Experience

TurnoverBnB

• United States
• Internet Publishing
• 1 - 100 Employee

• Ux Researcher

  • Nov 2022 - Present



Self-employed

• Real Estate
• 1 - 100 Employee

• Ux Researcher Consultant

  • Oct 2015 - Nov 2022

  Ux Research (end-to-end) using an array of exploratory, generative and evaluative tools* Design and evaluation of research instruments* Testing (concepts/prototypes/usability)* Heuristic Evaluation*Product Innovation (discovery and incubation phases)*Continuous Improvement/ Creativity / Innovation Ux Research (end-to-end) using an array of exploratory, generative and evaluative tools* Design and evaluation of research instruments* Testing (concepts/prototypes/usability)* Heuristic Evaluation*Product Innovation (discovery and incubation phases)*Continuous Improvement/ Creativity / Innovation



Tecnológico de Monterrey

• Mexico
• Higher Education
• 700 & Above Employee

• Professor

  • Jan 2016 - Dec 2016

  Ergonomics, Creativity and Innovation (classes taught in English)User Research, Product Design, Prototyping, Prototype testing (classes taught in Spanish) Ergonomics, Creativity and Innovation (classes taught in English)User Research, Product Design, Prototyping, Prototype testing (classes taught in Spanish)



ConnectFive, Inc.

• United States
• Design Services

• Senior User Tester/Researcher

  • Aug 2014 - Sep 2015

  Responsible for all phases of the UX research and validation study cycle to re-envision the user experience and re-design the user interface of an in-vehicle touch control system-display for a Fortune 100 agricultural equipment manufacturer. *Understand business and customer needs*Design user-centered research and validation studies*Use of a variety of methodologies including concept testing, low, medium and high fidelity prototype testing, Wizard of Oz testing, usability testing, contextual inquiry, card sorting, task analysis, heuristic evaluation, Ux metrics and other research activities as needed*Report writing and presentation of test results and recommendations*Ux Research (concept, task analysis, journey map,co-creation, heuristic evaluation, ux metrics and personas) for an online tool to conduct Ux Research.



Moen Incorporated

• United States
• Building Materials
• 700 & Above Employee

• Lead Ux Researcher - Strategic Innovation

  • Feb 2013 - Feb 2014

  • Develop Ux Plan for each innovation project initiative and execute it. • End-to-end user research utilizing different methodologies such as: Ethnography, surveys, interviews, concept testing, usability testing, etc. • Uncover actionable insights that inform and inspire innovative, delightful and disruptive experiences [two patents in process]• Develop behavioral specifications of UIs• Conduct workshops in which other teams and stakeholders participate in the discovery phase. • Develop Ux Plan for each innovation project initiative and execute it. • End-to-end user research utilizing different methodologies such as: Ethnography, surveys, interviews, concept testing, usability testing, etc. • Uncover actionable insights that inform and inspire innovative, delightful and disruptive experiences [two patents in process]• Develop behavioral specifications of UIs• Conduct workshops in which other teams and stakeholders participate in the discovery phase.



Whirlpool Corporation

• United States
• Manufacturing
• 700 & Above Employee

• Senior (UxD) User Experience Designer/Researcher

  • Jul 2010 - Jan 2013

  • Internal consultant of user experience for KitchenAid small appliances and refrigeration.• End-to-end user research. Adaptation of research methods to whatever best suits the project from guerrilla tactics to snow ball online research.• Develop behavioral specifications of UIs• Lead, mentor and supervise junior members of the team as well as coordinate external resources.• Lead International research by setting standardized protocols across regions. • Develop User Experience Best Practices • Advocate and be the voice of the user. Having a strong foundation and understanding of users/products be able to communicate what users “think”, “feel” and “do”.• Provide actionable recommendations to have a “winning design/product” [three patents]



Kohler Co.

• United States
• Manufacturing
• 700 & Above Employee

• Senior Human Factors Project Engineer

  • Oct 2008 - Jul 2010

  • Internal consultant of user experience research for a variety of projects. • End-to-end user research and creation of unique research tools as needed. • Statistical analysis of qualitative and quantitative data • Translate user observations into actionable recommendations [two patents]• Communicate user research findings to business people in a compelling, not technical way• Advocate and be the voice of the user • Internal consultant of user experience research for a variety of projects. • End-to-end user research and creation of unique research tools as needed. • Statistical analysis of qualitative and quantitative data • Translate user observations into actionable recommendations [two patents]• Communicate user research findings to business people in a compelling, not technical way• Advocate and be the voice of the user