Sudesh Nair
Regional Marketing Manager at Unicol Adhesive- Claim this Profile
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Introduction to Programming Using HTML and CSS
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Communicating with Confidence
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Customizing a WordPress Theme from an Adobe XD Prototype
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Digital marketing 101
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Google Ads Essential Training
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Google fundamentals of digital marketing
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Experience
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Unicol Adhesive
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India
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Paint, Coating, and Adhesive Manufacturing
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1 - 100 Employee
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Regional Marketing Manager
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Sep 2022 - Present
Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Prepare and manage monthly, quarterly and annual budgets for the Marketing department Set, monitor and report on team goals Design branding, positioning and pricing strategies Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Analyze consumer behavior… Show more Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Prepare and manage monthly, quarterly and annual budgets for the Marketing department Set, monitor and report on team goals Design branding, positioning and pricing strategies Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Analyze consumer behavior and determine customer personas Identify opportunities to reach new market segments and expand market share Craft quarterly and annual hiring plans Monitor competition (acquisitions, pricing changes and new products and features) Coordinate sales and marketing efforts to boost brand awareness Participate in the quarterly and annual planning of company objectives Show less Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Prepare and manage monthly, quarterly and annual budgets for the Marketing department Set, monitor and report on team goals Design branding, positioning and pricing strategies Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Analyze consumer behavior… Show more Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Prepare and manage monthly, quarterly and annual budgets for the Marketing department Set, monitor and report on team goals Design branding, positioning and pricing strategies Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Analyze consumer behavior and determine customer personas Identify opportunities to reach new market segments and expand market share Craft quarterly and annual hiring plans Monitor competition (acquisitions, pricing changes and new products and features) Coordinate sales and marketing efforts to boost brand awareness Participate in the quarterly and annual planning of company objectives Show less
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Pocket Your Leads
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India
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Marketing Services
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1 - 100 Employee
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Team Lead Manager
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Feb 2022 - Sep 2022
Pocket your leads is a digital marketing agency that specializes in lead generation for startups and business owners. We focus on data-driven marketing strategies and we offer both paid & organic marketing solutions. Our campaigns are designed to maximize your target audience reach, from identifying the best channels to slicing and dicing various target demographics. We offer a range of data-driven digital marketing services to meet your needs, from b2b to b2c and email automation… Show more Pocket your leads is a digital marketing agency that specializes in lead generation for startups and business owners. We focus on data-driven marketing strategies and we offer both paid & organic marketing solutions. Our campaigns are designed to maximize your target audience reach, from identifying the best channels to slicing and dicing various target demographics. We offer a range of data-driven digital marketing services to meet your needs, from b2b to b2c and email automation solutions to pay-per-click campaigns. We are a small team that is dedicated to the success of our clients. You can expect personalized support and timely responses at all times, we never let deadlines slip through the cracks! Show less Pocket your leads is a digital marketing agency that specializes in lead generation for startups and business owners. We focus on data-driven marketing strategies and we offer both paid & organic marketing solutions. Our campaigns are designed to maximize your target audience reach, from identifying the best channels to slicing and dicing various target demographics. We offer a range of data-driven digital marketing services to meet your needs, from b2b to b2c and email automation… Show more Pocket your leads is a digital marketing agency that specializes in lead generation for startups and business owners. We focus on data-driven marketing strategies and we offer both paid & organic marketing solutions. Our campaigns are designed to maximize your target audience reach, from identifying the best channels to slicing and dicing various target demographics. We offer a range of data-driven digital marketing services to meet your needs, from b2b to b2c and email automation solutions to pay-per-click campaigns. We are a small team that is dedicated to the success of our clients. You can expect personalized support and timely responses at all times, we never let deadlines slip through the cracks! Show less
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Pidilite Industries Limited
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India
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Manufacturing
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700 & Above Employee
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Senior Site Specialist - Lead generation
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May 2021 - Jan 2022
Responsible for generating and nurturing leads for the organization using different marketing channels. Team handling for lead generation for Nashik city Generate new leads using cold calling and other relevant marketing channels Classify hot, warm, and cold leads based on their need, budget, and decision-making capabilities. Accordingly, take the necessary steps to convert hot leads and nurture warm and cold leads Organize and keep the lead status updated in the CRM… Show more Responsible for generating and nurturing leads for the organization using different marketing channels. Team handling for lead generation for Nashik city Generate new leads using cold calling and other relevant marketing channels Classify hot, warm, and cold leads based on their need, budget, and decision-making capabilities. Accordingly, take the necessary steps to convert hot leads and nurture warm and cold leads Organize and keep the lead status updated in the CRM software Participate in webinars, in-person events, conferences and network with peers and target audience to identify sales opportunities Understand how the sales process works and manage the sales pipeline Check for competitor products mentioned/used by leads and prospects during communication and the intent behind using them Interact professionally with leads, existing customers, and other company stakeholders via various communication mediums Collaborate with marketing and sales team members to work on tasks relevant to lead generation Cultivate in-depth product knowledge and understanding to ensure that you can effectively communicate the product features, use cases, and benefits to the prospective customers Follow company decorum at all times when representing the organization
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Customer Loyalty Manager - Inbound marketing
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Mar 2014 - May 2021
Interface with customers through field research, usability studies, and surveys to identify/prioritize product needs and ensure an industry-leading loyalty feature set Build mutually beneficial long term relationships with consumers Recruit and retain consumers Identify whom our most valuable consumers are Recruit new consumers to the FCC brand and create lifetime value through the programme Drive increased purchase value, frequency and lifetime value across… Show more Interface with customers through field research, usability studies, and surveys to identify/prioritize product needs and ensure an industry-leading loyalty feature set Build mutually beneficial long term relationships with consumers Recruit and retain consumers Identify whom our most valuable consumers are Recruit new consumers to the FCC brand and create lifetime value through the programme Drive increased purchase value, frequency and lifetime value across all of our sales channels Inspire advocacy and drive consumer centricity Promote data driven (fact-based) decision-making by showcasing knowledge and insights from the programme Ensure AEO continues to have a best-in-class loyalty program that will increase customer retention, spend, and ROI Develop the annual and seasonal loyalty marketing plan as an integral component of the planning process
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Education
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2019 - 2020
Staenz academy
Digital marketing, Digital marketing -
2022 - 2022
Staenz academy
Digital marketing Advanced, Digital marketing -
2021 - 2023
Symbiosis Institute of Business Management, Pune
Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services
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