Experience

Spectrum Digital

• India
• Advertising Services
• 1 - 100 Employee

• Director & Founder

  • Mar 2021 - Present

  Leading the performance business team at Spectrum Digital with 13+ years of experience in the same industry & profile. Spectrum Digital is increasing the level of standard in the digital space by meeting the digital advertisers expectations in terms of ROI & audience visibility. Team Spectrum Digital having a vast experience of more than one decade in the digital performance industry through which we are creating quality traffic by exploring multiple delivery… Show more Leading the performance business team at Spectrum Digital with 13+ years of experience in the same industry & profile. Spectrum Digital is increasing the level of standard in the digital space by meeting the digital advertisers expectations in terms of ROI & audience visibility. Team Spectrum Digital having a vast experience of more than one decade in the digital performance industry through which we are creating quality traffic by exploring multiple delivery channels. Performance Marketing Business Development Team Management Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planning Media Buying Audience Retargeting Building inhouse Email channels ( gmail & yahoo) along with display inventories. Expertise in Performance & Branding Campaigns like - (CPL, CPM, CPC, CPO, CPI, CPR, CPV) delivery through - Mailers, Native Ads, SMS, Push Notifications, Google Adsense & Facebook etc. Show less Leading the performance business team at Spectrum Digital with 13+ years of experience in the same industry & profile. Spectrum Digital is increasing the level of standard in the digital space by meeting the digital advertisers expectations in terms of ROI & audience visibility. Team Spectrum Digital having a vast experience of more than one decade in the digital performance industry through which we are creating quality traffic by exploring multiple delivery… Show more Leading the performance business team at Spectrum Digital with 13+ years of experience in the same industry & profile. Spectrum Digital is increasing the level of standard in the digital space by meeting the digital advertisers expectations in terms of ROI & audience visibility. Team Spectrum Digital having a vast experience of more than one decade in the digital performance industry through which we are creating quality traffic by exploring multiple delivery channels. Performance Marketing Business Development Team Management Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planning Media Buying Audience Retargeting Building inhouse Email channels ( gmail & yahoo) along with display inventories. Expertise in Performance & Branding Campaigns like - (CPL, CPM, CPC, CPO, CPI, CPR, CPV) delivery through - Mailers, Native Ads, SMS, Push Notifications, Google Adsense & Facebook etc. Show less



YO ADS Media Pvt Ltd

• India
• Advertising Services
• 1 - 100 Employee

• Director & Founder

  • Jul 2018 - Present

  I am delighted to announce my start of entrepreneur journey in the digital space. I believe in the principle of transparency and ROI driven approach. I have begun this journey after 12+ years of experience into this industry, hence i understand the requirement and the expectations attached to it. "Your Own" Ads Media is a blend of Young, Dynamic and Aspiring individuals with Entrepreneurial bent. At YO ADS Media we reach, engage and interact with the connected partners and deliver value… Show more I am delighted to announce my start of entrepreneur journey in the digital space. I believe in the principle of transparency and ROI driven approach. I have begun this journey after 12+ years of experience into this industry, hence i understand the requirement and the expectations attached to it. "Your Own" Ads Media is a blend of Young, Dynamic and Aspiring individuals with Entrepreneurial bent. At YO ADS Media we reach, engage and interact with the connected partners and deliver value to all our partners across the ecosystem. Our Motto - Making your Ads our own ads!! Show less I am delighted to announce my start of entrepreneur journey in the digital space. I believe in the principle of transparency and ROI driven approach. I have begun this journey after 12+ years of experience into this industry, hence i understand the requirement and the expectations attached to it. "Your Own" Ads Media is a blend of Young, Dynamic and Aspiring individuals with Entrepreneurial bent. At YO ADS Media we reach, engage and interact with the connected partners and deliver value… Show more I am delighted to announce my start of entrepreneur journey in the digital space. I believe in the principle of transparency and ROI driven approach. I have begun this journey after 12+ years of experience into this industry, hence i understand the requirement and the expectations attached to it. "Your Own" Ads Media is a blend of Young, Dynamic and Aspiring individuals with Entrepreneurial bent. At YO ADS Media we reach, engage and interact with the connected partners and deliver value to all our partners across the ecosystem. Our Motto - Making your Ads our own ads!! Show less



SVG Media Pvt Ltd

• India
• Internet
• 1 - 100 Employee

• Delivery Head - CPL & CPS Business

  • Jun 2014 - Jun 2018

  Lead the Performance delivery Team at SVG Media Performance Marketing Managing CPL & CPS Delivery Team Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planing Media Buying Business Development Team Management Audience Retargeting Expertise in Performance oriented Branding Campaigns (CPM,CPC,CPO, CPV) delivery through Mailers… Show more Lead the Performance delivery Team at SVG Media Performance Marketing Managing CPL & CPS Delivery Team Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planing Media Buying Business Development Team Management Audience Retargeting Expertise in Performance oriented Branding Campaigns (CPM,CPC,CPO, CPV) delivery through Mailers, native, SMS & Facebook etc. Show less Lead the Performance delivery Team at SVG Media Performance Marketing Managing CPL & CPS Delivery Team Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planing Media Buying Business Development Team Management Audience Retargeting Expertise in Performance oriented Branding Campaigns (CPM,CPC,CPO, CPV) delivery through Mailers… Show more Lead the Performance delivery Team at SVG Media Performance Marketing Managing CPL & CPS Delivery Team Campaign Management Campaign Delivery Digital Marketing Strategic Alliances with International Publishers & Ad Networks Managing Affiliates Channels Affiliate Marketing Media Planing Media Buying Business Development Team Management Audience Retargeting Expertise in Performance oriented Branding Campaigns (CPM,CPC,CPO, CPV) delivery through Mailers, native, SMS & Facebook etc. Show less



AdChakra (Group of Percept Knorigin)

• Gurgaon, India

• Manager - Publisher Management

  • Jan 2014 - Jun 2014

  Media Planning Team Management Digital Marketing Publisher Management Online Advertisement Campaign Delivery Campaign Management Delivering & Monitoring - Branding & Performance Campaigns Media Planning Team Management Digital Marketing Publisher Management Online Advertisement Campaign Delivery Campaign Management Delivering & Monitoring - Branding & Performance Campaigns



AD2Click Media

• India
• Advertising Services
• 1 - 100 Employee

• Digital Media Manager

  • Apr 2013 - Jan 2014

  Founding member & 1st employee of the company. Affiliate/Publisher Management Media Buying and Planning Campaign Planning, Management and Optimization Working on Ad Servers like: Smart Ad, Openx, Hasoffers, Ad-Tech... Team Management Lead Generation End to End campaign handling which involves identifying publishers, negotiating online publishing rates, identifying target audience and target market, taking the campaign live. Daily campaign analysis, maintaining track of… Show more Founding member & 1st employee of the company. Affiliate/Publisher Management Media Buying and Planning Campaign Planning, Management and Optimization Working on Ad Servers like: Smart Ad, Openx, Hasoffers, Ad-Tech... Team Management Lead Generation End to End campaign handling which involves identifying publishers, negotiating online publishing rates, identifying target audience and target market, taking the campaign live. Daily campaign analysis, maintaining track of inventory deliveries on a daily basis. Responsible for overall Campaign Delivery. Show less Founding member & 1st employee of the company. Affiliate/Publisher Management Media Buying and Planning Campaign Planning, Management and Optimization Working on Ad Servers like: Smart Ad, Openx, Hasoffers, Ad-Tech... Team Management Lead Generation End to End campaign handling which involves identifying publishers, negotiating online publishing rates, identifying target audience and target market, taking the campaign live. Daily campaign analysis, maintaining track of… Show more Founding member & 1st employee of the company. Affiliate/Publisher Management Media Buying and Planning Campaign Planning, Management and Optimization Working on Ad Servers like: Smart Ad, Openx, Hasoffers, Ad-Tech... Team Management Lead Generation End to End campaign handling which involves identifying publishers, negotiating online publishing rates, identifying target audience and target market, taking the campaign live. Daily campaign analysis, maintaining track of inventory deliveries on a daily basis. Responsible for overall Campaign Delivery. Show less



Nsdm

• India
• Advertising Services
• 1 - 100 Employee

• Affiliate Manager

  • May 2012 - May 2013

  • Strategic alliances with other Affiliate Networks • Acquisition of new Publishers Accounts • Account Management • Setting up affiliate campaigns – CPA, CPS, CPL, CPC Query handling Publishers • Strategic alliances with other Affiliate Networks • Acquisition of new Publishers Accounts • Account Management • Setting up affiliate campaigns – CPA, CPS, CPL, CPC Query handling Publishers



www.160by2.com

• Advertising Services
• 1 - 100 Employee

• Sr. Business Development Manager

  • Jun 2011 - Mar 2012

  Corporate Alliances ,market Research, Team Management...Business Head for U.P. & Uttarakhand Regions. Headed sales team of 14+ members to reach B2B as well B2C clients. B2C sales , Tie ups with 30+ sugar companies including JK Group, Oswal, Birla Group, Dhampur Sugar, UP Sugar Corporation for transnational messages services along with other promotional tools like short code, long code, Zip dial etc. All the top notch Real Estate brands was my clients of Delhi/NCR region.

• Manager-Business Development

  • Jan 2010 - May 2011

  Corporate/SME/Govt. Sales Strategic Alliance and Partnership Team Management Key Account Management