Steve LaCroix
Owner & CEO at LaCroix Sports & Entertainment- Claim this Profile
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Bio
Experience
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LaCroix Sports & Entertainment
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Spectator Sports
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1 - 100 Employee
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Owner & CEO
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Apr 2021 - Present
steve@lacroixse.com www.lacroixse.com steve@lacroixse.com www.lacroixse.com
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National Rugby Football League
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United States
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Entertainment Providers
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Advisory Board Member
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Jan 2021 - Present
The NRFL is building the leading entertainment & media company in rugby globally. Invest to join the Founders Group Fund to be cemented in sports history as the seers who brought the largest tackle sport in the world to North American fans. www.thenrfl.com/invest The NRFL is building the leading entertainment & media company in rugby globally. Invest to join the Founders Group Fund to be cemented in sports history as the seers who brought the largest tackle sport in the world to North American fans. www.thenrfl.com/invest
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Wisdom Gaming
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United States
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Entertainment Providers
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1 - 100 Employee
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President
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Apr 2022 - Mar 2023
www.wisdom.gg www.wisdomstudios.gg www.torrent.gg www.mnvl.org www.wisdom.gg www.wisdomstudios.gg www.torrent.gg www.mnvl.org
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Minnesota Vikings
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United States
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Spectator Sports
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300 - 400 Employee
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Executive Vice President & Chief Marketing Officer
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Mar 2001 - Dec 2020
Executive Vice President & Chief Marketing Officer (2012-2020) Vice President, Sales & Marketing/Chief Marketing Officer (2008-2012) Vice President, Sales & Marketing (2001-2008) Executive Vice President & Chief Marketing Officer (2012-2020) Vice President, Sales & Marketing/Chief Marketing Officer (2008-2012) Vice President, Sales & Marketing (2001-2008)
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Pacers Sports & Entertainment
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United States
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Spectator Sports
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400 - 500 Employee
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Director, Sponsorship Sales
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Jun 1991 - Mar 2001
Director, Sponsorship Sales (1998-2001) Manager, Conseco Fieldhouse Corporate Partnerships (1997-1998) Account Executive, Sponsorship Sales (1994-1997) Account Executive, Ticket Sales/Mascot Operations Coordinator (1992-1994) Account Executive, Ticket Sales (1991-1992) Sales Representative/Graduate Intern (1991) Director, Sponsorship Sales (1998-2001) Manager, Conseco Fieldhouse Corporate Partnerships (1997-1998) Account Executive, Sponsorship Sales (1994-1997) Account Executive, Ticket Sales/Mascot Operations Coordinator (1992-1994) Account Executive, Ticket Sales (1991-1992) Sales Representative/Graduate Intern (1991)
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Peoria Rivermen (SPHL)
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United States
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Spectator Sports
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1 - 100 Employee
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Intern/Sales Representative
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Jun 1990 - Aug 1990
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Education
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University of Iowa
Bachelor of Business Administration - BBA, Marketing -
Western Illinois University
Master's degree, Sport and Fitness Administration/Management - 1991 -
Cornell University
Business Law Certificate - 2019 -
Stanford University Graduate School of Business
Stanford Executive Education Program - 2005