Susanna Komesar
Trade & Marketing Manager at Global Pharmacies Partner Health- Claim this Profile
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Bio
Experience
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Global Pharmacies Partner Health
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Italy
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Trade & Marketing Manager
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Aug 2018 - Present
• Partnership Management- discussion and update of commercial agreements- research and set up of periodic meetings with commercial partners: past performance and forecast analysis, target discussion, budget review - contribution to the definition of business KPIs to properly monitor business effectiveness and any deviations vs agreed objectives- P&L management experience • Trade & Marketing Management- implementation and execution of Trade Marketing processes and policies (e.g. merchandising projects for retail stores, effective and feasible targets plans for wholesales, etc) to reach the agreed targets with Partners and to increase the demand for organization products and services- support to all the activities aimed at improving sales force effectiveness (Analytics, Reports, Training)- launch management of new products (mostly OTC and Food supplements): coordination with Medical & Regulatory affairs functions, definition of the marketing strategy and plan to define forecast, pricing, wholesaler and retail distribution plan, marketing / digital activities• Project Management- management of the design and implementation of CRM / SFA platforms and reporting tools- management of “special” services projects (Amazon Vendor store, e-commerce platform for pharmacies and physicians, SOS emergency service for pharmacies, etc) Show less
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Sales & Marketing Specialist
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Apr 2015 - Aug 2018
- Definition of brand strategy, communication and marketing activities- Monitoring of brand development against sales/profit forecast and budgets, evaluating Brands - Performance: Monitoring, Benchmarking and Development- Launch and promotion of new products (sales forecast, marketing strategy, digital and Pop communication, etc)- Sales reporting
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TIM
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Italy
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Telecommunications
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700 & Above Employee
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EU regulatory & public affairs officer
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Apr 2013 - Jun 2014
Working experience as a EU regulatory officer in the field of EU telecom regulation: - Following of the EU decision-making progress and developing the company regulatory strategies - Press and EU Institutions monitoring - Monitoring and follow-up of the legislative debate (main topics: privacy, data protection, e-Identity, electronic signature and e-payments; telecoms single market; net neutrality) - Report and position paper drafting - Speechwriting Working experience as a EU regulatory officer in the field of EU telecom regulation: - Following of the EU decision-making progress and developing the company regulatory strategies - Press and EU Institutions monitoring - Monitoring and follow-up of the legislative debate (main topics: privacy, data protection, e-Identity, electronic signature and e-payments; telecoms single market; net neutrality) - Report and position paper drafting - Speechwriting
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Fondazione Le Vele
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Italy
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Professional Training and Coaching
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1 - 100 Employee
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Project officer and tutor of training courses
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Feb 2011 - Mar 2013
- Monitoring of the potential sources of external funding - Management of the applications and the procedures related to the UE funded projects for lifelong learning and employment (ESF programme) - Day-by-day management and monitoring of training courses. - Monitoring of the potential sources of external funding - Management of the applications and the procedures related to the UE funded projects for lifelong learning and employment (ESF programme) - Day-by-day management and monitoring of training courses.
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Education
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ISPI (Italian Institute for International Political Studies) – Milan, Italy
Summer School “EU funded projects design” -
ISPI (Italian Institute for International Political Studies) – Milan, Italy
Summer School, Project Cycle Management -
IUSS (University Institute of Superior Studies) - Pavia, Italy
Summer School “Regulation of Energy Markets” -
Københavns Universitet
Erasmus experience -
Università degli Studi di Pavia
Master Degree in Economics, Politics and International Institutions, Political Sciences and Economics Faculties