Stephen E. Peeler, CFRE
Executive Director at IDSA Foundation- Claim this Profile
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Bio
It is with immense pleasure that I write this brief note of recommendation for Stephen Peeler. Ever since our first meeting, I felt that this gentleman has what many hope to have: character, intelligence, integrity and creativity. I've had the opportunity to work with Stephen on many fronts: from trade shows to 50th Anniversary launching projects. I've no hesitation in saying that he has exceeded my expectations on every level. I look forward to continuing my support of the ASAE Foundation and working with him and his Foundation team in the years to come.
I have worked with Stephen as the leader of my son's Cub Scout Pack. I have found him to be an excellent leader, one that sets an example for young boys to model. He is dedicated to the Pack and patient with the scouts. He is a great communicator, keeping the parents abreast of everything that is going on. He also works hard to ensure that the boys are exposed to activities of interest to them.
It is with immense pleasure that I write this brief note of recommendation for Stephen Peeler. Ever since our first meeting, I felt that this gentleman has what many hope to have: character, intelligence, integrity and creativity. I've had the opportunity to work with Stephen on many fronts: from trade shows to 50th Anniversary launching projects. I've no hesitation in saying that he has exceeded my expectations on every level. I look forward to continuing my support of the ASAE Foundation and working with him and his Foundation team in the years to come.
I have worked with Stephen as the leader of my son's Cub Scout Pack. I have found him to be an excellent leader, one that sets an example for young boys to model. He is dedicated to the Pack and patient with the scouts. He is a great communicator, keeping the parents abreast of everything that is going on. He also works hard to ensure that the boys are exposed to activities of interest to them.
It is with immense pleasure that I write this brief note of recommendation for Stephen Peeler. Ever since our first meeting, I felt that this gentleman has what many hope to have: character, intelligence, integrity and creativity. I've had the opportunity to work with Stephen on many fronts: from trade shows to 50th Anniversary launching projects. I've no hesitation in saying that he has exceeded my expectations on every level. I look forward to continuing my support of the ASAE Foundation and working with him and his Foundation team in the years to come.
I have worked with Stephen as the leader of my son's Cub Scout Pack. I have found him to be an excellent leader, one that sets an example for young boys to model. He is dedicated to the Pack and patient with the scouts. He is a great communicator, keeping the parents abreast of everything that is going on. He also works hard to ensure that the boys are exposed to activities of interest to them.
It is with immense pleasure that I write this brief note of recommendation for Stephen Peeler. Ever since our first meeting, I felt that this gentleman has what many hope to have: character, intelligence, integrity and creativity. I've had the opportunity to work with Stephen on many fronts: from trade shows to 50th Anniversary launching projects. I've no hesitation in saying that he has exceeded my expectations on every level. I look forward to continuing my support of the ASAE Foundation and working with him and his Foundation team in the years to come.
I have worked with Stephen as the leader of my son's Cub Scout Pack. I have found him to be an excellent leader, one that sets an example for young boys to model. He is dedicated to the Pack and patient with the scouts. He is a great communicator, keeping the parents abreast of everything that is going on. He also works hard to ensure that the boys are exposed to activities of interest to them.
Credentials
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Graduate LMR Class of 1997
Leadership Metro RichmondDec, 1997- Nov, 2024 -
CFRE
CFRE InternationalDec, 2017- Nov, 2024
Experience
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IDSA Foundation
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Executive Director
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Sep 2019 - Present
As the Executive Director, I lead all programs, fundraising and staff for the Infectious Diseases Society of America Foundation. The IDSA Foundation is the charitable arm of The Infectious Diseases Society of America, an 12,000-member medical society representing ID practitioners throughout the world. The IDSA Foundation is the premier charitable organization committed to reducing the burdens of infectious diseases globally. Founded in 2001, the foundation’s priorities are to build the future workforce of infectious disease clinicians and expand research support for early career physicians.Since its inception, the IDSA Foundation has raised over $10 million resulting in:700+ scholarships to early career ID clinicians$850,000+ in targeted ID research support500+ grants to medical students and residents to grow the field of ID
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Principal Consultant
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Jun 2017 - Sep 2019
A niche consulting firm that helps businesses, philanthropic organizations and associations generate revenues in all areas of the organization including but not limited to: Advertising, Events, Fundraising, Membership, Partnerships, Products, Social Media and Sponsorships.
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National Club Association
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United States
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Government Relations
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1 - 100 Employee
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Vice President, Membership and Development at NCA; Managing Director of NCA Foundation
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Feb 2018 - Aug 2019
Reporting to the President & CEO, overseeing all revenue generation areas including: meetings, marketing, membership and partnerships. Responsible for the overall recruitment, retention, and strategies related to achieving membership growth and leading NCA's marketing functions. Driving organizational growth through corporate and association partnerships, sponsorships and exhibit opportunities as well as managing strategic relationships. Responsible for the management and operations of the National Club Association Foundation, implementing and coordinating policies of NCAF in accordance with the President & CEO of the National Club Association and the NCA Foundation Board of Directors. Leading governance and staff support to the NCAF Board, identifying priorities for program funding that are consistent with the NCAF's mission and goals. Oversee all fundraising and working with the NCA staff to achieve the goals and strategic plans. P: 202-822-1291 or Peeler@NationalClub.org https://www.nationalclub.org/index.phphttps://www.nationalclub.org/ncaf/nca_foundation_2016
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ASAE: The Center for Association Leadership
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United States
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Non-profit Organizations
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100 - 200 Employee
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Vice President Of Development
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Jul 2011 - Jun 2017
Spearheaded ASAE fundraising and development programs, campaigns, and special events. Supported foundation initiatives, expanded donor and volunteer relations, and managed recognition programs. Engaged board members and volunteers to help with all aspects of fundraising process from prospecting to cultivation, solicitation, and stewardship. Managed coordination of revenue-generating special events. Operational Leadership: Led a team of nine staff, setting and communicating guiding goals while holding team members accountable for success. Managed an annual operating budget of $7.4M and an $18M endowment. Annual Giving: Increased annual fund from $64,000 to over $597,000 in just four years. Generated nearly $12,000 from 71 donors via an integrated marketing campaign targeting 21,000 CAEs who had never given to the foundation. This acquisition rate of 3% is double the AFP industry average of 1%-1.5%. Major Gifts: Grew major gifts over $1,000 from 17 to 65 gifts over $25,000. Created a corporate major gifts, grants, and matching program that included 21 companies with funds exceeding $300,000 annually. Donor Segmentation: Created a board-approved donor recognition program based upon data analytics and current and past donor predictive modeling, which enabled the organization to reengage lapsed donors. Cultivated existing and new donors through recognition and exclusive access to resources and events throughout the year.
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Vice President of Membership
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Jun 2009 - Jun 2011
Set strategic growth of all aspects of organization’s membership. Oversaw administration of all major revenue departments, including Meetings, Membership, Education, Product Sales, Volunteer Relations, and ProMover certification. Strategic Planning: Established annual strategic plan and managed a budget of nearly $4M, representing 80% of all organization revenue. Served as primary liaison to senior management team on behalf of member services. Expanded membership base by 38% after designing and leading activities to support AMSA’s new strategic plan. Sales Process Improvement: Increased new member revenue by $236,000 through development of a bulk-buying membership package for 13 largest members, bringing all agent locations into AMSA membership. Membership Marketing: Achieved 90% membership retention goal and 25% increase in membership acquisition over previous years through development of a successful membership marketing communications plan that addressed the unique challenge of operating during a major economic recession.
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Director of Marketing, Meetings & Member Services
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Oct 2007 - Jun 2009
Developed and implemented conference, education, and membership services programs and marketing strategies that continuously expanded membership and value impact of association within the office products and office furniture industry. Business Development: Generated over $180,000 in association and event/program-specific sponsorships through creation of new association publications and member service products. Membership Retention: Created strategic partnerships with global Fortune 500 companies such as Herman Miller and Steelcase, resulting in an increase of non-dues revenue by more than 300%. Planned and managed NOPA and OFDA membership recruitment and retention campaigns, raising retention from 76% to 90% during first year of tenure. Strategic Partnerships: Grew membership by more than 300 commercial office supply and office furniture dealers and generated approximately $100,000 in new membership revenue within one year through strategic collaboration with C-level executives representing manufacturers, buying groups, and affiliate organizations. Event Planning: Handled site selection, execution, and all facets of the annual OFDA Annual Conference, which grew from 400 attendees to more than 600 attendees through outreach to new audiences and sponsorship sales business model. Increased show attendance by 10% to over 40,000 attendees and net revenues to the association by 30% exceeding $1M in the first year alone while serving as an executive committee member of the NeoCon Tradeshow Advisory Council.
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Visit Phoenix
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United States
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Hospitality
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1 - 100 Employee
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Regional Director of Sales
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Oct 2003 - Oct 2007
Led Washington, DC Regional Convention Sales, Marketing, and Services Division of the Greater Phoenix Convention and Visitors Bureau with sales goals and divisional budget accountability. Assisted in the creation of sales strategy and administration of organization policies for other satellite offices. Managed a staff of five. Marketing: Marketed Phoenix/Scottsdale as an excellent meeting and convention destination to metro Washington, DC national associations, government, and corporate clients that represented $300M in direct spending and economic impact to Phoenix/Scottsdale—40% of bureau’s annual sales. Implemented sales and marketing strategy activities including direct mail, e-marketing, viral marketing, semiannual sales missions with hospitality partners, tradeshows, and event sponsorships while maintaining a highly visible presence within the industry. Sales: Developed annual convention sales plan, established sales goals, and managed sales staff. Established strong working relationships with hotel executives, community leaders, and vendor advertising agency. Business Plan Development: Created and implemented business plan targeting manufacturing associations and the National Association of Manufacturers members, resulting in over $75M in direct economic impact.
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VISIT Milwaukee
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United States
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Travel Arrangements
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1 - 100 Employee
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Regional Director of National Convention Sales
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Sep 2001 - Oct 2003
Led sales and marketing efforts in a three-person office. Connected with national association and corporate accounts in the Metro Washington, DC area. Responsible for bringing national conventions and opportunities of groups that were 1,500 sleeping rooms on peak and large. Highlighted benefits of the Greater Milwaukee Region as a destination for meetings and conventions.Key Account Management: Leveraged national association relationships to generate sales and leads for the organization. Exceeded goals and objectives by 45% for the offices first time in six years.Lead Generation: Collaborated with national sales offices and used professional networks to market the destination and generate 70% more leads per year.Cost Reduction: Reduced operating costs by 10% while using creative marketing techniques to increase productivity with an operating budget of more than $250,000.
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Regional Sales Director
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Jan 2001 - Sep 2001
Founded in 1998, seeUthere.com is a pioneering leader in the fast-growing event automation market. Targeting the $100 billion corporate and association events industry, seeUthere.com offers a full range of services designed to streamline event management, maximize event attendance, and leverage events as a key link in the customer relationships management (CRM) strategy of any corporation or organization. Company sold to StarCite (fka OnVantage, fka seeUthere Technologies)
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Director of National Accounts
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Jan 2000 - Dec 2000
Start-up stage e-learning company now owned by New River Capital Partners.
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Marriott International
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United States
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Hospitality
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700 & Above Employee
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National Accounts Manager, Global Sales Team
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Jan 1994 - Dec 1999
After working in various positions at several Marriott's; I moved back to Washington, DC and joined the National Account Office. My National Sales role included developing new business opportunities, developing them into some of Marriott's largest and best multi-year customers.
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