Experience

APP Group
• Canada
• Retail Apparel and Fashion
• 1 - 100 Employee
• FP&A Analyst

  • Mar 2023 - Present


Sushi Miyagi + Bistro Zagrum

• Business Owner

  • 2019 - 2022

  - Generated a >200% return on ad spend (ROAS) by running multiple SEO and social media ad campaigns - Saved the business from closing by pivoting the business model to ghost kitchen at the peak of the pandemic - Reduced a key variable cost from 30% to 7% by launching my own in-house delivery and order platform - Generated a >200% return on ad spend (ROAS) by running multiple SEO and social media ad campaigns - Saved the business from closing by pivoting the business model to ghost kitchen at the peak of the pandemic - Reduced a key variable cost from 30% to 7% by launching my own in-house delivery and order platform



Point Zero

• Iceland
• Events Services
• 1 - 100 Employee

• Assistant Controller

  • 2018 - 2020

  - Managed the weekly cash position and executed the corporate flow of funds between operations, investing and financing activities between several companies- Established a framework of financial KPIs, which are now widely used across the organization for performance tracking, including: A/R: implemented a solution to improve receivables days payable leading to a $50,000+ saving in credit card fees A/P: boosted net profit by ~1% by prioritizing discounted invoices E-comm: increased average order value by > 60% by implementing my recommended product-bundling, minimum order free shipping, and cross-selling marketing campaign - Prepared and presented monthly forecasts and P&L statements for > 10 companies- Led and presented financial forecast and budget initiative for a multi-million dollar construction project Show less

• Accounts Payable Manager

  • 2017 - 2018

  - Regularly performed budget and variance analysis leading to 5-10% cost savings by addressing key areas of inefficiencies- Managed the weekly cash outflows- Implemented an efficient Travel & Expense program resulting in a tighter control of costs and quicker processing- Hiring, training and motivating staff members

• Financial Analyst

  • 2015 - 2017

  - Bookkeeping in a 30+ complex incorporated environment- Responsible for the research and application in the accounting of hedging in FX markets as well as foreign currency transactions- Responsible for auditing 10+ retail stores throughout all of Canada- Implemented and strengthened internal controls for the retail business (financial management over refunds, gift card issuance and redemption, inventory transfers) reducing fraud by >10% - Implemented internal controls for e-commerce, reducing fraud by 5%- Research and application of tax compliance matters Show less