manager at Brown & Green Advertising- Claim this Profile
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English Full professional proficiency
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Bio
Experience
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Brown & Green Advertising
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United Arab Emirates
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Advertising Services
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1 - 100 Employee
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Account Manager
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Jun 2022 - Present
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Marketing Communication Manager
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Feb 2021 - Nov 2022
➝ Delivered excellent customer experience with regards to marketing service design, brand proposition, client and artist management. ➝ Built market position by defining close relationships with new budding and existing artists ➝ Assessed in business strategies and helped in growing the brand ➝ Delivered excellent customer experience with regards to marketing service design, brand proposition, client and artist management. ➝ Built market position by defining close relationships with new budding and existing artists ➝ Assessed in business strategies and helped in growing the brand
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Collateral
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Mumbai, Maharashtra, India
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Senior brand associate
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Feb 2020 - Jan 2021
➝ Launched a product under the existing brand and assisted in the launch of Home Security System under sub-brand ➝ Assessed specific brand promotion strategies aimed at enhancing brand profitability and setting up new usage habits ➝ Implemented marketing plans based on the study of competing brands, and strategic business objectives ➝ Executed successful business strategy while managing associated changes and internal process ➝ Developed innovative campaign strategies ➝ Launched a product under the existing brand and assisted in the launch of Home Security System under sub-brand ➝ Assessed specific brand promotion strategies aimed at enhancing brand profitability and setting up new usage habits ➝ Implemented marketing plans based on the study of competing brands, and strategic business objectives ➝ Executed successful business strategy while managing associated changes and internal process ➝ Developed innovative campaign strategies
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San Anglo BV
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Jan 2019 - Dec 2019
➝ Built market position by locating, developing, defining, and closing business relationships ➝ Drove sales growth through new customer acquisitions and expansions within assigned vertical industry customer bases ➝ Maintained customer business relationships knowing about current/future industry trends, changing technology, and business knowledge ➝ Generated and followed up on leads obtained through trade show events, source lists, social media, internet research, and in-house leads ➝ Built market position by locating, developing, defining, and closing business relationships ➝ Drove sales growth through new customer acquisitions and expansions within assigned vertical industry customer bases ➝ Maintained customer business relationships knowing about current/future industry trends, changing technology, and business knowledge ➝ Generated and followed up on leads obtained through trade show events, source lists, social media, internet research, and in-house leads
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L&K Saatchi & Saatchi
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India
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Advertising Services
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100 - 200 Employee
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Senior Account Executive
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Jul 2016 - Jan 2017
➝ Delivered excellent customer experience with regards to marketing service design, digital marketing strategy, brand proposition development, and customer journey mapping ➝Briefed the clients for marketing asset deliverables and coordinated within the team till the final delivery of asset ➝ Delivered excellent customer experience with regards to marketing service design, digital marketing strategy, brand proposition development, and customer journey mapping ➝Briefed the clients for marketing asset deliverables and coordinated within the team till the final delivery of asset
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Senior Brand Service Executive
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Feb 2015 - Jan 2016
Clients: Disney, 9XM Media, and Godrej ➝Developed and planned marketing strategies of the assigned brands ➝Briefed the clients for marketing asset deliverables and co-ordinated within the team till the final delivery of asset ➝Identified KPI’s for both campaign level and marketing tactic level, based on the analysis ➝Recommended the improvement to achieve client’s business/marketing objective through digital platforms Clients: Disney, 9XM Media, and Godrej ➝Developed and planned marketing strategies of the assigned brands ➝Briefed the clients for marketing asset deliverables and co-ordinated within the team till the final delivery of asset ➝Identified KPI’s for both campaign level and marketing tactic level, based on the analysis ➝Recommended the improvement to achieve client’s business/marketing objective through digital platforms
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Education
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University of Westminster
Master of Arts - MA, Marketing communications -
Calcutta University, Kolkata
Bachelor's degree, Journalism & Mass Communication -
NSHM Institute of Media and Design
Master of Science, Media Science