Svitlana Orlova

Operations & HR & Trainings Manager at Afrina Beauty Group
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Contact Information
us****@****om
(386) 825-5501
Location
Dubai, United Arab Emirates, AE
Languages
  • English Full professional proficiency
  • Arabic Professional working proficiency
  • Russian Native or bilingual proficiency
  • Ukrainian Native or bilingual proficiency

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DINA EL-ALI CHRL, CCMP™, CMP, MBA in HR, PMP®, Prosci®

I had the pleasure to work with Svitlana and found her to be The Leader to lead any time towards obtaining the required goals. With her passion to work, passion to others and dedication to her mission and targets; she will get you there.

Shifaria Khan

working with Svitlana was such a pleasurable and knowlegable experience..Extremely hardworking and passionate with all her team with a great postive attitude.I learnt alot from her with her brand awarness and job input ..and with her sheer determination and support will add tremendous value to any given company.It would be great to work with her again! Thank you Lana!..

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Experience

    • United Arab Emirates
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Operations & HR & Trainings Manager
      • Jan 2016 - Present

      Responsible overall Operations  Beauty Centers Operations HR & Training Department Operations  Branding Set Up operations Projects & Implementations: Planning and Openings new branches  Business Relocations  Franchise SOP Preparation in charge  HR SOP preparations  ERP Software FRD in charge  Training department establishment  Customer Service department establishment  Marketing Events organizing Roll out Company’s new Strategy and Policy Sales and Commercial Performance:• Prepare and participate in the preparation of sales budgets• Maximize sales and profitability of the concept• Control costs within budgetary guidelines• Identify internal and external commercial opportunities• Ensure effective Stock and Space Management• Conduct SWOT review to analyze the customer profile• Provide monthly feedback on competitor and event activities• Suggest improvements based on benchmark practicesBusiness Management & Development• Strategize and seek opportunity for concept expansion in the territory

    • Operations Manager
      • Jun 2011 - Oct 2015

      Contributing to the operations department in planning, directing, and coordinating store operation activities in order to maximize profit through the strategic use of human resources, maximization of bookings, high employee motivation and maximize customer satisfaction. Ensure SOPs are adhered to and processes are followed with the view to high target achievement. Furthermore to Analyze & evaluate the effectiveness of the business model and develop recommendations for improvement. Work closely with HR, Training and marketing on all pre store opening requirements to ensure all is readied and ensure a smooth and successful store opening across all areas. Work closely with finance on store PNL's to maximize profitability of stores across all areas. Work closely with training to ensure all staff are up to the standards required and with marketing on all aspects of driving store sales in under performing specialties or retail areas.

    • Retail
    • 1 - 100 Employee
    • Retail Operations Manager
      • Jan 2003 - Feb 2011

      Managed chains of retail Paris Gallery shops . Business objectives 6P’s : People , Products, Place , Price , Promotions , Process Department Management and Store Standards.Maximize department sales and productivity metrics in line with shop targets.Monitor key data reports on space management , sales and stock movement against last year , last week and budget on a daily and weekly basis .Ensure and monitor all stock is laid out and displayed according to guidelines .Ensure and monitor all products are price tagged and bar-coded before display, Ensure on-time completion of random pricing checks on products Optimize floor space based on merchandise availability , storylines and product sell off .Inspect merchandise for quality control and report any defects Ensure on-time clearance of all soiled and damaged merchandise .Monitor and implement sales promotion and event in the stores.Analyze monthly P & L, Inventory according Budgets and target achievements Store Merchandise / Merchandising.Understand and maintain a detailed knowledge of the product / department merchandise and coach / develop sales associate. Ensure and monitor promotions , sell offs and ageing stocks Customer Service.Monitor and ensure adherence of customer service standards within the department Provide customer satisfaction by delivering exceptional customer service.Carry out regular training to ensure clear understanding of the departments , products , make , features , selling skills and after sales service Communicate appropriately with customers including proactive greeting and acknowledgementDeal with customer queries and complaints effectivelyFollow procedures for dealing with specific customer ordersPeople Management / Mentoring Support induction of new recruits through buddy system.Hold weekly and monthly meeting to communicate performance high and lows Monitor and facilitate complaint resolution of direct team members .Coach and sponsor sales associate within the department

    • Passionate Shop/Handsome Man Fashion, Retail Manager
      • Jan 1997 - Jan 2003

      Responsible for every aspect of the day-to-day supervision of retail outlets, including sales, staff, stock and resources management.recruiting, training, supervising and appraising staffmanaging budgetsmaintaining statistical and financial recordsplanningpromoting and marketing the businessdealing with customer queries and complaintsoverseeing pricing and stock controlmaximizing profitability and meeting sales targetsensuring compliance with health and safety legislationpreparing promotional materials and displays.

    • Retail supervisor - V/M
      • Jan 1995 - Jan 1997

      Manage retail staff, including cashiers and people working on the floor.Meet financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.Formulate pricing policies.Determine daily coupons.Ensure pricing is correct.Work on store displays.Attend trade shows to identify new products and services.Coach, counsel, recruit, train, and discipline employees.Evaluate on-the-job performance.Identify current and future trends that appeal to consumers.Ensure merchandise is clean and ready to be displayed.Approve contracts with vendors.Maintain inventory and ensure items are in stock.Keep up with fluctuating supply and demand.Analyze operating and financial statements for profitability ratios.Ensure promotions are accurate and merchandised to the company’s standards.Utilize information technology to record sales figures, for data analysis and forward planning.Ensure standards for quality, customer service and health and safety are met.

Education

  • Commercial Business College
    Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
    1989 - 1994
  • Triumph International
    1995 - 1998
  • Medical College
    Bachelor of Medicine, Bachelor of Surgery (M.B.B.S.), General Surgery Residency Program
    1989 - 1994
  • Secondary School
    High School Diploma, High School/Secondary Diplomas and Certificates
    1979 - 1989

Community

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