Suvi Helin

eCommerce, Digital Development Executive at Lamia
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Contact Information
us****@****om
(386) 825-5501
Location
Espoo, Uusimaa, Finland, FI
Languages
  • Swedish -
  • English -
  • German -
  • French -
  • Spanish Elementary proficiency

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Martyn Rees

Suvi managed the 7 teams in Nordic and Baltic area as part of our EMEA Nissan Media Leadership Team at OMD. She was actively part of the global client team, localizing the launching strategies for key markets, providing local customer insights for local client and to optimize deployment plans, developing the local team structures to achieve the new targets for the global brand.

Staffan Johansson

I worked with Suvi during my job as Marketing Director for Nissan Nordic and Baltic markets. Suvi is a very customer oriented person who has the ablility to stretch herself when needed. She managed her team in a constructive, yet challenging manner. She was also keen to keep us as a customer on top of the latest media-trends, insights and tools, actively proposing new communication solutions. She also held a crucial role in the development of our 3-year marketing strategy. Overall, Suvi injected her own team and us as a customer with positive energy.

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Credentials

  • Certified SAFe 4 Scrum Master
    Scaled Agile, Inc.
    Jul, 2018
    - Oct, 2024
  • Project Manager Certification
    Finnair

Experience

    • Brazil
    • Software Development
    • 1 - 100 Employee
    • eCommerce, Digital Development Executive
      • Jul 2022 - Present

      Driving business growth through eCommerce and value adding customer relationship. Service design methods, project leading, agile way of working, data and business KPIs - all leading to better customer journeys, business growth and modern multichannel experiences. Driving business growth through eCommerce and value adding customer relationship. Service design methods, project leading, agile way of working, data and business KPIs - all leading to better customer journeys, business growth and modern multichannel experiences.

    • Finland
    • Food and Beverage Services
    • 700 & Above Employee
    • Digital Ecosystem Manager
      • Jan 2021 - Jun 2022

      Modernising digital ecosystem, defining and developing value adding services for BtoB and BtoC customers. Setting up new governance models, kicking off agile way of working and change management in projects to secure future business growth. Modernising digital ecosystem, defining and developing value adding services for BtoB and BtoC customers. Setting up new governance models, kicking off agile way of working and change management in projects to secure future business growth.

    • Finland
    • Airlines and Aviation
    • 700 & Above Employee
    • Manager, Digital Loyalty
      • Apr 2019 - Nov 2020

      Improving customer engagement & retention of loyal customers. Building relevancy and constant dialog by understanding customer pain points and needs. Designing lovable mobile and digital services to create added value for customers, everyday. Working methods: agile and collaboration, working together accross the business units internally and co-creation with external partners.

    • Digital Project Manager
      • Sep 2017 - Mar 2019

      Designing, co-creating and developing lovable applications and tools to improve people and customer experience. Leading mobile and digital projects and programs and co-developing common digital platform for better situational awareness and more efficient processes.

    • United Kingdom
    • Business Consulting and Services
    • Owner
      • Oct 2016 - Aug 2017

      Toteutimme projektina tutkimuksen, jonka tavoitteena oli selvittää uuden ajan HR-ammattilaisen rooli yrityksen keskeisenä tuloksentekijänä. Tutkimuksen keskiössä on HR:n rooli asiakasymmärryksen keräämisessä ja sen hyödyntämisessä. Haluamme selvittää miten asiakasymmärrys ohjaa HR:n toimintaa, yrityksen strategista päätöksentekoa ja mikä yhteys asiakasymmärryksellä on henkilöstön hyvinvointiin. Tutkimuksen rakenne: 1. Asiakasosaaminen ja sen hyödyntäminen HR:ssä. 2. Asiakaskokemuksen mittaaminen ja raportointi johtoryhmälle. 3. Asiakasymmärrys ja sen merkitys HR:n työssä ja ajankäytössä. 4. Asiakasymmärryksen ja henkilöstön työhyvinvoinnin yhteys. Projektin omistajat: Suvi Helin, International marketing & Team leadership HR@work projektin omistaja suvi.helin@redesignWORK.fi Nunnu Kotilainen, Tilasuunnittelu & Työympäristömuotoilu HR@work projektin omistaja nunnu.kotilainen@redesignWORK.fi http://www.redesignwork.fi/ Show less

    • Finland
    • Advertising Services
    • 1 - 100 Employee
    • Account Director / BtoB and BtoC clients
      • Oct 2015 - Feb 2016

      Client service, yearly strategies, market & consumer insights, team management, budget responsibility. International BtoB communication launch, project and team management, digitalizing the BtoB global business.

    • Account Director / Nordic Marketing & Media Strategies, Client Service, Project & Budget Management
      • Dec 2009 - Sep 2015

      Member of a Global brand team, Nordic key account director, Regional strategies, Researches/Insights/Consumer understanding, 360 marketing projects, Nordic and Baltic Team leadership, Media execution and optimization, Budget management, Business cases, Digital strategies and deployment guidelines, Nordic social media concepts, Operational guidelines, Co-creation with partners, Cross department working methods, Workshops, Regional kick-offs and trainings.Managing brand and tactical marketing & media campaigns to improve defined qualitative business targets. Show less

    • Account Manager / clients from BtoB technology, Education and BtoC retail indutries
      • Aug 2009 - Dec 2010

      Client service, Global media and event projects, digital annual media visibility planning, optimizing, presenting and training.

    • Media planner / several industries from telecom, leisure sport to insurance branches
      • Mar 1999 - May 2007

      Media planning, execution and optimization (TV, radio, print, digital, OOH) Media planning, execution and optimization (TV, radio, print, digital, OOH)

    • Finland
    • Newspaper Publishing
    • 200 - 300 Employee
    • Ilmoitusmarkkinointi
      • May 1996 - Mar 1999

      Client service Client service

    • Software Development
    • Event Assistant and Thesis project work
      • Feb 1998 - Aug 1998

      Construction & logistics department. Thesis: BtoB Event marketing during Nagano Olympics. Construction & logistics department. Thesis: BtoB Event marketing during Nagano Olympics.

Education

  • Aalto University
    Diploma in Service Design
    2020 - 2021
  • Aalto University
    Analytiikka- ja datastrategiat
    2020 - 2020
  • Aalto University
    Palvelumuotoilu - Innovoi, suunnittele ja kehitä palvelusi uudelle tasolle
    2020 - 2021
  • Aalto University
    Service design
    2015 - 2015
  • Metropolia Ammattikorkeakoulu
    International business/Management&Leadership, International Business
    2009 - 2010
  • Haaga-Helia University of Applied Sciences
    Service design / Digital wellbeing co-creation and start-up course
    2016 - 2016
  • HAAGA-HELIA University of Applied Sciences
    Bachelor of Business Administration (BBA), International Marketing
    1995 - 2000
  • HKKK Pienyrityskeskus
    Marketing
    2003 - 2003
  • Avoin Yliopisto
    Puhe- ja vuorovaikutustaidot
    2002 - 2003
  • Markkinointi Instituutti
    Mainosalan ammattitutkinto
    2001 - 2001
  • Sotungin lukio
    1990 - 1993
  • Aalto University
    Diploma in Service Design
    2020 - 2021

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