SMM and Community Manager

• Jul 2022 - Present

- Managing social media channels: Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, and Vimeo. Adapt content and visuals to suit different channels - SMM content plan creation and keeping updated - Creation and sharing of engaging content daily - Growing social presence - Monitoring, tracking, analyzing, and reporting on performance on social media platforms - Development of Awario brand awareness - New engagement campaigns development and management - Social media communities facilitation - Content creation -Content strategy creation Show less

Senior Communications Specialist

• Oct 2021 - Jun 2022

- Development of brand EVP and Tone of Voice - Internal Communication Strategy development - Events organization (concepts development, communication support, creation of presentations, CEO speechwriting) - Company updates public presentation - SMM strategy development (audience and competitors analysis, content plan creation) - Work on the Employer`s brand - Surveys conduction - Monthly news digest, - Writing articles - Copywriting (vacancies, announcements) - Company profiles creation at Glassdoor and its analogs. Monitoring feedback and keeping profiles updated - Newsletter creation Show less

Communications Specialist

• Jan 2020 - Oct 2021

- Establishing and maintaining relations with internal stakeholders - Communications strategy development (analysis of the current situation, audience, competitors, key message creation, EVP) - Contribution to regional OKRs - Development of Employee Retention Strategy - Building top-down communications - Surveys conduction - Newsletters creation - IT Home Conference Communication and Media Support (SMM, promo campaign, Youtube-channel creation and support, audience support, development of design and identity) - Writing articles and conducting interviews as an interviewer - Podcasts production (scenario writing, content-plan creation, host staffing, podcast recording). Moreover, I contributed as an author and host - Contributing to CSR and internal activities (promo campaign, call for volunteers) Show less

Advertising Public Relations Specialist

• Jun 2011 - Jan 2020

- Social media management: strategy, content creation, activities development, and realization - Communication with bloggers - External Community Building - GR Communication - Press-tour organization (Europe, CIS, and South America) - Сooperation with aircraft's marketing teams (Boeing, Embraer) on promotion strategy (creation of videos, landing pages ) - Belavia Merch development and production - Conduction of procurement procedures - Events organization (annual conferences, new regular flights openings, New Year flights, situational events) - Full cycle Project Coordination (new uniform development, Mark Formelle, and Belavia cooperation + post communication, BeOrganic) - Marketing materials development - CSR and sponsorship agreements collaboration - Maintenance of advertising contracts Show less

Freight Handler

• Feb 2009 - May 2011