Stuti Keshkar
Senior Manager - Design at Go Colors - Go Fashion India Ltd.- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English Full professional proficiency
-
Hindi Full professional proficiency
-
Japanese Elementary proficiency
Topline Score
Bio
Experience
-
Go Colors - Go Fashion India Ltd.
-
India
-
Apparel & Fashion
-
200 - 300 Employee
-
Senior Manager - Design
-
Jul 2021 - Present
DESIGN & DEVELOPMENT1) Conceptualize & develop of Product collections aligning fashion & commerciality, catering Market need & Brand assortment strategy.2) Travel to Bangkok, Hongkong, Shanghai, London, Bangladesh & multiple cities in India for market study to extract indigenous market trends.3) Identify & control sample Fit-flaws, create Style Sheets, Size-Set Samples, analyse production issues & provide solutions in sample development.PLANNING & BUYING STRATEGY1) Developing Purchase Plan, driving season launch strategy, product pricing, allocations, mix, rotations & ensuring good sell through.2) Managing OTB & Formulating buying strategy based on sales projection and product performance. 3) Meeting & developing vendor base within India & abroad - Attended Intertextile Shanghai Apparel Fabrics fair in Shanghai, China.4) Negotiation, quotation, contracts, payment terms, PI-PO-LC procedures & order follow up processes per purchase strategy.SUPPLY CHAIN & PRODUCTION STRATEGY1) Finalizing Fabric, Garment, Trim Orders, confirming cost, quality, managing BOM & P.I.E Meeting (Product Information Exchange).2) Secure Production Timeline, Shipment, quality control & supply chain from vendor to ware house to 600+ stores spread across India.MARKETING1) Successful launch of Brand website in 2021 (i) Created Product information base, Colour intelligence system, Categorisation & Product visibility strategy for the website. (ii) Responsible for analysing design mistakes, revamp specific flows & create a design system for the same.2) Work with marketing team promotional/advertising strategies, events, store launch & campaigns.VM1) Lead Brand’s new store layout design and VM structure planning based on Capacity, category & assortment strategy in 2023.2) Lead (VM Creative) Successful launch of Brand’s First VM focus store in 2021 – Phoenix Market city Chennai. 3) Supervised Store design & Planograms for 200+ stores & Creative VM of 70+ Stores. Show less
-
-
Assistant Design Manager
-
Jul 2020 - Jun 2021
1) Working on conceptualisation and development of Product collections.2) Ensuring protos & fits are in line with designs.3) Co-ordinating with vendors, fabric suppliers & garment suppliers.4) Creating artworks and tech-packs to facilitate product Development.5) Checking print strike offs, lab dips & sampling & bulk fabrics6) Working with marketing team to create packaging & marketing collaterals for the brand.7) Working with VM team on Product display at store level and store plans. Show less
-
-
Design Manager
-
Jul 2018 - Jun 2020
-
-
-
National Institute of Fashion Technology India
-
India
-
Higher Education
-
100 - 200 Employee
-
Guest Lecturer
-
Mar 2023 - Mar 2023
TOPIC : Flat Knit Knitwear – Shima Seiki, different Structures, demand in the market, New Developments & Innovations, Women’s wear in Flat Knit. Further Discussion on Final term Project – Design Collection & Graduation Project. AUDIENCE : Semester - 6, Bachelors of Design, Dept. of Knitwear Design. TOPIC : Flat Knit Knitwear – Shima Seiki, different Structures, demand in the market, New Developments & Innovations, Women’s wear in Flat Knit. Further Discussion on Final term Project – Design Collection & Graduation Project. AUDIENCE : Semester - 6, Bachelors of Design, Dept. of Knitwear Design.
-
-
-
National Institute of Fashion Technology India
-
India
-
Higher Education
-
100 - 200 Employee
-
Jury Panel
-
Dec 2022 - Dec 2022
SUBJECT : Fashion Concepts and Business Overview.AUDIENCE: Semester - 1, Master of Fashion Management, Dept. of Fashion Management.
-
-
Guest Lecturer
-
Nov 2022 - Nov 2022
TOPIC : "Overview of Fashion Forecasting" - Detailed topics covered are Trend Identification, Fashion Predictive, Fashion Research & Process, Forecasting color, style, fabric, trims, etc. Forecasting agencies,Introduction to Color Psychology.AUDIENCE : Semester - 1, Master of Fashion Management, Dept. of Fashion Management.
-
-
-
National Institute of Fashion Technology India
-
India
-
Higher Education
-
100 - 200 Employee
-
Jury Panel
-
May 2022 - May 2022
SUBJECT : Omni channel planning and buying. AUDIENCE : Semester - 3, Master of Fashion Management, Dept. of Fashion Management. SUBJECT : Omni channel planning and buying. AUDIENCE : Semester - 3, Master of Fashion Management, Dept. of Fashion Management.
-
-
-
Standard Chartered Bank
-
United Kingdom
-
Banking
-
700 & Above Employee
-
Design Consultant - Corporate Show
-
Oct 2018 - Oct 2018
Worked for Standard Charted Corporate Fashion Show - based on theme "Earthed" inspired by Sustainable Fashion Practices. Worked for Standard Charted Corporate Fashion Show - based on theme "Earthed" inspired by Sustainable Fashion Practices.
-
-
-
Reliance Industries Limited
-
India
-
Oil and Gas
-
700 & Above Employee
-
Design Intern
-
Jun 2017 - Aug 2017
1) Developed a Print based ready-to-wear Menswear collection for Season SS18. 2) Market research. 3) Trend forecasting and research. 4) Developing, Design boards, illustration, Cads, Tech pack, Costing sheet. 1) Developed a Print based ready-to-wear Menswear collection for Season SS18. 2) Market research. 3) Trend forecasting and research. 4) Developing, Design boards, illustration, Cads, Tech pack, Costing sheet.
-
-
-
Indian Terrain Fashions
-
India
-
Retail Apparel and Fashion
-
200 - 300 Employee
-
Design Intern
-
Feb 2017 - Feb 2017
1) Managed vendor performance to maximize profitability and achieve financial objectives. 2) Collected design reviews from the buyers and reported the designer . 1) Managed vendor performance to maximize profitability and achieve financial objectives. 2) Collected design reviews from the buyers and reported the designer .
-
-
Education
-
National Institute of Fashion Technology India
Bachelor's of Design, Knitwear Design -
Bunka Gakuen University
Master's Program in Clothing Science Studies, Global Fashion Concentration