Suhail Hijazi

Marketing Communications Manager - MEA at Nemetos Tanasuk
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Contact Information
Location
Amman, Jordan, JO
Languages
  • Arabic Native or bilingual proficiency
  • English Full professional proficiency

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Experience

    • United Kingdom
    • Software Development
    • 1 - 100 Employee
    • Marketing Communications Manager - MEA
      • Sep 2021 - Present

      In my role, I work closely with Sales and Business leaders to establish annual and quarterly targets, goals, and budgets, always relying on data to drive business results. My in-depth understanding of the customer enables me to create and implement customer-centric marketing strategies that effectively target their discovery, purchasing, and usage journeys. I collaborate with key stakeholders to prioritize business objectives and marketing challenges and develop results-driven annual and quarterly cross-channel marketing plans. Working closely with the marketing team, I generate qualified leads for Sales by executing marketing strategies and campaigns via various channels such as email, webinars, paid media, social media, and search. Product line strategy and value proposition messaging are integrated into all aspects of marketing execution. I effectively communicate complex data and ideas to senior executives and stakeholders by using clear and compelling visual aids, presenting data-driven insights and recommendations on the impact of marketing efforts on the business. I use my understanding of local trends and consumer behavior to create targeted marketing strategies that resonate with the MENA target audience. I also use this knowledge to identify new opportunities for market growth and engagement, as well as to continuously optimize campaigns for maximum ROI. As the go-to expert for all things Marketing for the Business Line, I proactively identify areas for improvement and collaborate with key stakeholders to drive business growth. Through my participation in events and conferences, I have developed a strong network within the industry and stay current on the latest marketing trends and technologies, ensuring that our campaigns remain innovative and effective. Show less

    • Advertising Services
    • 1 - 100 Employee
    • Marketing Director
      • Oct 2019 - Sep 2021

      Build out annual marketing plans, create a calendar of campaigns and events, set the marketing budget, and analyze the market and competitors. Guide the marketing team and marketing manager in their day-to-day activities that lead to the implementation of annual plans, calendars, and campaigns. Report on the effectiveness of marketing campaigns using pre-determined KPIs for 20+ clients, and utilize data for marketing campaigns, interrogating their databases and external data.

    • Senior Digital Marketing Project Manager
      • Jun 2017 - Sep 2019

      Leading a team of project managers to provide end-to-end ‘hands-on’ project management of both small and large-scale digital marketing projects throughout their life cycle. From market research and analysis to scoping projects with clients and setting appropriate KPIs, timelines, and accurate documentation.

    • Digital Marketing Project Manager
      • May 2015 - May 2017

      Work within budgets to develop digital marketing campaigns and web applications, identify risks and draw up support documents, and write up detailed plans and reports for agency clients. Plan and execute SEO, PPC, and Social Media campaigns that are tailored to the target audience and optimized for the MENA region.

    • Jordan
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Consultant
      • Jun 2013 - May 2015

      Identify the most effective ways of advertising or marketing companies' products or services using various digital technologies. Developing and implementing customized digital marketing strategies, suggesting improvements to existing strategies, and identifying opportunities to increase customer engagement. Identify the most effective ways of advertising or marketing companies' products or services using various digital technologies. Developing and implementing customized digital marketing strategies, suggesting improvements to existing strategies, and identifying opportunities to increase customer engagement.

    • Communication Coordinator
      • Aug 2010 - Dec 2011

      Technical support and communication liaison to INGO partners. Implement communication strategies connecting youth with partners to create awareness campaigns digitally and offline and organize media events and promotional activities. Technical support and communication liaison to INGO partners. Implement communication strategies connecting youth with partners to create awareness campaigns digitally and offline and organize media events and promotional activities.

    • Events Marketing & Media Coordinator
      • May 2009 - Jun 2011

      Lead an event management team where I organized logistics including sourcing A/V equipment, hiring catering, finding support staff, and handling reservations. I also planned the strategies for positioning events in front of interest groups and arranged for coverage of theater productions and events through social media campaigns, and outdoor banners. Lead an event management team where I organized logistics including sourcing A/V equipment, hiring catering, finding support staff, and handling reservations. I also planned the strategies for positioning events in front of interest groups and arranged for coverage of theater productions and events through social media campaigns, and outdoor banners.

Education

  • Arab Open University
    Bachelor's degree, Business, Management, Marketing, and Related Support Services
    2012 - 2016
  • Yemen Modern International School
    High School
    2006 - 2008

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