Experience

Aptos Global

• Georgia
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Chief Marketing Officer

  • Feb 2022 - Present



Setanta Sports

• Georgia
• Spectator Sports
• 100 - 200 Employee

• Chief Marketing Officer

  • Jun 2021 - Feb 2022



adjara.com

• Georgia
• Media Production
• 1 - 100 Employee

• Marketing Director

  • Oct 2018 - Feb 2022

  Develop and implement marketing department structure and performance KPI’s Develop and implement communication and promotion strategies, action pan and budget for all the channels and assets in the portfolio (Adjara.net / Cinemania.ge / Ajarasport.com etc.) Lead and develop a team of digital marketing, product promotion, design and branding specialists Develop short and long-term plans and budgets for the marketing & communications program and its activities, monitor progress, assure adherence and evaluate performance; Monitor all marketing, advertising and promotional activities for whole specter of web resources via all marketing communications channels, including print, media, digital and BTL Show less



Geocell - ჯეოსელი

• Georgia
• Telecommunications
• 100 - 200 Employee

• Marketing Department Director

  • May 2017 - May 2018

  Develop and maintain marketing strategies to meet agreed company objectives. Evaluate customer research, market conditions, competitor data and implement marketing plan changes as needed. Control/Monitor all marketing, advertising and promotional staff and activities. Prepare, plan Marketing strategies, business plans, objectives and budgets, that are in line with overall company strategy. Develop an annual marketing plan in conjunction with the sales department. Coordinate with different departments (sales, ICT, CR, CorpCom) to manage cross departmental activities. Management of B2C VAS roadmap , including Data and Roaming Manage and follow up Marketing budget Manage all aspects of print production, receipt and distribution. Manage/monitor timely media coverage across all available media. Analyze potential strategic partner relationships for product lines. Follow up and control department/function processes, actions, records and individual behaviors are in line with company needs, procedures and requirements. Coordinate and lead his/her team to achieve (exceed) plans. Follow up, plan and coordinate individual development needs, action plans, training needs of his/her team with HR and management. Coordinate & lead his/her team towards performance culture; to achieve, common stretch goals, assertive communication, result orientation and high motivation for action. Show less



Wissol

• Georgia
• Retail
• 1 - 100 Employee

• Head of PR & Marketing

  • Aug 2016 - May 2017

  Development of detailed annual marketing strategy, action plan and budget. Direct the efforts of the marketing and PR department to ensure cooperation at strategic and daily levels with the other functions of organization as well as member and daughter companies of Wissol Group. Develop and monitor retail sales plan and ensure fulfillment of designated milestones. Preparation of annual and quarterly marketing, PR, advertising and other promotional plans and reports Ensure articulation of Wissol Groups’s desired image and position and assure communication of image and position to all constituencies, both internal and external Planning and implementation of various promotional and sales campaigns to facilitate fulfilment of set goals. Cooperation with various creative advertising and media agencies for the execution of the planned campaigns and projects. Show less



Georgian Lottery Company

• Georgia
• Manufacturing
• 1 - 100 Employee

• Chief Marketing Officer

  • Apr 2012 - May 2017

  Prepare overall marketing strategy.Implement and manage marketing budgetCoordinate the production of public relations, media, creative, promotions and advertising. Develop and implement communications and media strategies that successfully deliver information and key messages to the public.Revision and approval of advertising campaigns, marketing reports, vendor contractsLead marketing operations, product management, and customer service and customer retention.Manage and monitor the company's media and industry relations, advertising, interactive programs, communications as well as market and customer research. Show less

• Instant Game & Lotto Brand manager

  • Aug 2010 - Mar 2012

  Define and facilitate master plans for Instant Game brandLead the Marketing life cycle process for Instant Game brandPrepare and execute media mix and communication plans for Instant Game BrandManage day-to-day progress of product marketing planning and executionCoordinates and develops marketing, sales, editorial, and financial plans for Instant Game product lineManage budgets and financial related to marketing campaigns

• Trade Marketing Manager

  • Nov 2009 - Aug 2010

  Develop merchandizing and below the line marketing standards for all types of retiresDevelop and implement motivation program for the retailersDevelop and implement seller and bonus system for trade coordinatorsDevelop report system for trade coordinators and the trade marketing departmentMonitor trade coordinators activates on daily basesEnsure 2000 retailer network full technical and merchandising support



Caucasus Online

• Telecommunications
• 1 - 100 Employee

• Head of PR and Marketing

  • Jul 2014 - Jul 2016

  Responsible for planning, development and implementation of all of the Caucasus Online’s marketing strategies, marketing communications, and public relations activities, both external and internal. Direct the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of Caucasus Online. Overseeing development and implementation of support materials and services in the area of marketing, communications and public relations. Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Develop short and long-term plans and budgets for the marketing/communications/public relations program and its activities, monitor progress, assure adherence and evaluate performance. Preparation of annual and quarterly marketing, PR, advertising and other promotional reports. Overseeing development and implementation of support materials and services in the area of marketing, communications and public relations. Ensure articulation of Organization’s desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external Ensure that the Organization regularly conducts relevant market research and coordinate and oversee this activity. Analyze results and Monitor trends. Show less



Beeline Georgia

• Head of B2B Department

  • Sep 2008 - Nov 2009

  Develop B2B sales report system Develop B2B department remuneration and bonus system Create B2B offer standards for all types of legal entities in Georgia Develop and Implement new tariffs structures for corporate clients Ensure maximum attraction of all types of business entities throughout Georgia Create CRM (Customer relationship management) database for key accounts Cooperate closely with Moscow HQ concerning all related issues of B2B department Preparation of all necessary documentation for participation in local and International Telecommunication tenders Show less



Bank Republic

• Georgia
• Banking
• 100 - 200 Employee

• Manager at Merchant Acquiring and Sales Support Department

  • Sep 2006 - Oct 2007



Aldagi-BCI

• Junior Sales manager at B2B Department

  • Jun 2005 - Aug 2006