Experience

Back At You

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Director of Technology

  • Oct 2015 - Present

  A leader in social media marketing specifically geared for real estate agents/brokers with top industry partnerships • Redesigned Core Business Infrastructure – After reviewing existing technologies, completely redesigned all aspects of technology infrastructure for the entire organization. Developed a strict software release/QA system leveraging GitHub, Amazon Web Services, Linux Virtualization (KVM/VMware), Jenkins, Selenium and other industry standards. Migrated corporate assets to a unified MVC platform (Yii2). Redesigned customer facing dashboard to allow for self-signups (replacing paper invoices/fax/e-signature signups). Centralized and standardized MySQL databases leveraging Amazon RDS. Tripled revenue by redesigning existing outdated processes. • Implemented SSO/SAML Authentication – Implemented SSO login to our customer dashboard (using SAML) allowing 3rd party vendors to integrate directly with our dashboard using their existing customer base thus allowing for exponential customer growth. Doubled customer base overnight. • Integrated 3rd Party APIs and Services – Integrated Facebook, Twitter and LinkedIn APIs into customer dashboard allowing for auto and self-posting of content across all social media platforms simultaneously. Integrated CREA and ListHub’s MLS aggregation services (along with several other RETS based providers) to allow customers to auto post their real estate listings in real time. • Redesigned Social Media Content Scheduler –Designed a proprietary scheduling algorithm to auto-post content to customer’s social media platforms. Implemented the Facebook Marketing API to allow posts to be automatically boosted thus allowing for exponential revenue growth. Developed backend system for content writers to manage and tag all customer content. Show less



Rental Housing Deals

• Real Estate

• CTO

  • Jan 2009 - Sep 2015

  The leading low-income housing search engine to find affordable housing • Cloud Migration – After reviewing several alternative cloud hosting providers, executed a migration strategy to move entire infrastructure from GoGrid to Amazon Web Services (AWS). In addition migrated databases from MS SQL to MySQL and software from ASP.NET/IIS to PHP/LAMP. Moved hosted mail solution to Amazon Simple Email Service (SES) increasing email volume and delivery rates. • Implemented VoIP / Auto-Dialer Solution – Implemented a VoIP and auto-dialer solution for our entire sales department. Call volumes went up from 1 - 2 hundred calls/day per employee to 1 - 2 thousand calls/day per employee. • Developed Custom CRM Software – Developed a proprietary customer relationship management system that allowed for rapid client management and directly tied into both our VoIP and Auto-Dialer systems. This single tool is the fundamental building block of the entire organization and has allowed us to scale literally overnight. Show less



Oversee.net

• Technology, Information and Internet
• 1 - 100 Employee

• Senior Software Engineer

  • Dec 2007 - Aug 2008

  • Developed SEO CMS Tool – Developed a proprietary CMS that allowed for rapid SEO content execution on the LowFares.com domain. This tool in turn improved allowed us to rank on first page of Google for the terms we were targeting. The combined efforts allowed for a 150% lift in revenue. • Custom Client Integration – Integrated several large travel clients APIs (Orbitz, Expedia, Travelocity, HotWire, PriceLine, Kayak, SideStep) into existing infrastructure. • Implemented social networking toolbar – Developed a proprietary SEO toolbar that dynamically linked all of our pages to social networking sites (Digg, Del.icio.us, Reddit, StumbleUpon, Furl, Propeller, Mixx) with additional data being passed to those sites to allow for greater effectiveness. • Implemented AJAX smart word completion algorithm – Using AJAX and a large set of data for airline and destination popularity, was able to develop an intelligent word completion algorithm that allowed for fewer errors in customer form input. Show less



411 Web My City.com

• Culver City, CA

• Sr. Technology Architect

  • Oct 2004 - Nov 2007

  Online marketing and leadgen agency specializing in custom search campaigns in several markets. Parent company to MyCity and 411Web • Implemented Core Business Tool – Oversaw development of a domain management tool for the marketing department to manage over 150K search portal properties, allowing for individual, real-time changes to meta info (keywords/description), dynamic keyword content, graphics, banners and the actual search engine feed content. This tool in turn improved efficiency and saved the company from bleeding profits and generated over a 300% increase in revenue for PPC search arbitrage. • Invented Core Business Infrastructure – Solely, designed, built and managed a scalable and secure B2B lead generation infrastructure that allowed for the automated lead delivery between hundreds of vendors and clients in over ten separate verticals. The system included database driven client integration methods, real-time lead generation processing (vendor posting, quality control, data scrubbing, and campaign tracking), lead delivery methods (XML, SOAP, HTTP, etc.) with an automated real-time exclusive / semi-exclusive logic calculator ensuring max ROI, a client side portal (for lead reporting and returns), an AJAX driven administrative side portal (for QA, collections and return processing), and fully customizable and searchable reporting tools. • Opened Avenues of Revenue – After losing a major SEM partnership, company revenue dropped from $1MM+/month to just under $100K/month. After choosing one vertical market to seize, I developed several AJAX / Perl driven software modules to supplement a third party CRM software (PHP/PEAR/Smarty) in order to extend our market reach into the full sales cycle. With these tools we grew in revenue in that vertical from $20K/month to $190K/month in the same quarter. Show less



DreamHost

• United States
• Internet Publishing
• 100 - 200 Employee

• Sr. Software Engineer / Head of Development Department

  • Apr 2000 - Oct 2004

  A technology driven company focused on providing various aspects of internet / media services to a wide range of clientele. Parent company to DreamHost.com (personal to enterprise scale web hosting). • Key Software Contributions – Designed and built large-scale database driven web application software using OO Perl, PHP and Java for administering and managing network services such as DNS, NFS, HTTP/HTTPS (Apache), FTP, Samba, IMAP / POP, and MySQL in a clustered Linux environment. Created one-click installs for numerous services and applications on customer facing panel incorporating 3rd party products into new service offerings. • Implemented Business Processes – Worked with CEOs to develop a new organizational structure and several new team policies/procedures that improved overall productivity and efficiency. • Migrated Customer Data to Centralized Database – Migrated customer accounts (million+ records) from several sources to a centralized database for integration into a new product offering. • Redesigned Network Attached Storage (NAS) Practices – Designed a method for in-house development of NAS drives from OEM sources, saving the company tens of thousands of dollars. Show less



National Institute of Standards and Technology (NIST)

• United States
• Research Services
• 700 & Above Employee

• Senior IT Specialist

  • 1996 - 2000