Manager of Analytics

• Dec 2022 - Present

• Drove reporting strategy across multiple organizations• Consulted on key projects focused on growing and scaling the business in an efficient and sustainable manner• Wrote documentation and training guides for the onboarding of new analytics hires

Senior Business Analyst

• Dec 2021 - Dec 2022

• Produced KPI reporting for executive leadership tracking marketing, contact center, and sales performance across organizations• Lead efforts to identify and implement a new lead management tool• Collaborated with technical experts at client companies to create and improve processes to maximize efficiency• Automated workflows to enable steady organizational growth

Marketing Data Analyst

• Oct 2020 - Dec 2021

• Generated marketing pipeline reporting for leadership to determine program performance • Used Salesforce and Hubspot to maintain Marketing campaigns and corresponding data on prospects and opportunities • Partnered with revenue operations team to structure a data lake and conduct proof of concept testing for new tools to the organization including Tableau, RampMetrics, and Infinigrow • Presented key marketing metrics to executive stakeholders in weekly, monthly, and quarterly strategy meetings Show less

Business Analyst

• Jan 2018 - Oct 2020

• Developed Tableau reports and dashboards for executive leadership • Assisted in implementation of IT projects • Forecasted monthly product sales for manufacturing and purchasing • Supported finance and merchandising during budget periods with thorough reviews of data and reporting • Leveraged tools such as Adaptive, John Galt, Ecometry, and SAP Business Intelligence to articulate business performance on a weekly basis to management throughout the organization • Developed Tableau reports and dashboards for executive leadership • Assisted in implementation of IT projects • Forecasted monthly product sales for manufacturing and purchasing • Supported finance and merchandising during budget periods with thorough reviews of data and reporting • Leveraged tools such as Adaptive, John Galt, Ecometry, and SAP Business Intelligence to articulate business performance on a weekly basis to management throughout the organization

Data Analyst & Product Planner

• Sep 2016 - Jan 2018

• Utilized a combination of Crystal Reporting, Google Analytics, and Microsoft Excel to answer data dependent questions throughout the organization • Optimized pre-season and in-season item forecasts to drive sales, margin, and inventory position • Collaborated with Director of Finance and Category Managers to build annual, monthly, weekly, and daily sales and margin plan spreadsheets • Provided weekly volume forecasting to Operations to drive downstream capacity planning • Created demand models with multi-year normalized seasonal sell through curves to drive promotional activity and marketing calendar Show less

Data Analyst

• Nov 2014 - Sep 2016

Maintain knowledge sharing for vehicle manufacturer brand standardsMitigate errors in data and compliance through proactive auditsWork with third party vendors to ensure data qualityPromote interdepartmental coordination on releases and critical issues

Digital Campaign Coordinator

• Feb 2014 - Nov 2014

Assist with projects and task work as neededManage campaign project work with assigned clientsCoordination of required resources from Digital Advisor, Create Designers, SEO, and SEM teamsEnsure that the campaigns are delivered/uploaded on time

Data Analyst

• May 2012 - Feb 2014

Maintain knowledge sharing for vehicle manufacturer brand standardsMitigate errors in data and compliance through proactive auditsWork with third party vendors to ensure data qualityPromote interdepartmental coordination on releases and critical issues

Corporate Performance Intern

• Jan 2011 - Apr 2012

Send out surveys, report on NPS, data consistency

Senior Peer Advisor for Financial Sophistication

• May 2009 - Apr 2012

Student Life Supervisor

• Aug 2009 - May 2011

Assists students in signing up for activities; answers questions about campus events; maintains equipment for use in the gymnasium and game room; keeps track of locker keys

Research Assistant

• Oct 2008 - Apr 2009

Assisted Professor Scott Stevens in his research on neuronal spikes. Data mined information in Excel and created graphs for analysis

Information Solutions Co-Op

• Jun 2010 - Aug 2010

Assists Business Analysts with a variety of tasks including writing, editing, and analyzing procedures for key functions throughout the Swiftwater Campus of Sanofi Pasteur. Assists Business Analysts with a variety of tasks including writing, editing, and analyzing procedures for key functions throughout the Swiftwater Campus of Sanofi Pasteur.

Intern

• May 2009 - Aug 2009

Work with senior probation officers in summarizing cases, intake interviews, pre-trial intervention applications, and approving defendants for the public defender. Work with senior probation officers in summarizing cases, intake interviews, pre-trial intervention applications, and approving defendants for the public defender.

Cashier/Photo Tech

• Aug 2007 - Aug 2008

Assisted customers with product selection and purchases. Handled cash and credit transactions. Used special tools and software to develop film and digital media. Assisted customers with product selection and purchases. Handled cash and credit transactions. Used special tools and software to develop film and digital media.

Cashier

• Aug 2005 - Apr 2006

Greeted customers and responded to questions. Operated cash register and reconciled drawer. Stocked inventory. Greeted customers and responded to questions. Operated cash register and reconciled drawer. Stocked inventory.