Sung Ah Choe
VP Design at The Sak- Claim this Profile
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Bio
Arianna Brooke
I had the pleasure of working with Sung Ah at The Sak for six years. During this time, we worked on several projects together, and as I oversaw the marketing division, I worked closely with her to brand and support product she designed and developed. I have been lucky in my career to work with many talented designers and I count Sung Ah among the best of them. She is creatively gifted, intelligent and displays an admirable work ethic. Aside from being a brilliant designer, she is a great manager and leader, empowering those she oversees to develop good work. One of Sung Ah's greatest traits as a creative executive, however, is the fact that she is both right and left-brained. While creating beautiful products, she is still analytical, hyper-organized, budget driven and detail oriented. Any company would be lucky to gain Sung Ah as an addition to their executive team.
Tom Cahill
Sung Ah is one of the most talented, well rounded, business savvy and prolific designers I have had the pleasure to work with. She balances a tremendous amount of design aesthetic and
Arianna Brooke
I had the pleasure of working with Sung Ah at The Sak for six years. During this time, we worked on several projects together, and as I oversaw the marketing division, I worked closely with her to brand and support product she designed and developed. I have been lucky in my career to work with many talented designers and I count Sung Ah among the best of them. She is creatively gifted, intelligent and displays an admirable work ethic. Aside from being a brilliant designer, she is a great manager and leader, empowering those she oversees to develop good work. One of Sung Ah's greatest traits as a creative executive, however, is the fact that she is both right and left-brained. While creating beautiful products, she is still analytical, hyper-organized, budget driven and detail oriented. Any company would be lucky to gain Sung Ah as an addition to their executive team.
Tom Cahill
Sung Ah is one of the most talented, well rounded, business savvy and prolific designers I have had the pleasure to work with. She balances a tremendous amount of design aesthetic and
Arianna Brooke
I had the pleasure of working with Sung Ah at The Sak for six years. During this time, we worked on several projects together, and as I oversaw the marketing division, I worked closely with her to brand and support product she designed and developed. I have been lucky in my career to work with many talented designers and I count Sung Ah among the best of them. She is creatively gifted, intelligent and displays an admirable work ethic. Aside from being a brilliant designer, she is a great manager and leader, empowering those she oversees to develop good work. One of Sung Ah's greatest traits as a creative executive, however, is the fact that she is both right and left-brained. While creating beautiful products, she is still analytical, hyper-organized, budget driven and detail oriented. Any company would be lucky to gain Sung Ah as an addition to their executive team.
Tom Cahill
Sung Ah is one of the most talented, well rounded, business savvy and prolific designers I have had the pleasure to work with. She balances a tremendous amount of design aesthetic and
Arianna Brooke
I had the pleasure of working with Sung Ah at The Sak for six years. During this time, we worked on several projects together, and as I oversaw the marketing division, I worked closely with her to brand and support product she designed and developed. I have been lucky in my career to work with many talented designers and I count Sung Ah among the best of them. She is creatively gifted, intelligent and displays an admirable work ethic. Aside from being a brilliant designer, she is a great manager and leader, empowering those she oversees to develop good work. One of Sung Ah's greatest traits as a creative executive, however, is the fact that she is both right and left-brained. While creating beautiful products, she is still analytical, hyper-organized, budget driven and detail oriented. Any company would be lucky to gain Sung Ah as an addition to their executive team.
Tom Cahill
Sung Ah is one of the most talented, well rounded, business savvy and prolific designers I have had the pleasure to work with. She balances a tremendous amount of design aesthetic and
Experience
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The Sak
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Retail Apparel and Fashion
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1 - 100 Employee
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VP Design
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Jan 2001 - Present
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VP Product Development
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2001 - Jan 2001
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M2sport
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Mechanical Or Industrial Engineering
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Design Director - Womenswear
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Jan 1999 - Dec 2000
Conceptualized this brand with Owner/Partner. Responsible for all design and development functions. Updated cut & sew knitwear for the modern, casual lifestyle oriented American woman. Better price points. Conceptualized this brand with Owner/Partner. Responsible for all design and development functions. Updated cut & sew knitwear for the modern, casual lifestyle oriented American woman. Better price points.
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Levi Strauss & Co.
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Senior Designer - Contractor
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May 1998 - Dec 1998
Designed Junior Apparel for the US market. Supported Design Director in daily design and design management functions. Worked with team on products, BOM packages and fittings. Ensured all information was handed off clearly and completely for US and China production. Designed Junior Apparel for the US market. Supported Design Director in daily design and design management functions. Worked with team on products, BOM packages and fittings. Ensured all information was handed off clearly and completely for US and China production.
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DFS
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Canada
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Financial Services
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Design Manager - Licensing - Womenswear & Accessories
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May 1996 - May 1998
Designed European licensed Apparel and Accessories for International markets. Met with European and American Licensors (Givenchy, Valentino, Courreges, Nina Ricci, Jill Stuart, Hunting World...) to best reinterpret their brands for the International travel market. Presented final collections to our regional buyers from around the world. Extensive travel to Milan, Florence, Paris, Switzerland to meet with Licensors. Additionally, attended Piti Filati in Florence and Moda In in Milan. Design shopping trips within Italy, Paris and London. Traveled to Hawaii, Guam, Saipan, Hong Kong, Singapore to meet with our buyers. Worked with our agent in Italy on prototypes through to production approvals. Full time from 1996-1997. As a consultant from 1997-1998 (concurrently worked for Levis). Show less
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Andrea Jovine
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United States
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Medical Practices
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Designer
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Nov 1989 - Apr 1996
Right Hand Designer/Developer to Andrea Jovine for Bridge Level Missy Sportswear and Dress Company. Also did Petite, Large Size, Suits, Wraps and Sport. Designed, Provided Sketches for Internal & External useage, Managed Fittings, Communicated Daily w/International Suppliers, Hong Kong Agent and Factories, Sourced/Negotiated costs/Purchased all Materials, Managed Public Relations with Magazine and Newspaper Editors, Managed and Styled Fashion Shows. Ensured production met standards set at design stage. Traveled to Hong Kong and mainland China seasonally for prototype and materials review and to meet with Agent. Traveled to Milan for Moda In and Florence for Piti Filati. Show less
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Jones Apparel Group
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United States
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Design Assistant
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Sep 1989 - Nov 1989
Freelanced for Joneswear division. Made mood boards, sketches and factory packages of designs with specs. Freelanced for Joneswear division. Made mood boards, sketches and factory packages of designs with specs.
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Education
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1985 - 1989
Parsons School of Design
BFA, Fashion Design -
1985 - 1987
McLean High School
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