Steven Keith
Digital Content Manager at Spin Master- Claim this Profile
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Topline Score
Bio
Credentials
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Balancing Multiple Roles as a Leader
LinkedInMay, 2022- Nov, 2024 -
Communication Tips
LinkedInMay, 2022- Nov, 2024 -
Getting Things Done
LinkedInMay, 2022- Nov, 2024 -
Live Streaming on YouTube
LinkedInMay, 2022- Nov, 2024
Experience
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Spin Master
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Canada
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Consumer Goods
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700 & Above Employee
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Digital Content Manager
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Mar 2022 - Present
A subject matter expert in YouTube and broader digital trends. Understanding of key digital metrics including CPMs, Watch Time, CTR and more. Accurate reporting and forecasting traffic and revenue.Providing strategic direction, analysis and insights that fuel the development of best-in-class content. YouTube Channel Management ofPAW Patrol Official and Friends: https://www.youtube.com/user/OfficialPawPatrol/PAW Patrol en Espanol: https://www.youtube.com/c/PAWPatrolEspanol/PAW Patrol Polski: https://www.youtube.com/c/PAWPatrolPolski/PAW Patrol Italiano: https://www.youtube.com/c/PAWPatrolItaliano/PAW Patrol Portuguese: https://www.youtube.com/c/PAWPatrolPortugues/PAW Patrol Dutch: https://www.youtube.com/c/PAWPatrolNederlands/And More!
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YouTube Channel and Community Management Specialist
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Mar 2019 - Mar 2022
Daily management of all Spin Master YouTube channels including content scheduling and uploading, live stream production and direction, data analysis and reporting, and management of community tab and audience interaction.
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Social Media Manager
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Apr 2018 - Feb 2019
Understanding and connecting with our target audience via YouTube, Facebook, Twitter, and Instagram analytics and research. Original content creation including Promotional Videos, Images, Contests and Giveaways. Understanding and connecting with our target audience via YouTube, Facebook, Twitter, and Instagram analytics and research. Original content creation including Promotional Videos, Images, Contests and Giveaways.
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Mosaic North America
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United States
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Advertising Services
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700 & Above Employee
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Brand Ambassador
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Aug 2017 - Mar 2018
Positioned as a Brand Ambassador for HP (Hewlett Packard) inside of a Best Buy. The main goal was to introduce customers to Instant Ink subscription program, while also helping them find the best device to suit their needs and budget. The highlight of my time with Mosaic North America was that it gave me the opportunity to improve my interpersonal skills and better understand the needs of the customer. Positioned as a Brand Ambassador for HP (Hewlett Packard) inside of a Best Buy. The main goal was to introduce customers to Instant Ink subscription program, while also helping them find the best device to suit their needs and budget. The highlight of my time with Mosaic North America was that it gave me the opportunity to improve my interpersonal skills and better understand the needs of the customer.
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Customer Service and Social Media Management
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Sep 2016 - Jun 2017
Store front customer service from September until December. Responsibilities included sales, customer assistance and service, extensive knowledge of products, recommendations based on the individual customer's needs, inventory, and cleanliness & maintenance. Post December the company moved to an online store. Responsibilities included Social Media marketing and management, graphic design, marketing campaign creation and execution, customer service, and more. Throughout this short time I was able to acquire over 1000 followers across all social media platforms for the brand, have high status influencer's repost my content, as well as introduce a plethora of new customers to the business.
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Canusa Automotive Warehousing Inc.
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Canada
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Retail
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1 - 100 Employee
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General Labour and Building Supervisor
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Oct 2014 - Oct 2016
Entry level picking and restocking for the first year, then promoted to manage and supervise a separate warehouse used for larger products and additional storage. Duties and responsibilities included shipping, receiving, dispatching, organizing, maintenance, restocking, and customer service. Entry level picking and restocking for the first year, then promoted to manage and supervise a separate warehouse used for larger products and additional storage. Duties and responsibilities included shipping, receiving, dispatching, organizing, maintenance, restocking, and customer service.
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Sobeys
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Canada
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Retail
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700 & Above Employee
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Deli and Meat Clerk
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Aug 2012 - Oct 2014
Prepared and served a wide variety of hot foods as well deli meats and cheeses while maintaining Sobeys' high standard of customer service. Cleaned and sanitized the entire department every shift. I assisted in training new hires in my department as well as assisted other departments with miscellaneous tasks whenever possible. I also had an impact with various customers as well, as many regulars preferred having me serve them and didn't mind waiting until I was available. Aside from the necessary skills needed in a hot foods/deli department such as slicing, cutting, preparing food, etc., I also demonstrated superb customer service, time management, cleanliness and sanitation, health and food safety, and team building.
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CHHA 1610 AM Radio Voces Latinas
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Volunteer Technical Producer
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Jun 2013 - Jun 2014
Sound Board and Camera Operator for La Bella Italia and Mediation Station, hosted by Mario Marasco and Gregg Fenten respectively. This was unpaid volunteer work to satisfy my requirement to graduate with a Diploma in Radio Broadcasting. Sound Board and Camera Operator for La Bella Italia and Mediation Station, hosted by Mario Marasco and Gregg Fenten respectively. This was unpaid volunteer work to satisfy my requirement to graduate with a Diploma in Radio Broadcasting.
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Education
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2012 - 2014
Humber College
Diploma, Radio and Television Broadcasting Technology/Technician
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