Experience

LCX

• Liechtenstein
• Financial Services
• 1 - 100 Employee

• Head Of Marketing

  • May 2022 - Present

  New Delhi, Delhi, India

• Product Marketing Manager

  • Jul 2021 - Jun 2022

  Gurugram, Haryana, India 1. Listed 40+ trading pairs on our platform like Polkadot, HOT, HBAR, etc 2. For retention we started initiatives that include Referral marketing, Trading competition, and Newsletter. We reached our ATH in token price. 3. For awareness, AMA, podcasts, and Blogs were the focus. We increased our user base from 10000 to 150000+ 4. We did 2 ICO's with total fundraising of more than 30 million. 5. Released LCX Mobile and LCX Exchange 2.0 6. Released our very own tokenized diamond… Show more 1. Listed 40+ trading pairs on our platform like Polkadot, HOT, HBAR, etc 2. For retention we started initiatives that include Referral marketing, Trading competition, and Newsletter. We reached our ATH in token price. 3. For awareness, AMA, podcasts, and Blogs were the focus. We increased our user base from 10000 to 150000+ 4. We did 2 ICO's with total fundraising of more than 30 million. 5. Released LCX Mobile and LCX Exchange 2.0 6. Released our very own tokenized diamond NFT,Tiamonds, along with deflationary Tia token 7. Did coinbase listing for our LCX Token



ICA Edu Skills

• India
• Professional Training and Coaching
• 700 & Above Employee

• Business Development Manager

  • Jun 2015 - Apr 2019

  Patna Area, India ● Brought in revenue of Rs. 3 crores in sales for over two years on a personal capacity ● People’s management by handling a team of 15 in a different department  Sales team to bring revenues and achieve their target set by the organization and going through their overall daily input metrics. Monthly sales run rate was over 1 crore and did over 25 crores in 2 years  Digital Marketing team to bring new leads by targeting the right set of audiences where over 7500 new customer… Show more ● Brought in revenue of Rs. 3 crores in sales for over two years on a personal capacity ● People’s management by handling a team of 15 in a different department  Sales team to bring revenues and achieve their target set by the organization and going through their overall daily input metrics. Monthly sales run rate was over 1 crore and did over 25 crores in 2 years  Digital Marketing team to bring new leads by targeting the right set of audiences where over 7500 new customer acquisition is done. Conflict resolution was brought down to less than 5%, customer acquisition cost was reduced by more than 80%, and Lead generation through SMM, SEO, and content marketing which boosted the lead pipeline by more than 150% ● Conducted extensive qualitative and quantitative research which enabled our pricing, positioning of the product, and targeting the right set of customers. It helped to decrease our marketing budget by 20% ● Partnerships with more than 100 colleges and coaching institutes were done as part of our GTM strategy ● Organized sales boot camps for the team and trained them focusing on performance marketing ● Organized BTL activities for product marketing to generate leads and converts them into revenue along with the promotion of existing portfolios of products ● Helped in the GTM strategy of 2 new product and acquired more than 3000 new customers with revenue more than 9 crores in less than 15 months and effectively managed 11 products ● Have the experience of using Salesforce CRM for remote handling of the sales team, Google analytics for the digital marketing team Show less