Senior Associate - Brand Solutions & Strategy

• Feb 2023 - Present

Country Head Bangladesh & International Market Growth

• Aug 2022 - Oct 2022

Senior Client Account Manager

• Jan 2021 - Aug 2022

- Being into a senior role of client servicing, I led brands like Mamaearth, Samsung, Netflix, Udemy, Boat, Noise, Realme, Urban Company and many more. - I was also leading a team of 3 talented individuals while working with 80+ top social media influencers on a monthly basis. - Worked upon multiple proposals and customized influencer plan for multiple clients & drove consistent growth for them. - Relationship management with the client & ensuring the entire campaign… Show more - Being into a senior role of client servicing, I led brands like Mamaearth, Samsung, Netflix, Udemy, Boat, Noise, Realme, Urban Company and many more. - I was also leading a team of 3 talented individuals while working with 80+ top social media influencers on a monthly basis. - Worked upon multiple proposals and customized influencer plan for multiple clients & drove consistent growth for them. - Relationship management with the client & ensuring the entire campaign experience is going smooth for them, while solving all the crisis during the campaigns.

Marketing & Brand Strategist

• Aug 2020 - Jan 2021

- Being in a newly formed organization, I've had my hands in multiple things in the initial phase like managing our social media (LinkedIn), Research, Content writing, Business development strategy for social media mandates as well as brand strategy. - Later on, I dedicatedly pivoted in hardcore operations & executing some huge campaigns with some of the top influencers in the country across all categories for brands with the likes of Garnier, Asian Paints, Upstox, OYO

Marketing & Strategy

• Apr 2020 - Jul 2020

- Worked on delivering solutions to student centric career problems, be it job fitment, career analysis & blueprinting, placement support etc. - Prepared Social Media Strategies and offline marketing of the brand. - Did Market Research of student audience. - Marketed the organization's brand in collaboration with corporate cells & TPOs. - Prepared Email Marketing Strategies & Created 6 Email Marketing Campaigns. - Worked on delivering solutions to student centric career problems, be it job fitment, career analysis & blueprinting, placement support etc. - Prepared Social Media Strategies and offline marketing of the brand. - Did Market Research of student audience. - Marketed the organization's brand in collaboration with corporate cells & TPOs. - Prepared Email Marketing Strategies & Created 6 Email Marketing Campaigns.

Head Of Human Resource

• Aug 2019 - Mar 2020

- Prepared recruitment plans for the organisation that led to greater workforce environment. - Managed a team of 8 HR interns & duplicated the devised strategies within the team. - Prepared strategies to improve the team engagement. - Closely involved in marketing & positioning of the organisation to attract & onboard quality talent.

Human Resources Manager

• Jun 2018 - Aug 2019

- Womenite is a youth-led social organisation which seeks to create a healthy environment by creating awareness on topics like - Gender Equality, Menstrual Hygiene, Child Sexual Abuse. In my tenure as HR coordinator - - I interviewed people for our various department. - Managed the Gender Equality department. - Maintain records of my department on credit based system.

Independent Consultant

• Dec 2019 - Feb 2020

- Worked with a top global management consulting firm as our client for one of their project on 'FinTech' startups in India. - Worked on data of results of marketing strategies of FinTech startups in India and derived some solutions for campaign budgets. - Figured out success rate of Feet-on-street model as a marketing strategy. - Worked with a top global management consulting firm as our client for one of their project on 'FinTech' startups in India. - Worked on data of results of marketing strategies of FinTech startups in India and derived some solutions for campaign budgets. - Figured out success rate of Feet-on-street model as a marketing strategy.

Business Development

• Jan 2020 - Jan 2020

- Worked as a Business Development intern, I prepared a "Feet-on-street" campaign for reaching 8000 parents all across Delhi at the time of JEE Exams. - Generated a handsome quality leads of 2500 interested parents through the campaign. ,- Pitched these parents via telephonic conversation, created a revenue of Rs 7,485/- in a week. - Worked as a Business Development intern, I prepared a "Feet-on-street" campaign for reaching 8000 parents all across Delhi at the time of JEE Exams. - Generated a handsome quality leads of 2500 interested parents through the campaign. ,- Pitched these parents via telephonic conversation, created a revenue of Rs 7,485/- in a week.

Operations & Marketing Executive

• Sep 2019 - Oct 2019

Worked as an Operations & Marketing Specialist where I was responsible for - - Maximizing the app reach by interacting with the target customers. Generated 2000+ new users through Feet-on-street campaigns. Worked as an Operations & Marketing Specialist where I was responsible for - - Maximizing the app reach by interacting with the target customers. Generated 2000+ new users through Feet-on-street campaigns.

Business Development

• Jun 2019 - Aug 2019

Responsible for pitching about the startup and their services to various stakeholders. Responsible for pitching about the startup and their services to various stakeholders.

Business Development Executive

• Jun 2019 - Jun 2019

Relationship Executive & BD

• Feb 2019 - Jun 2019

-Worked as a relationship executive head and business development intern. -My KRAs includes - Maintaining relations for the startup with various stakeholders like, Speakers, Sponsors, Venue providers. -As being the head of my department, i have managed around 7 people in my team. -Worked as a relationship executive head and business development intern. -My KRAs includes - Maintaining relations for the startup with various stakeholders like, Speakers, Sponsors, Venue providers. -As being the head of my department, i have managed around 7 people in my team.

Marketing Intern

• Mar 2019 - Apr 2019

Worked on a Marketing project with the entertainment app, Alt Balaji. Worked on a Marketing project with the entertainment app, Alt Balaji.

Online Reputation Manager

• Feb 2019 - Apr 2019

Operations & Event Management

• Jan 2019 - Jan 2019

Business Development

• Jul 2017 - Nov 2018

- Worked as a direct selling business influencer, where i could test my skills into sales, marketing & persuasion. - Managed a team of 10+ sales executives. - Worked as a direct selling business influencer, where i could test my skills into sales, marketing & persuasion. - Managed a team of 10+ sales executives.

Operations Executive

• Jul 2018 - Aug 2018

My KRAs includes - -Pitching about the startup for collaboration to various stakeholders such as, Hospitals & Ambulance service providers. -Met with the founder of CATS ambulance, and help implementing their working strategies to our startup. My KRAs includes - -Pitching about the startup for collaboration to various stakeholders such as, Hospitals & Ambulance service providers. -Met with the founder of CATS ambulance, and help implementing their working strategies to our startup.

Marketing Intern

• Jun 2018 - Aug 2018