Susan Gregory

Member Board of Trustees at I Choose Freedom - Formerly RBWA
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Contact Information
Location
United Kingdom, UK
Languages
  • English -

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Nina Elliott

Susan’s cross team collaboration ensured that we had a full understanding of the estate agency side of the business when making underwriting, risk management, and forecasting decisions. Susan has an excellent understanding of the estate agency industry and lead her team with passion and professionalism. She was pivotal in the turnaround of sales when she joined the team Susan is also fun to work with.

James Turford

Susan was instrumental in turning around the performance of Nested's agency team during very challenging external market conditions and constant change in an ever-evolving startup. She works incredibly hard and has a proven record of delivering great results. She is very passionate about her work, her team, the company and its culture.

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Experience

    • Member Board of Trustees
      • Dec 2022 - Present

      I Choose Freedom is a charity that provides refuge and a path to freedom for survivors of domestic abuse. We have three refuges that house women and children. As part of our Refuge for All project, we also offer self-contained units to support any survivor. I Choose Freedom is a charity that provides refuge and a path to freedom for survivors of domestic abuse. We have three refuges that house women and children. As part of our Refuge for All project, we also offer self-contained units to support any survivor.

    • United States
    • Medical Practices
    • Consultant in Estate Agency and Organisational Development
      • Jan 2021 - Present

      Working with estate agency leaders and business owners to strengthen and develop their businesses through the lens of Organisational Development. Areas of expertise and interest include: * Organisational structure and strategy * Reward mechanisms and motivation * Leadership Development * Vertical Development * Purpose, values and belief systems * Diversity & Inclusion * Gender pay gap * Teal organisations * Sustainable business planning Working with estate agency leaders and business owners to strengthen and develop their businesses through the lens of Organisational Development. Areas of expertise and interest include: * Organisational structure and strategy * Reward mechanisms and motivation * Leadership Development * Vertical Development * Purpose, values and belief systems * Diversity & Inclusion * Gender pay gap * Teal organisations * Sustainable business planning

    • Director & Founder
      • Mar 2020 - Aug 2022

      Alongside taking a career break to concentrate on my MSC, personal development and community work, I founded my own agency working with a limited number of clients at a time to provide exceptional service combined with great technology and my wealth of experience. This gave me experience as a self employed estate agent as well as the opportunity to explore different models within the industry. In addition I have provided Organisational Development Consultancy to local organisations outside of the industry as well as delivering coaching and development sessions to teams within Nested (previous employer) and mentoring. During lockdown for Covid-19 I founded and led the Reigate & Redhill Mutual Aid volunteer group; remotely coordinating 800 volunteers and working closely with local authorities and charities to support the community. I took a short break when head hunted by Purplebricks; a role I took for 6 months. Show less

    • Head Of Sales
      • Jun 2018 - May 2019

      Most senior and experienced Estate Agency professional within this fast-growing London proptech startup.Responsibilities included:Working with senior management on company strategy; being the voice of the industry. Presenting to and meeting with investors and potential investorsManaging the sales team across London; including remote working Company-wide reporting of team updates and resultsDecision making in relation to company financial exposure on properties in the region of £80 million Recruitment - creating job descriptions, interview processes, trial days, all aspects of employee onboardingTeam development - including role training, management training and coaching, PDPs, implementing target and reward systems. Integrating siloed teams into changing company structure, instigating and supporting cross-team collaborationsSole responsibility for instigating and creating a panel of partner solicitors including SLAs & NDAs Member of Inclusion & Diversity Committee Show less

    • Head Of Partnerships
      • Jun 2017 - Jun 2018

      Heading up the Partnerships team at Nested.com - Nested is changing the property market by providing certainty and liquidity to those that need to sell their property in order to move forwards with their future plans; either with their next purchase, a relocation perhaps, or to release funds. We are partnering with organisations who appreciate the benefit of this certainty and who work with individuals that would benefit from it. This includes developers, estate agents, bridging loan organisations and asset managers, amongst others. Also partnering with organisations that provide lead generation and revenue generation opportunities, or process solutions to enable us to help more clients move with certainty. Show less

    • United Kingdom
    • Real Estate
    • 1 - 100 Employee
    • Senior Branch Manager; Area Manager
      • Jan 2015 - Jan 2017

      A newly created role to manage and develop the flagship branch of this independent Surrey estate agency. This quickly developed into a more senior and diverse role with responsibilities across multiple branches including: Creating a company-wide reporting system for a range of disciplines to allow (for the first time) a clear understanding of the status of each branch. Initiating and chairing company Managers' Meetings Implementing and managing a companywide training programme Designing and implementing companywide staff review and reward systems Designing and implementing a New Starter programme Suggesting, negotiating and rolling out a companywide conveyancing partnership. Responsibility for company marketing from conception to sign off. Winners of Business of The Year at the Epsom & Ewell Business Awards. In Relation to Branch Management: Conducted holistic branch analyse - current business practice and identifying strengths and weaknesses and areas for improvement and development. Producing a comprehensive business plan (not before used by the company) to achieve my goals for the branch based on measurable targets (both short and long term) forged from the analysis. This included analysis and targets for fee levels, valuations, instructions, sales, fall-throughs & peripheral business. Designing how these targets were going to be achieved including staff training and development, staff target awareness and ownership, marketing, brand development and streamlining. Managing all aspects of the branch and property marketing and sales process to achieve these goals. Working closely to develop my team of 7 by providing support, advice & coaching Overall Results: Increase in turnover by 25% in less than two years; creating a £1million branch. Increase market share to consistently be number one for properties listed and sales agreed Targeted reduction in fall through rates Staff development and tangible engagement with their roles and responsibilities Show less

    • United Kingdom
    • Real Estate
    • 1 - 100 Employee
    • Senior Valuer/Assistant Branch Manager
      • Jun 2013 - Jan 2015

      This was a bespoke role created to increase market share and return the branch to profitability. The branch is in a high volume area with a high density of Estate Agents. As a previous branch manager my skills, experience and support were invaluable to the Branch Manager and we were very much a Management Team. Successes included increasing valuation appointments by 59%, personal valuation conversion for 2014 at 61% and increased fee levels. As part of this role I took responsibility for designing bespoke marketing material with specific messages for targeted campaigns, monitoring the success of these campaigns and moving our message with the market. As the Assistant Branch Manager I was also heavily involved in sales progression and pipeline conversion which rose to 36%, general branch management duties and staff training and development. Show less

    • 1 - 100 Employee
    • Paralegal
      • May 2012 - Jun 2013

      Paralegal, Private Client Department Paralegal, Private Client Department

    • Branch Manager & In House Trainer
      • Jan 2010 - Apr 2012

      ▪ Enhancing the Andrews Estate Agency reputation within the local area ▪ Increase market share, specifically towards the higher end of property valuations ▪ Increase average value of property stock and fee levels▪ Improve pipeline conversion rate and success rates ▪ Assess and improve the office standards including presentation, knowledge and motivation of staff and day-to-day structures and procedures ▪ Manage and develop team, set targets, conduct reviews and coaching ▪ Property valuations and follow up, overcoming objections, identifying and meeting client needs, responding to change, analysing and reporting on marketing activity ▪ Sales progression and negotiation, liaising with solicitors and other parties and advising clients accordingly ▪ Vendor reviews – face to face and over the phone ▪ Training and development of staff, delegating, target setting, 1-2-1s ▪ Constructing and implementing bespoke marketing plans Show less

    • United Kingdom
    • Real Estate
    • 1 - 100 Employee
    • Sales Manager
      • Nov 2007 - Dec 2009
    • Saudi Arabia
    • Accounting
    • 1 - 100 Employee
    • Director
      • 2002 - 2006

Education

  • Thirdspace in partnership with New Ventures West
    Foundations of Coaching Course
    2022 -
  • Roffey Park Institute
    MSc, People & Organisational Development
    2018 - 2021
  • Guildford College
    CILEX certificate, Certificate in Law and Practice
    2012 - 2013
  • Martran College, Holborn
    Certificate, Marketing
    2000 - 2001
  • Wallington High School for Girls
    GCSE, 10 A-C Grades
    1992 - 1997

Community

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