Steve Weaver
Analytics Consultant at Secora- Claim this Profile
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Bio
Brent Cubis
I worked with Steve Weaver at Nine and found his knowledge of the FTA sector and impact of the ever changing media landscape invaluable. He had a sound grasp of all the drivers impacting our audience and was well respected by all his peers and managers in the sales, programming and general management departments.
Brent Cubis
I worked with Steve Weaver at Nine and found his knowledge of the FTA sector and impact of the ever changing media landscape invaluable. He had a sound grasp of all the drivers impacting our audience and was well respected by all his peers and managers in the sales, programming and general management departments.
Brent Cubis
I worked with Steve Weaver at Nine and found his knowledge of the FTA sector and impact of the ever changing media landscape invaluable. He had a sound grasp of all the drivers impacting our audience and was well respected by all his peers and managers in the sales, programming and general management departments.
Brent Cubis
I worked with Steve Weaver at Nine and found his knowledge of the FTA sector and impact of the ever changing media landscape invaluable. He had a sound grasp of all the drivers impacting our audience and was well respected by all his peers and managers in the sales, programming and general management departments.
Experience
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Secora
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Australia
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Business Consulting and Services
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1 - 100 Employee
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Analytics Consultant
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2023 - Present
Scoping how Artificial Intelligence (AI) and Machine Learning (ML) can streamline workflows for the creation of task routines and maintenance documentation with industrial equipment, assets and other Operational Technology. Exploring combinations of open-source and OEM sensor agent data inputs within mixed tech-stack operations. Creation of critical indicators and visualisations for plant process improvement. Scoping how Artificial Intelligence (AI) and Machine Learning (ML) can streamline workflows for the creation of task routines and maintenance documentation with industrial equipment, assets and other Operational Technology. Exploring combinations of open-source and OEM sensor agent data inputs within mixed tech-stack operations. Creation of critical indicators and visualisations for plant process improvement.
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Premium Content Alliance
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Australia
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Advertising Services
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1 - 100 Employee
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Director of Research
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2020 - 2023
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ThinkTV Australia
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Australia
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Director of Research, Insights & Education
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2017 - 2020
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Nine
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Australia
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Broadcast Media Production and Distribution
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700 & Above Employee
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Group Director, Audience Science & Analytics
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2006 - 2017
Overall responsibility for managing the research function for the Nine Network and research support for business units across the broader Nine Entertainment Group. This includes the utilisation of ratings currencies for the various business units across the group. There is also a heavy emphasis on identifying and crafting insight-driven marketing communications for both for consumer and trade. Program producers & schedulers also rely heavily on insight derived from custom research produced… Show more Overall responsibility for managing the research function for the Nine Network and research support for business units across the broader Nine Entertainment Group. This includes the utilisation of ratings currencies for the various business units across the group. There is also a heavy emphasis on identifying and crafting insight-driven marketing communications for both for consumer and trade. Program producers & schedulers also rely heavily on insight derived from custom research produced by the team. The various sales teams leverage the team for business proposals, reporting and marketing. Created and manage Ninelab, Nine Entertainment Co’s in-house media-lab, which is Australia’s first dedicated, broadcast-supported media research facility. Show less Overall responsibility for managing the research function for the Nine Network and research support for business units across the broader Nine Entertainment Group. This includes the utilisation of ratings currencies for the various business units across the group. There is also a heavy emphasis on identifying and crafting insight-driven marketing communications for both for consumer and trade. Program producers & schedulers also rely heavily on insight derived from custom research produced… Show more Overall responsibility for managing the research function for the Nine Network and research support for business units across the broader Nine Entertainment Group. This includes the utilisation of ratings currencies for the various business units across the group. There is also a heavy emphasis on identifying and crafting insight-driven marketing communications for both for consumer and trade. Program producers & schedulers also rely heavily on insight derived from custom research produced by the team. The various sales teams leverage the team for business proposals, reporting and marketing. Created and manage Ninelab, Nine Entertainment Co’s in-house media-lab, which is Australia’s first dedicated, broadcast-supported media research facility. Show less
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OzTAM Pty Ltd
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Australia
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Market Research
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1 - 100 Employee
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Chairman
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2008 - 2010
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Education
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AdSchool Australia
Certificate, Experience Strategy & Design -
James Cook University
Psychology, Applied Psychology -
Noosa District State High School
Higher School Certificate