Suporno Koley

National Assistant Manager at Dollar Industries Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Kolkata Area, IN
Languages
  • English Full professional proficiency
  • Hindi -
  • Bengali Professional working proficiency
Skills

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Credentials

  • Advanced Excel Formulas
    Skill Nation
    Jan, 2022
    - Nov, 2024
  • Aligning Sales and Marketing
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Power BI: Dashboards for Beginners
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • PGDM
    AICTE
  • SAP Certified Application Associate ERP 6.0 EHP5
    SAP

Experience

  • Dollar Industries Ltd
    • India
    • Textile Manufacturing
    • 200 - 300 Employee
    • National Assistant Manager
      • Mar 2022 - Present

      Looking after Pan India for Dollar industries Ltd for Programs lakshya, trade promotions, strategic discussions as National Assistant Manager . 1. Managing all India channel program for more than 30K active retailers covering through 200+ distributors with more than 200 Sales team including ASM/RSMs in Pan India. 2. Driving business excellence through team size of 12 along with 90 indirect reportees to showcase daily business activity on ground. 3. Leading for formulating and implementing SOPs and business solution through report analysis, bonding program, promotion activity, distributor loyalty program & distribution channel. 4. Driving business scale up discussion with top management for future growth. 5. Solution implementation by strategic discussion with cross functional team of automation, brand marketing, finance and HR team. Show less

  • Reckitt
    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Regional Trade Marketing executive
      • Mar 2019 - Dec 2021

      Responsible for suggesting annual trade promotion plans, including analysis of market conditions. Preparing FF Incentive, Trade Load as per the inputs from head Office, Scheme Utilization Analysis, Merchandising team management for entire region. Evaluating performance of trade promotions, channel activations, providing insights and data to sales team to improve processes and ideas. Also ensuring alignment with Sales team for monthly channel activations, NPD, window visibilities. Sharing key data points related to regional activations, coverage expansion plans. Rolling out direct payout process in retail/wholesale channel with alignment of regional sales team and head office. Helped region to register retail/wholesale growth, driving assortment in key outlets, coverage expansion project called Vistaar and Atlantis and assist region to become No-1 in in Pan India in 2020 Show less

  • Kellogg Company
    • United States
    • Manufacturing
    • 700 & Above Employee
    • Senior Sales Officer
      • Aug 2016 - Mar 2019

      Managed and developed business relationships with key customers in across territory. Ensured availability and visibility in market. Effectively managed dealer distributors and ensured correct customer appointment with proper business infrastructure. Driving day to day Primary/Secondary through Sales team/BDOs. Added more than 450 right stores in assigned territory and developed 5 K Beats which helped to hit 17% CAGR in 2018 and YTD growth of 36% Also enhanced rural coverage by appointing 10 new SLD which resulted incremental sales in 2018. Delivered great execution to drive maximum return on investment: Exceptional execution of six Sales Drivers (Price, Promotion, Visibility, Quality, Distribution, Persuasion) through application of customer/consumer insights. Show less

  • Dabur India Limited
    • India
    • Manufacturing
    • 700 & Above Employee
    • Sales Officer
      • Nov 2013 - Aug 2015

      Managed month on month business by ensuring Primary/Secondary in assigned territory in Kolkata Metro. Also developed proper infrastructure by appointing/consolidating distributor with ensuring ROI by driving key major brands in across market in terms of width and depth. Highlights: • Achieved DQ 2013 target with 12% growth over last year. • Added more than 500 outlets during MQ 2014 and increased RTP Coverage • Steered efforts in implementing HCA project during MQ 2014 • Increased GLD growth by 30% during JQ 2014 • Increased the volume growth by 20% during SQ 2014 • Developed the efficiency parameter of sales team during DQ 2014 • Successfully launched BMO pack with highest ECO no for the area during JQ 2015 Show less

  • Unilever
    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Sales Officer
      • Apr 2008 - Aug 2012

      Started work as a trainee TSI in the year of 2008 with HUL and posted in Jaipur Rajasthan. Responsible for managing rural business of entire Jaipur district by handing 40 plus SS with month 2.0 Cr. turnover. Highlights: • Got confirmation of a Senior TSI in 2009 and played a major role for leading rural coverage expansion under “Maha coverage” added 625 direct outlets which added delta • Received following awards & accolades: o First Place in TSO Ranking for Delhi branch during MQ, 2010. o Best FCS Award from GM during DQ, 2009 in Delhi branch. o Best Starred Activity Award during DQ - 2009 in Delhi branch. o MOC Star Award in the role of TSO (Rural) for Delhi branch during Jun’08. o Won a trip to Bangkok for rendering excellent performances in MQ – 2010. o Achieved 120% against the target in MQ-2012 helped area. o Successfully implemented GPS tagging in SBSA as an area Anchor Show less

Education

  • Institute of Technology and Science
    PGDM, Marketing
    2006 - 2008
  • University of Calcutta
    Bachelor of Commerce - BCom
    2005 -

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