Experience

Southern Oil (Pty) Ltd

• South Africa
• Manufacturing
• 100 - 200 Employee

• Marketing Manager

  • Mar 2015 - Present

  www.soill.co.zawww.bwellfoods.co.zawww.nutsaboutcooking.co.zawww.canega.co.zaResponsibilities:• Develop, marketing plans and strategies which are in line with the strategy of the company.• Convert agreed upon marketing plans and strategies into feasible, workable project plans.• Leading the marketing team to achieve set objectives.• Creating structure and managing a young and dynamic creative team to perform to their full potential.• Keeping abreast and having a comprehensive understanding of market, political, trading and economical environments affecting the business.• Constantly conduct market research to identify opportunities for the establishment of new marketing and distribution channels.• Maintain and grow the current good relationship with existing long term sustainable Partners and the development of new relationships with other organizations to ensure future involvement and inclusion in all marketing activities.• Monitor, review and report on all marketing activities and results within the approved marketing budget.• Managing all marketing for the company and activities within the marketing department.• Developing the marketing strategy for the company in line with company objectives.• Co-ordinating marketing campaigns with sales activities.• Overseeing the company’s marketing budget.• Creation and publication of all marketing material in line with marketing plans.• Planning and implementing promotional campaigns.• Overall responsible for brand management and corporate identity.• Preparing online and print marketing campaigns.• Monitor and report on effectiveness of marketing communications.• Creating a wide range of different marketing materials.• Working closely with design agencies and assisting with new product launches.• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.• Analyzing potential strategic partner relationship for company marketing.



Contrast - Strategic Creative Agency

• Director / Owner

  • Jan 2007 - Dec 2014

  Founded Contrast Strategic Creative Agency in 2007.The agency offered the following marketing and design related services: 1. Strategic marketing & consultation services 2. Brand Development 3. Full graphic design service 4. Specialist packaging design service 5. Photography 6. Film Production7. Copy-writing & name generation 8. Website design & optimization 9. Social media marketing Before I sold the business in 2014, the company boasted a wide range of national and international clientele, to name a few: Indigo Cosmetics (Yardley, Lentheric, Coty, Panache), Faircape Diaries, Denny Foods, Montagu Dried Fruit, Shoprite & Checkers, Johnson & Johnson, Aspen Pharmacare, Vital Health Foods, Beyerskloof , Du Toitskloof Winery.



TBWAHuntLascaris

• Art Director

  • Jan 2006 - Dec 2006

  I worked on various brands (Adidas, Woolworths, Pfizer, to name a few. ) I worked on various brands (Adidas, Woolworths, Pfizer, to name a few. )



Zoom Advertising, Ogilvy

• Art Director

  • 2005 - 2006

  I worked on various brands. (National Lottery, PEP clothing stores, The Crazy Store, Delheim wine estate, to name a few. ) I worked on various brands. (National Lottery, PEP clothing stores, The Crazy Store, Delheim wine estate, to name a few. )