Experience

Believe Pte Ltd

• Singapore
• Manufacturing
• 200 - 300 Employee

• Head of Derma Care

  • Jan 2021 - Present

  Job Responsibility: • Setting up a new team (sales and marketing), product line, Distribution channel and production • Building solid relationships with customers, vendors & distributors & sales & marketing teams. • Developing in-depth knowledge of company offerings to identify profitable business opportunities. • Directing marketing efforts by presenting market research to marketing directors and suggesting strategies to expand market research. • Preparing all documentation required for requests for proposals (RFPs). • Researching emerging trends and recommending new company offerings to satisfy customers’ needs. • Presenting business or marketing opportunities to company executives and management. • Developing and managing strategic partnerships to grow business. Show less



City Health

• Project Head

  • Feb 2020 - Jan 2021

  Job Responsibility: • Plan and execute business strategy with senior management & recommend implementation strategy. • Collaborating with BADAS stakeholder to plan and execute project and maintain the project team. • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) • Identify trends and insights, and optimize spend and performance based on the insights. • Plan, execute, and measure experiments & Collaborate with agencies and other vendor partners. • Provide thought leadership and perspective for adoption where appropriate Major Achievement: • Ensures and secure company growth during Covid pandemic situation and reten 100% employees. • Signed new projects in spite of pandemic situation and facilitated Covid treatment guideline for diabetic patients Show less



Novo Nordisk

• Denmark
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Group Product Manager

  • Jan 2019 - Feb 2020

  To develop local product marketing strategy with Marketing Director/Manager and facilitate launch and sales execution as well as follow-up on the marketing programs with internal stakeholders to achieve company goal.Key Accountability:• Design and execute product marketing plan• Communicate the marketing programs to internal stakeholders and implement campaigns• Maintain and develop relationships with target customers and external stakeholdersNature and scope of key accountabilities:Design and execute product marketing plan• Conduct effective local market research to identify trends and assess the products’ competitive position• Develop, implement and monitor long term brand strategy for brands• Propose the product marketing budget and manage it efficiently, ensuring effective resource allocation to maximize return on investment for Novo Nordisk• Monitor the implementation of marketing strategy in order to take corrective actions, if required• Ensure the launch plan is in place and develop the product campaign including advertising and sales force promotional materials. Show less

• Assistant Sales Manager

  • Aug 2018 - Jan 2019

• Market Access and Business Development Manager

  • Jan 2018 - Dec 2018

   Responsible for setting and aligning retail business towards its strategic priorities.  Support the establishment and development of the Market Access functional area in Bangladesh  Support the development and implementation of Public Affairs long-term strategy in Bangladesh (Shared) Introduced new project collaboration with Bangladesh Diabetic Association Ensure high visibility of Novo Nordisk  Drive affiliate execution of strategy including concrete tacticsKey Initiatives in Diabetes Field: Introduced Changing Diabetes Barometer project to measure and share the country diabetes situation Launched Brand Ambassador Project for changing diabetes Introduced "Nation wide Diabetes Patient Registry" with the Collaboration of Bangladesh Diabetic Association Introduced National Diabetes Guideline" Collaboration with Bangladesh Diabetic Association and DG Health Show less

• International Operation Project Manager

  • Jan 2015 - Dec 2017

   Responsible for Project and Project team management for the organization; product revenue and ROI.  Lead and collaborated for the effective execution of market shaping activities- Biosimilar Campaign, Ramadan Campaign, Diabetes Service Day, National and regional Summit, World Diabetes Day, Steno education program Lead the general diabetes care brand team in preparing annual brand plan, annual budget. Launched biggest Project along with Diabetic Association  Ensure high level engagement of Top KOL- Bangladesh Diabetic Association, individual DAB, NHN, HCDP, DG health First time launched and Leading the 3 most important and prestigious projects in country- Changing Diabetes Barometer, NovoCare and Nationwide Diabetes Registry  Supervise the biggest diabetes care team (insulin) in pharma industry  2X digit growth on ’15 ‘16 over past years in asset products. Show less

• Product Manager

  • Aug 2014 - Dec 2014

  Major Achievements: • Supervised the sales and marketing team to invest around 70cr BDT additional budget in the market to make the sales double in three years horizon from 2015- 2017. • Ensured 20% growth in consecutive years and doubled up the sales and organizational size & sales value turned to BDT 200 Cr/ year to 400 cr/ year & people increase by 100%. (157 to 248)• Launched and signed a "Brand ambassador" project with Cricket legend Mashrafee to create awareness about diabetes and its complications. The motto was "changing diabetes". • Launched one the country's biggest diabetes program "changing diabetes barometer" to measure, share and improve the diabetic condition of the country. • Served 200K patients served through this project and for the first time the country measures the alarming situation of diabetes in every district. • Lead and collaborated for the effective execution of market shaping activities- Biosimilar Campaign, Diabetes Service Day, National and regional Summit, World Diabetes Day, Steno education program• Secured market share by initiating insulin with 60% of patients.• Launched innovative product campaigns "Trust the originator" which focuses on the quality and effectiveness of the product and also ensures the growth of Human Insulin. • Introduced different milestone products i.e. NovoPen4, Tresiba, Victoza. • Stimulate the physicians sample distribution process and launch many innovative small campaigns which always ensures the leadership of Novo Nordisk despite fierce competition.• Lead the general diabetes care brand team in preparing annual brand plan, annual budget.• Ensure high level engagement of Top KOL- Bangladesh Diabetic Association, individual DAB, NHN, HCDP, DG health• First time launched and Leading the 3 most important and prestigious projects in country- Changing Diabetes Barometer, NovoCare and Nationwide Diabetes Registry Show less

• Senior Product Executive

  • Jul 2010 - Jul 2014

  Developed lots of new (not too new) marketing strategy to increase growth.launched 2 new products.contributing a lot in organizational structure and almost in every departmentraise higher organization flag by conducting and arranging different kind of event like World Diabetes day, Dhaka International Half Marathon, Changing Diabetes in Children Program Clinic Inauguration, School awareness program, Endocrine conference, SAARC conference etc



Aristopharma Ltd.

• Bangladesh
• Pharmaceutical Manufacturing
• 400 - 500 Employee

• Product Executive

  • Jul 2009 - Jun 2010

  Accomplished day today’s activities by ensuring functional excellence. Accomplished day today’s activities by ensuring functional excellence.



Ambee Pharma Ltd.

• product executive

  • Feb 2009 - Jul 2009

  Conduct Training for field force, prepared presentation for them and little work of PMD actually. Doing regular activities as per company policy. Conduct Training for field force, prepared presentation for them and little work of PMD actually. Doing regular activities as per company policy.