Susan Valen, CMP
Director of Sales at Visit Huntington Beach- Claim this Profile
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Bio
Experience
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Visit Huntington Beach
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United States
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Hospitality
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1 - 100 Employee
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Director of Sales
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Jan 2022 - Present
Huntington Beach, California, United States Visit Huntington Beach is the official destination marketing organization of Huntington Beach, Surf City USA®. One of Southern California’s premier coastal destinations, Huntington Beach is the ideal location for a California family vacation, active outdoor adventure trip or relaxing weekend getaway. With 10 miles of wide-open beaches, Huntington Beach is a destination of choice for vacationers and business travelers alike. To plan your Surf City USA® vacation, or to learn more about Huntington… Show more Visit Huntington Beach is the official destination marketing organization of Huntington Beach, Surf City USA®. One of Southern California’s premier coastal destinations, Huntington Beach is the ideal location for a California family vacation, active outdoor adventure trip or relaxing weekend getaway. With 10 miles of wide-open beaches, Huntington Beach is a destination of choice for vacationers and business travelers alike. To plan your Surf City USA® vacation, or to learn more about Huntington Beach, see the Visit Huntington Beach website at www.surfcityusa.com. Show less
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Bristol Hospice
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United States
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Hospitals and Health Care
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400 - 500 Employee
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Hospice Liaison
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Aug 2020 - Jul 2021
Costa Mesa, California, United States Hired during the pandemic as a Liaison for this national healthcare company my primary role was to advocate and educate on Hospice services available to members in the healthcare and patient community. I developed positive relationships with customers and coordinated the referral process to promote a seamless, timely and comfortable transition experience for referring providers, patients and their families.
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Long Beach Convention & Visitors Bureau
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United States
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Hospitality
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1 - 100 Employee
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National Sales Director
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Jun 2007 - May 2020
Long Beach My role was to generate group and in-house convention, meeting, trade show and event business to the Long Beach Convention Center, hotels and venues into the city that would provide economic impact to the local economy. Consistently exceeded annual goals over 100% with over $400mil since 2007 in economic impact to the city. Directed the proposal and contracting process of city-wide conventions, sporting, corporate and high-profile special events. Partnered with local and civic agencies to… Show more My role was to generate group and in-house convention, meeting, trade show and event business to the Long Beach Convention Center, hotels and venues into the city that would provide economic impact to the local economy. Consistently exceeded annual goals over 100% with over $400mil since 2007 in economic impact to the city. Directed the proposal and contracting process of city-wide conventions, sporting, corporate and high-profile special events. Partnered with local and civic agencies to drive their affiliated national association convention business to the city utilizing private and public partnerships. Solicited new business with personal sales calls, presentations, customer events, site visits, FAMS, trade shows, sales missions and networking. Show less
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Marriott International
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United States
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Hospitality
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700 & Above Employee
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Senior Account Executive
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Jan 2004 - Aug 2005
Orange County, California Area JW Marriott Camelback Inn, Scottsdale Marriott at McDowell Mountains - Developed new corporate and third-party accounts that booked meetings & incentive business from west coast market. Partnered with Marriott GSO and national sales teams. Worked remotely in Southern California representing two Scottsdale, Arizona properties.
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Embassy Suites
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United States
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Hospitality
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700 & Above Employee
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Director of Sales
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Feb 2002 - Jan 2004
Anaheim / Orange County Formerly named Hilton Suites Group bookings increased an average of 43% annually. Led a team of five people in sales, services and catering. Hosted high-profile NHL and NBL teams on property.
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Marketing Manager
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May 2001 - Sep 2001
Hollywood, Irvine, Brea Hired to develop new group business from corporations and conventions for three So Cal locations. Created hotel concierge incentive package for individual ticket sales. Produced & designed brochures and all printed collateral.
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Hilton Anaheim
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United States
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Hospitality
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100 - 200 Employee
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Senior Sales Manager
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Feb 1999 - Apr 2001
Anaheim/Orange County Contracted large group business from the association and specialty markets for this convention hotel adjacent to the Anaheim Convention Center that features 1572 guestrooms / 100,000 square feet of meeting space. Partnered with Visit Anaheim and the Hilton National Sales and Hilton Direct sales teams to generate group business.
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DoubleTree by Hilton
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United States
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Hospitality
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700 & Above Employee
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Senior Sales Manager
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Jan 1997 - Jan 1999
Anaheim / Orange County Increased sales revenues by over 25% from local key corporate accounts. Appointed to board of directors for the City of Orange Tourism Council to develop tourism marketing programs.
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Planet Hollywood International
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United States
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Restaurants
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100 - 200 Employee
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Marketing Director
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Mar 1993 - Jan 1997
Costa Mesa Hired to develop a group sales program and market to tourism, corporate & incentive and non-profit events. Promoted to public relations, advertising, media and studio promotions efforts in addition to sales. Executed high profile celebrity events for movie premiers and media tours.
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