Susanna Griffiths
Communications Manager at Rhodes Trust- Claim this Profile
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Bio
Kitty Norwell
I worked closely with Susanna for two years in Oxfam’s social media team, during that time she was a fantastic colleague and an all-round lovely person to work with. An experienced digital marketeer, perhaps one of her biggest strengths is her incredible eye for detail and her ability to critique content from multiple perspectives, often picking up on details missed by others. She is a born copywriter with a flair for storytelling, able to provide different and challenging ideas in the creative environment. Throughout her time in the team, she always had the drive to produce the highest standard comms, not only for her individual channels but with the overarching digital strategy in mind. I can’t wait to see what she does next and would jump at the chance to work with her again.
Kitty Norwell
I worked closely with Susanna for two years in Oxfam’s social media team, during that time she was a fantastic colleague and an all-round lovely person to work with. An experienced digital marketeer, perhaps one of her biggest strengths is her incredible eye for detail and her ability to critique content from multiple perspectives, often picking up on details missed by others. She is a born copywriter with a flair for storytelling, able to provide different and challenging ideas in the creative environment. Throughout her time in the team, she always had the drive to produce the highest standard comms, not only for her individual channels but with the overarching digital strategy in mind. I can’t wait to see what she does next and would jump at the chance to work with her again.
Kitty Norwell
I worked closely with Susanna for two years in Oxfam’s social media team, during that time she was a fantastic colleague and an all-round lovely person to work with. An experienced digital marketeer, perhaps one of her biggest strengths is her incredible eye for detail and her ability to critique content from multiple perspectives, often picking up on details missed by others. She is a born copywriter with a flair for storytelling, able to provide different and challenging ideas in the creative environment. Throughout her time in the team, she always had the drive to produce the highest standard comms, not only for her individual channels but with the overarching digital strategy in mind. I can’t wait to see what she does next and would jump at the chance to work with her again.
Kitty Norwell
I worked closely with Susanna for two years in Oxfam’s social media team, during that time she was a fantastic colleague and an all-round lovely person to work with. An experienced digital marketeer, perhaps one of her biggest strengths is her incredible eye for detail and her ability to critique content from multiple perspectives, often picking up on details missed by others. She is a born copywriter with a flair for storytelling, able to provide different and challenging ideas in the creative environment. Throughout her time in the team, she always had the drive to produce the highest standard comms, not only for her individual channels but with the overarching digital strategy in mind. I can’t wait to see what she does next and would jump at the chance to work with her again.
Credentials
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Certified Digital Marketing Professional
Digital Marketing InstituteSep, 2021- Nov, 2024
Experience
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Rhodes Trust
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United Kingdom
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Education Administration Programs
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1 - 100 Employee
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Communications Manager
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Sep 2022 - Present
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Oxfam
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United Kingdom
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Non-profit Organizations
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700 & Above Employee
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Social Media Manager
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Oct 2020 - Sep 2022
I create, commission, and deliver high-quality social media campaigns across Oxfam’s core brand channels – serving more than a million of our supporters across Facebook, Twitter, Instagram, and LinkedIn. I also provide consultancy, advice, and guidance to community channel managers and senior leaders across the organisation.
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Social Communities Coordinator
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Sep 2019 - Oct 2020
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Digital Content Editor
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Oct 2018 - Sep 2019
Managed the Views & Voices blog – Oxfam’s key platform for sharing innovation, impact, and learning with policy makers and practitioners in the international development sector. Launched a successful new Water & Sanitation series. Used SEO and social to bring in 7,000 new readers. Grew Oxfam’s presence on LinkedIn by 13.5%.
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Education Marketing and Communications Manager
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Apr 2012 - Oct 2018
Led Oxfam’s marketing and communications to UK schools, achieving fundraising, campaigning, and public engagement targets. Managed Communications Officer. Oversaw migration of Oxfam Education website to a new CMS and developed content marketing strategy to increase download conversions from 26% to 33% site-wide, and up to 85% for key pages.
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Youth & Schools Communications Officer
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Jan 2009 - Apr 2012
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Resources Marketing Executive
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Sep 2007 - Dec 2008
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Agenda Consulting
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United Kingdom
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Non-profit Organizations
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1 - 100 Employee
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Product Manager
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Jul 2006 - Sep 2007
Worked closely with the Company Director and partners to overhaul marketing practices and drive forward a long-term business strategy for benchmarking products and events. Managed a team of permanent and agency staff to grow our presence in the charity sector by a further 10% and successfully launch our products to the legal sector. Worked closely with the Company Director and partners to overhaul marketing practices and drive forward a long-term business strategy for benchmarking products and events. Managed a team of permanent and agency staff to grow our presence in the charity sector by a further 10% and successfully launch our products to the legal sector.
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Oxford University Press
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United Kingdom
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Book and Periodical Publishing
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700 & Above Employee
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Senior Marketing Executive, Law
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2001 - 2006
Managed marketing campaigns for high revenue areas of OUP’s Police and Criminal Law list – working within budget to achieve ambitious financial targets. Responsibility for flagship titles, including Blackstone's Criminal Practice – hitting annual target of 5,000 copies and £.5m income, and Blackstone's Police Operational Handbook which sold out in under 3 months. Managed marketing campaigns for high revenue areas of OUP’s Police and Criminal Law list – working within budget to achieve ambitious financial targets. Responsibility for flagship titles, including Blackstone's Criminal Practice – hitting annual target of 5,000 copies and £.5m income, and Blackstone's Police Operational Handbook which sold out in under 3 months.
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Education
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1997 - 2000
University of Sussex
Sociology -
Abbey School, Reading
Community
