Senior Associate

• Aug 2020 - Present

Business Analyst

• Jan 2018 - Apr 2020

Commercial Analyst - Marketing Department

• Jan 2016 - Jan 2018

Marketing and Product Planner

• Jun 2014 - Aug 2015

Contractor for Advertising Agency, Admakers International, working in-house for automotive client, General Motors in Saharan Africa (SSA) and South-Eastern Africa (SEA) for the Isuzu and Chevrolet brands.Work scope• Product planning & vehicle spec sheets,• Print and online advertising, • Print and online content/copy management, • Development of promotional goods and online store, • Planning and implementation of Corporate Social Responsibility (CSR) Projects… Contractor for Advertising Agency, Admakers International, working in-house for automotive client, General Motors in Saharan Africa (SSA) and South-Eastern Africa (SEA) for the Isuzu and Chevrolet brands.Work scope• Product planning & vehicle spec sheets,• Print and online advertising, • Print and online content/copy management, • Development of promotional goods and online store, • Planning and implementation of Corporate Social Responsibility (CSR) Projects, • Support in-country product launches, promotional campaigns and events,• Manage Corporate/Brand Identity and communications (internal and external). Professional milestones• Developed an online promotional goods site for SSA and SEA. • Implemented One World Play and Lap desk CSR projects, aiding more than 1 million children with lap desks and soccer balls. Show more Show less

National Brand Manager - Serta & Bassi

• Mar 2012 - Jun 2014

Started as Brand Manager for the Imports Division (Serta) and later became the Brand Manager for Bassi, a luxury home decor and lifestyle brand with online and retail stores across Asia. Work scope• Strategic planning and brand positioning,• Product planning and development; procurement and supplier relations, • Sales management, e-marketing, communications, events & promotions, • Print and Online Copy/Content Management, • Management of retail operations,• Team… Started as Brand Manager for the Imports Division (Serta) and later became the Brand Manager for Bassi, a luxury home decor and lifestyle brand with online and retail stores across Asia. Work scope• Strategic planning and brand positioning,• Product planning and development; procurement and supplier relations, • Sales management, e-marketing, communications, events & promotions, • Print and Online Copy/Content Management, • Management of retail operations,• Team recruitment and training, • Budget planning (Brand and Retail). Professional milestones• Refined the Bassi brand image and established successful online stores, accounting for 65% of total sales. • Designed/developed 5 new product lines to compliment the total product portfolio. Show more Show less

Business Partner

• Oct 2010 - Feb 2012

Started as Business partner for Urban Degree in the Eastern Cape region and later became part of a National team offering support and planning across multiple brands. Work scope• Retail operations, sales target management and merchandising, • Recruitment, training and development, • Brand building and events,• Assisting problematic stores (country-wide) and new store start-ups (regional). Professional milestones• Successfully opened 5 new stores in the… Started as Business partner for Urban Degree in the Eastern Cape region and later became part of a National team offering support and planning across multiple brands. Work scope• Retail operations, sales target management and merchandising, • Recruitment, training and development, • Brand building and events,• Assisting problematic stores (country-wide) and new store start-ups (regional). Professional milestones• Successfully opened 5 new stores in the region, managing recruitment, training, store launches and post-launch operations. • Achieved the highest leader rating in the country in June 2010. Show more Show less

Regional Marketing and Sales

• Apr 2008 - Sep 2010

Responsible for Bond Choice Bridging Finance sales and marketing activities in the Eastern Cape. Work scope• Sales and customer relations,• Product administration,• New product launches and marketing events,• Bridging Finance Subject Matter Expert (SME).