Sven Hezel

CEO and Founder at 24metrics.com
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Contact Information
Location
Campbell, California, United States, US
Languages
  • Spanish -
  • English -
  • German -

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Tobias G.

Sven and I worked together at 24metrics.com. Sven founded the company in 2013 with the goal to help companies protect themselves from advertising fraud online. He has an incredible hard working mentality to make things happen and doesn't stop before things are done. He is a role model for other aspiring entrepreneurs out there and has inspired me to work on my own projects. Sven and I worked together on the business development team where we grew sales revenue and improved internal processes to bring the company to the next step. 24metrics is becoming the international household name for Ad-Fraud Protection on the internet. If you are looking for a fast growing technology venture, make sure to get in touch with Sven. Thank you for your expertise - I really enjoyed working with you! All the best!

Michael Kyek

It was a great pleasure to work with Sven. The young company as well as the Online Marketing department in particular has benefitted significantly from Sven’s outstanding professional experience, his original ideas, and his management skills. I myself owe a substantial upgrade to Sven’s dedicated leadership. I would love to work with him again. I highly recommend Sven for leading positions in Online Marketing.

Christian Haase

I have worked in Sven's team as a Media Buyer and he was an excellent manager. With his in-depth knowledge of Online Marketing he was never short for an answer. He is able to keep a clear head in hectic moments, is a critical reasoner and was able to see and develop the strenght of each team member in his team.

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Credentials

  • Google Adwords
    Google

Experience

    • Germany
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • CEO and Founder
      • Jan 2014 - Present

      At 24Metrics we strive for excellence in providing advanced data analytics and fraud detection, while helping Advertisers, Partners and Networks prevent profit losses from affiliate marketing related fraud.We are proud long term Partners with HasOffers, Affise, Cake, Adjust, AppsFlyer, MAT and Everflow.Try us out for 30 days free of charge.If interested drop us an email at: sales@24metrics.com

    • Angel Investor
      • Feb 2020 - Present

      Investing in Seed / Early Stage SaaS solutions, Big Data, Internet of things, Sensor Tech, A.I startups.

    • Founder
      • Feb 2012 - Dec 2013

      Games Performance Network including Mobile Games, Online Games, Social Games and Casual Games. Managing a team of 17 affiliate / advertiser sales managers. We optimize Games Traffic! - North America - Western Europe Contact us at TrafficCaptain.com Games Performance Network including Mobile Games, Online Games, Social Games and Casual Games. Managing a team of 17 affiliate / advertiser sales managers. We optimize Games Traffic! - North America - Western Europe Contact us at TrafficCaptain.com

    • Germany
    • Computer Games
    • 200 - 300 Employee
    • Head of Performance Marketing
      • Dec 2010 - Feb 2012

      As Team Lead for Performance Marketing / Inventory Sales I am looking for the following: +Performance oriented traffic (Western Europe / North America and Asia) +Media Networks (CPC, CPM, CPA) +Adsales Partner for Innogames BrowserGame inventory (approx. 1,2 billion Imps / monthly) Innogames Browser Games are translated in more than 20 languages. (www.grepolis.com / www.tribalwars.net / www.the-west.net) As Team Lead for Performance Marketing / Inventory Sales I am looking for the following: +Performance oriented traffic (Western Europe / North America and Asia) +Media Networks (CPC, CPM, CPA) +Adsales Partner for Innogames BrowserGame inventory (approx. 1,2 billion Imps / monthly) Innogames Browser Games are translated in more than 20 languages. (www.grepolis.com / www.tribalwars.net / www.the-west.net)

    • Spain
    • Telecommunications
    • Head of Media Buy
      • Oct 2008 - Oct 2010

      As Head of Media Buy, I am looking for the following: +Performance oriented traffic (France, Italy, Spain, Germany, UK) +Media Networks (CPA, CPC, CPM) +Affiliate Networks +Software Bundling partners / Toolbar distribution +Email Marketing +Paid Search Affiliates Aedgency, with offices in Dublin and Barcelona, is a pan-European performance-based marketing company focused on driving conversions and leads through four privileged communication channels, while monetising publisher websites and networks. Our services include: Contextual offers: targeted, instantaneous delivery of ads using contextual and behavioural segmentation. Cashback: innovative toolbar and browser technology that drives traffic to e-merchants. Email: live segmentation email marketing solution. Publishing: drives offers to our own traffic across Europe. Show less

    • Australia
    • Executive Offices
    • Acquisition Marketing Online / Affiliates
      • Jan 2007 - Oct 2008

      -Reponsible for the Online / Affiliate Marketing channels. -Control of ROI of Campaign, Aquisition of new partners. -Development of relationships with major online advertising partners. -Reponsible for the Online / Affiliate Marketing channels. -Control of ROI of Campaign, Aquisition of new partners. -Development of relationships with major online advertising partners.

    • Ecommerce Entrepreneur
      • Jul 2005 - Dec 2006

      Starting an ecommerce business gave me first-hand experience of how to plan, manage and deal with the unexpected problems that arise when launching an internet shopping platform. You are kindly invited to take a look at it (www.nutrisell.de). • Managing a tight budget • Dealing with technical difficulties • Coordination with programmers • Successful promotion of new products in an unknown market Starting an ecommerce business gave me first-hand experience of how to plan, manage and deal with the unexpected problems that arise when launching an internet shopping platform. You are kindly invited to take a look at it (www.nutrisell.de). • Managing a tight budget • Dealing with technical difficulties • Coordination with programmers • Successful promotion of new products in an unknown market

    • Advertising Services
    • 1 - 100 Employee
    • Marketing Internship at Phase4
      • Jun 2005 - Aug 2005
    • Information Technology and Services
    • 1 - 100 Employee
    • Internship - Media Sales
      • Apr 2002 - Sep 2002
    • Germany
    • Automation Machinery Manufacturing
    • 700 & Above Employee
    • Internship - Market Research
      • 2001 - 2002
    • Website Developer
      • Oct 1999 - Mar 2000

      • Design of the website • Planning and implementing the company’s website • Development in HTML/PHP • Maintenance of the website after finishing • Design of the website • Planning and implementing the company’s website • Development in HTML/PHP • Maintenance of the website after finishing

Education

  • INSEAD
    Entrepreneurship Program, Entrepreneurship Program
    2017 - 2017
  • University of Bradford
    MA, International Business and Management
    2004 - 2006
  • University of Bradford
    BSc Hon, Electronic Imaging and Media Communications
    2004 - 2005
  • Macromedia Akademie München
    Dimploma, Macromedia Academy
    2002 - 2004

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