Michelle Svoboda
Chief Creative Officer (CCO) at MWS Creative- Claim this Profile
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English Native or bilingual proficiency
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Czech Professional working proficiency
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Experience
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MWS Creative
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United States
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Design Services
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1 - 100 Employee
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Chief Creative Officer (CCO)
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Jan 2021 - Present
Michelle Svoboda is a creative director and graphic designer based in Los Angeles. She is currently the CCO and Founder at MWS Creative a bi-coastal creative studio in LA and NYC, where she leads a diverse range of design and marketing projects specializing in the hospitality and retail fields. Michelle Svoboda is a creative director and graphic designer based in Los Angeles. She is currently the CCO and Founder at MWS Creative a bi-coastal creative studio in LA and NYC, where she leads a diverse range of design and marketing projects specializing in the hospitality and retail fields.
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NicoleHD Jewelry
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United States
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Creative Marketing Director
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Jan 2013 - Present
In charge of translating objectives into innovative marketing strategies, driving sales within luxury jewelry market. Spearheaded end-to-end initiatives spanning branding, web design, advertising, branded collateral, email campaigns, paid search, SEO, and social media while fostering seamless brand alignment. In charge of translating objectives into innovative marketing strategies, driving sales within luxury jewelry market. Spearheaded end-to-end initiatives spanning branding, web design, advertising, branded collateral, email campaigns, paid search, SEO, and social media while fostering seamless brand alignment.
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Michelle Svoboda
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Graphic Design
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Design & Marketing Consultant
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Jun 2011 - Jun 2021
Focused on cross-disciplinary designs. Offering a full range of design services focusing on clean, creative, and fresh ideas catered towards the hospitality and fine jewelry industries.. Collaborated with brands of all sizes — from brand development to client-specific design projects. Featured Clients: BR Guest Hospitality Group, The Lively MRKTPL, North 3rd Street Market, Empire Outlets Gansevoort Market, 310 Bowery, Common Ground NYC Jajaja Plantas Mexicana Vanilla Creative, NicoleHD Jewery, Designs By Ruth Show less
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J Howard Group
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United States
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Marketing Graphic Designer
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Feb 2017 - Dec 2020
Lead graphic designer for hospitality group J Howard. In charge of creating design concepts, marketing materials, digital assets, merchandise, and imaging to support J Howard Group's family of restaurants in Los Angeles. - Restaurants include The Golden State, Cofax, Bludso's Bar and Que, Yojimbo, and Prime Pizza - Manage multiple projects while meeting product deadlines and brand standards - Create marketing and investor materials - Communicate with general managers focusing on their individual marketing needs - Food and merchandise photography for social media and website - Website maintenance - Digital assets for social media (imagery, animation, video) Show less
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Catalog•ue Collective
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Design Services
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Creative Director
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Jan 2017 - Dec 2020
Catalog•ue Collective is a design collective based in New York City and Los Angeles. As Creative Director, I spearhead the strategy and concepts of all client projects and work with the team to create client specific solutions. Our work ranges from branding and identity, web design and development, to photography and videography. Catalog•ue Collective is a design collective based in New York City and Los Angeles. As Creative Director, I spearhead the strategy and concepts of all client projects and work with the team to create client specific solutions. Our work ranges from branding and identity, web design and development, to photography and videography.
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Art Director
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Feb 2017 - Feb 2019
North 3rd Street Market is Williamsburg’s first indoor year-round food hall & retail market featuring permanent & pop-up concepts in a variety of settings. As Art Director, I conceptualize and create their ongoing development of brand collaterals and promotional materials—including MTA print and video advertisements, magazine ads, in-market printed collateral, website development and design and more. I also aided in the creation of the market's branding and identity. A collection of legendary and emerging vendors under one year-round roof. Handled the-house design materials for brands including: Di Fara Pizza, Jajaja Mexicana, Chuko, Corner Bistro, Bien Cuit, GoFish, Kalamaki, Sausage Hero, Lobster Joint, East Wind Snack Shop, La Newyorkina, Harvest2Order, and Sweet Road Bevs Show less
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elli&nooli (aka - grabease)
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United States
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Manufacturing
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In-House Graphic Designer
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Jun 2017 - Mar 2018
grabease is a startup, who creates innovative products for infants including the safest utensils for baby and toddler self feeding. As In-House graphic designer, I conceptualized and created campaigns and content for social media—including photography, stop-motion video and digital social media content. grabease is a startup, who creates innovative products for infants including the safest utensils for baby and toddler self feeding. As In-House graphic designer, I conceptualized and created campaigns and content for social media—including photography, stop-motion video and digital social media content.
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Bohner Bespoke
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United States
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Business Consulting and Services
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1 - 100 Employee
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Design Director
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Mar 2016 - Dec 2016
Worked with select clients to reimagine, refine and enhance their organization’s distinct identity and create targeted communications solutions to achieve measurable results. As design director, I lead the branding department working primarily on creating identity, logo, mark, palette, fonts, and accents. Building unique digital platforms — website, media, social media strategies and more. Clients Included: DMS Governance, a leading global provider of institutional governance, risk and compliance services to investors and the asset management industry, WIN Summit and Yaffe Ruden and Associates. Show less
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Assistant Manager, Marketing Designer
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Oct 2013 - Mar 2015
Assisted in managing staff and customers. Planned and maintained social media accounts and publicity. Created all marketing materials, visuals and promotional graphics. Developed and maintained website, including scheduling events. Assisted in managing staff and customers. Planned and maintained social media accounts and publicity. Created all marketing materials, visuals and promotional graphics. Developed and maintained website, including scheduling events.
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Vanilla Design
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South Africa
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Graphic Designer / Social Media Strategist / Video Editor
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Nov 2011 - Sep 2013
Jewelry industry focused creative agency. Aided in the creation of print ads, email blasts, catalogs, websites, social media marketing, as well as the creation and editing of television commercials.
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Graphic Design / Social Media Apprentice
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Oct 2011 - Nov 2011
Aided in the creation of print and digital ads, creation of social media campaigns. Focused in the jewelry industry.
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iForJewels
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India
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Appliances, Electrical, and Electronics Manufacturing
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Editor and Developer and Designer
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Dec 2011 - Apr 2013
Providing content for iForJewels.com. In charge of site maintenance, design, and development. Providing content for iForJewels.com. In charge of site maintenance, design, and development.
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OGI LTD
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Social Media Strategist / PR Consultant
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Sep 2011 - Apr 2013
Aiding in social media marketing and publicity for eGemstores, Wedding Rings (Book), and parent company OGI-LTD. Aiding in social media marketing and publicity for eGemstores, Wedding Rings (Book), and parent company OGI-LTD.
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Press Here Publicity
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Musicians
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1 - 100 Employee
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Public Relations Intern
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May 2011 - Aug 2011
Worked under Ashley Bryan. Aided in the publicity of clients including Vanessa Carlton, The John Lennon Tour Bus, Matt Nathanson, Deluka, and the Tibet House. Worked under Ashley Bryan. Aided in the publicity of clients including Vanessa Carlton, The John Lennon Tour Bus, Matt Nathanson, Deluka, and the Tibet House.
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Education
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Cornell Peter and Stephanie Nolan School of Hotel Administration
Strategic Digital Marketing and Hospitality Management -
New York Institute of Technology
Bachelor of Arts (B.A.), Communication Arts -
Middlesex University
Certificate of Higher Education, Music and Arts Management -
First International School of Ostrava
High School Diploma / Maturita, Social Sciences & Economics