Experience

JDE Belgium

• Belgium
• Professional Services
• 1 - 100 Employee

• Digital Marketing Specialist

  • Apr 2022 - Present

  • Development and follow-up of the social media plan• Define and execute the lead generation plan• Digital campaign & promotion management• Website management & SEO• Business Process Owner

• Segment Marketing Specialist

  • Sep 2019 - Mar 2022

  • Define and execute the lead generation plan • Develop the segments (business & hotel) year plans• Drive product category growth• Lead adaptation and enhancements in Salesforce• Organise event coffee solution presence• Support the sales team in day-to-day activities



The Goodyear Tire & Rubber Company

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Marketing Specialist

  • Jul 2018 - Aug 2019

  • Tactical activation of the international marketing strategy• Brand activation and communication• Development of sell-in and sell-out campaigns• Digital activation of promotional campaigns• Build trade marketing through marketing consultancy at customers• Increasing POS visibility by developing permanent materials• Product launches and trade channel activation• Organising events, incentives & driving experiences• Budget & project management

• Jr. Trade Activation Manager

  • Sep 2016 - Jun 2018

  • Event and incentive management• Development of sell-in and sell-out campaigns• Trade marketing through collaborative planning with customers• POS visibility through the development of permanent materials• Project management through product launches and customer activation• Budget management and planning

• Interim Trade & Event Marketeer

  • Mar 2016 - Aug 2016

  • Event management• Sales support• Supporting the Trade marketing manager• Back-up for Brand & Online Marketeer• Manage loyalty programs and marketing support tools



L'Oréal

• France
• Personal Care Product Manufacturing
• 700 & Above Employee

• Assistant Product Manager

  • Jan 2016 - Mar 2016

  • Supporting the sales team • Operational and administrational support • Developing POS materials • Supporting the sales team • Operational and administrational support • Developing POS materials



Nestlé Nespresso SA

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• B2B & B2C Marketing Trainee

  • Mar 2015 - Nov 2015

  • Event management • Tactical support for product launches • Supporting the sales teams • Operational and administrational support • Developing POS materials • Event management • Tactical support for product launches • Supporting the sales teams • Operational and administrational support • Developing POS materials



H10 Hotels

• Spain
• Hospitality
• 700 & Above Employee

• Public Relations Intern

  • May 2014 - Jul 2014