Experience

American Marketing Association (AMA) San Francisco Chapter

• United States
• Marketing Services
• 1 - 100 Employee

• Director of Events & Communication

  • Jul 2023 - Present



Google Cloud

• B2B Marketing

  • Apr 2019 - Present

  Mountain View, CA • Help drive awareness and consideration in the marketplace to boost developer education and training. • Supporting the development of marketing strategies for the pre-show and live show activities of Cloud OnAir channel for webinar and events. • Project management. • Create and deliver analysis of marketing performance and recommendations for improvement. • Work closely and consult with other Google content marketers and product development to help ensure a coordinated, consistent… Show more • Help drive awareness and consideration in the marketplace to boost developer education and training. • Supporting the development of marketing strategies for the pre-show and live show activities of Cloud OnAir channel for webinar and events. • Project management. • Create and deliver analysis of marketing performance and recommendations for improvement. • Work closely and consult with other Google content marketers and product development to help ensure a coordinated, consistent and efficient approach to content development. • Lead and ensure consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials for Cloud OnAir channel while coordinating with content, creative, sales and the broader Google organization. Show less



Stellium Inc.

• United States
• Business Consulting and Services
• 100 - 200 Employee

• Marketing - SAP Supply Chain

  • Nov 2015 - Mar 2019

  Houston, USA Responsible for development and execution of strategies for Search Engine Optimization, Online Display Advertising, Search Engine Marketing, Social Media Marketing, Web Analytics, Online Brand Management, Events, Conferences, and Exhibitions. • Identified, defined, & designed marketing initiatives tailored to specific market segments • Organized company participation & marketing in industry events. Responsible for booth design, interface with external agencies & logistics • Organized… Show more Responsible for development and execution of strategies for Search Engine Optimization, Online Display Advertising, Search Engine Marketing, Social Media Marketing, Web Analytics, Online Brand Management, Events, Conferences, and Exhibitions. • Identified, defined, & designed marketing initiatives tailored to specific market segments • Organized company participation & marketing in industry events. Responsible for booth design, interface with external agencies & logistics • Organized and conducted webinars with clients and partners • Ensured Digital Marketing & Online Brand Reputation Management through social media, emails, and marketing collaterals • Gave impetus to prospect generation, data assimilation, and analysis • Revamped company website to make it SEO friendly with better user experience and navigation Show less



The Johns Hopkins University - Carey Business School

• United States
• Education Management
• 200 - 300 Employee

• Research Assistant

  • Jan 2015 - Jul 2015

  Baltimore, United States • Contributed to the Insead research paper on Peter England brand in the emerging markets • Researched on failing brands & challenges faced in emerging markets • Explored luxury brands in the emerging markets • Researched on consumer psychology related to movie genre



Videocon Telecommunications Ltd

• India
• Telecommunications
• 700 & Above Employee

• Digital Marketing Executive

  • Feb 2013 - Jul 2014

  India Responsible for development and execution of strategies for Online Display Advertising, Search Engine Marketing, Social Media Marketing, Web Analytics, and Online Brand Management. Digital department was a new department in the company with myself as sole member • Promoted company events and launches on Social Media Platforms • Online mapping of talent hunt contest. Also contributed to off-line activities • Revamped Videocon website to align with new brand identity and brand… Show more Responsible for development and execution of strategies for Online Display Advertising, Search Engine Marketing, Social Media Marketing, Web Analytics, and Online Brand Management. Digital department was a new department in the company with myself as sole member • Promoted company events and launches on Social Media Platforms • Online mapping of talent hunt contest. Also contributed to off-line activities • Revamped Videocon website to align with new brand identity and brand ambassador • Met tight deadlines of website updation for new schemes and launches • Efforts led to increase in sales and acquisition of higher revenue generation customers Show less



Om Nanotech Pvt Ltd.

• Marketing Executive

  • Aug 2012 - Feb 2013

  India • Standardized content for products to be posted on various B2B and B2C portals • Strategic competitive analysis of competitor's website for content, keywords, and presentation • Improved the content/design, suggested new keywords for SEO • Increased inquiries generated from the website by 60%