Experience

Speedsquare

• United States
• Advertising Services
• 1 - 100 Employee

• Partner

  • Aug 2019 - Present

  Lubbock, Texas Area We help local businesses, institutions and franchises engage in interactive moments when motivated consumers want to know, go, do or buy. We blend content, strategy and design to create relevant experiences with a better understanding of how the modern consumer shops, socializes, searches and behaves. It's the best of digital, tailored exclusively for local businesses.



City Bank

• United States
• Financial Services
• 700 & Above Employee

• VP, Director of Marketing

  • Jan 2012 - Jul 2019

  Lubbock, Texas Area Plan, develop, and execute internal and multi-market external marketing strategies. Coordinate PR and related communications. Cultivate, protect, and manage brand(s) in finance, insurance, and investment categories. Assist in mobile product development and strategies including UX/UI for proprietary and mobile-first features. Leverage automated, marketing platforms to deliver trigger-based, relevant messaging. Lead design and coordinate development of award-winning, mobile-first website. Launch… Show more Plan, develop, and execute internal and multi-market external marketing strategies. Coordinate PR and related communications. Cultivate, protect, and manage brand(s) in finance, insurance, and investment categories. Assist in mobile product development and strategies including UX/UI for proprietary and mobile-first features. Leverage automated, marketing platforms to deliver trigger-based, relevant messaging. Lead design and coordinate development of award-winning, mobile-first website. Launch and implement employee referral-based reward program. Increase deposit and loan volumes, and retail-oriented account openings through SEO, online display, PPC, and social media strategies. Coordinate targeted micro campaigns to achieve increased product adoption and interchange revenue lift. City Bank is a $2.5 billion bank with locations across Texas and New Mexico, headquartered in Lubbock, TX. Show less



RD Thomas Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • 2006 - Jan 2012

  Lubbock, Texas Area RD Thomas is a full service advertising and design firm with clients spanning multiple industries. Primary role insists of interfacing with clients and ensuring the quality for final creative solutions. Main aspects of this role involve interpreting client communication needs and developing messaging strategies while overseeing creative processes and executions across all mediums. This includes managing creative team members, web developers and video production. Secondary roles (or disciplines)… Show more RD Thomas is a full service advertising and design firm with clients spanning multiple industries. Primary role insists of interfacing with clients and ensuring the quality for final creative solutions. Main aspects of this role involve interpreting client communication needs and developing messaging strategies while overseeing creative processes and executions across all mediums. This includes managing creative team members, web developers and video production. Secondary roles (or disciplines) include videography, editing, production coordination, casting, directing, web & mobile development and mass e-mail marketing. Show less



Texas Tech University

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Professor

  • Jan 2011 - May 2011

  Lubbock, Texas Area Primary role was conducting a junior/senior level class for Publication Design. Focus for the curriculum involved the conceptual development, technique and understanding for solving sequential design projects. Importance was placed upon conceptual development and the integration of form and information for the purpose of effective visual communication. Emphasis is placed on civic responsibility and the role of the graphic designer in the community.



The Thomas Agency

• Art Director

  • 2002 - 2010

  Lubbock, Texas Area The Thomas Agency is a full service advertising and design firm with offices in Lubbock and Dallas. Primary role insisted developing visuals for a cohesive communication strategy for the client through effective and engaging advertising while retaining the importance of the messaging. This includes concept development and execution and demands technical knowledge for print, web and broadcast production . Secondary responsibilities include photography direction, photographer, account service… Show more The Thomas Agency is a full service advertising and design firm with offices in Lubbock and Dallas. Primary role insisted developing visuals for a cohesive communication strategy for the client through effective and engaging advertising while retaining the importance of the messaging. This includes concept development and execution and demands technical knowledge for print, web and broadcast production . Secondary responsibilities include photography direction, photographer, account service, and project coordination between account service staff and with design department. Show less



Randy Christian & Partners

• Senior Designer

  • 2006 - 2007

  Lubbock, Texas Area Randy Christian & Partners was an advertising agency with offices in Lubbock and Amarillo. Primary role consisted of lead design, broadcast design and concept development for multiple clients for print, web, outdoor and electronic campaigns . Responsibilities (or disciplines) include photography direction, print and web design, and managing project specifics between design department, vendors, account service staff and clients.