Digital Marketing Specialist

• Aug 2019 - Present

All things digital, plus B2B and B2C events. All things digital, plus B2B and B2C events.

Production Assistant

• Jan 2017 - Jun 2017

•Worked on conference briefs within a collaborative team from pitch to completion. •Researched, found and built positive relationships with talent, to perform at a conference in Dallas. •Coordinated the 20-musical talent. Spoke to and took quotes from guests, to evaluate the conference. •Worked on conference briefs within a collaborative team from pitch to completion. •Researched, found and built positive relationships with talent, to perform at a conference in Dallas. •Coordinated the 20-musical talent. Spoke to and took quotes from guests, to evaluate the conference.

Marketing

• May 2014 - Sep 2016

Objective: To inject new life into a steady brand, to enhance BVM’s brand image and reputation. Duties included: Enhancing BVM’s image and reputation.Project managing the build of a new responsive website.Designing wireframes and a new IA.Leading content audits, focus groups, customer competitions and marketing meetings. Continually conducting primary research to understand the audience, competitors and market.Negotiating with suppliers to order merchandise on time, while keeping to small budgets. Spearheading all preparations towards exhibitions.Designing marketing collateral, to include a company brochure and product guides. Optimising copy online, through keyword research to increase the ranking of new products via Google Search. Segmenting databases, before designing and planning targeted email campaigns and e-newsletters. Writing briefs for an external developer and graphics designer.Supporting sales engineers.Communicating with printers and merchandisers. Presenting and evaluating marketing activities each quarter. Answered the telephone and assisted the officer manager with filing and photocopying.

Online Marketing Assistant

• Feb 2013 - Jul 2014

• Scripted industry focused articles. Scheduled posts for Facebook and Google+ using Hootsuite.• Engaged and grew followers from scratch by sharing unique content. Adobe Photoshop (CS4).This was a part time role that I took on, while looking for a full time marketing job. • Scripted industry focused articles. Scheduled posts for Facebook and Google+ using Hootsuite.• Engaged and grew followers from scratch by sharing unique content. Adobe Photoshop (CS4).This was a part time role that I took on, while looking for a full time marketing job.

Marketing Assistant

• Feb 2014 - May 2014

• Worked in a small marketing team, to refresh the Wordpress website, in time for an exhibition.• Liaised with two Account Managers to create awareness of a new application called LINEstream:• Constructed a targeted, email marketing campaign to target two different sectors.• Segmented the database into sectors. Sketched an outline for the email and briefed the Designer. • Wrote personalised subject headlines and targeted email copy, to express the benefits of the application.• Conducted A/B split tests, to test the best subject headline. Result: Reunited LINE with an old client.• Gained experience using Salesforce, MailChimp and HTML to send out and edit newsletters.

Marketing and Sales Intern

• Jul 2013 - Jan 2014

We are a blended learning and communications company focused on organisational development and a market leader in bespoke e-learning content development.We work with our clients to bring about organisational change and transformation through innovative programmes of learning and communications.

Marketing Consultant

• Jul 2012 - Sep 2012

Freelance Yogarama Instructor

• Nov 2011 - Jan 2012

After no previous experience of working with children, I took up the challenge, to be trained as a Freelance Yogarama Instructor.I represented WEH Fitness, whilst acting as a Yogarama Instructor, at an after school club once a week. I planned my lessons to engage a class of six-ten year olds.Here, my communication skills had to be strong, as I led a class by communicating and teaching through both voice and movement. To ensure the lesson ran smoothly and enable children to learn effectively, I had to be confident with what I was saying and doing at all times. I kept each section snappy, whilst praising and empowering each child for their hard work. Thus, from week-to-week, I was responsible for their learning, through helping them to progress. Overall, I developed their knowledge and memory of yoga moves, drama skills and overall self confidence, within a space of two months.I enjoyed this role very much, as it was very rewarding to see my class and myself grow and learn together each week.