Experience

Richmond Public Library

• Canada
• Libraries
• 1 - 100 Employee

• Coordinator, Marketing & Public Relations

  • Jun 2015 - Present

  In this position, I have defined the structure, workflow and assignment of responsibilities that governs the daily outputs of the Marketing department. In addition to staff management responsibilities, I am accountable for creating and executing a marketing and communications strategy that delivers benefits to the Library Board, staff, our members, our community partners and the city of Richmond by being open, proactive and transparent. Within my team's overarching strategy and work plan, I am making recommendations and implementing marketing and communications vehicles, policies, procedures and activities on behalf of the library for the benefit of the community of Richmond. As part of my role, I project manage, assign and schedule marketing and communications support for library projects, programs and initiatives. This involves understanding the broader picture of each proposed project to determine priority placement and how best to work with other staff on the project to ensure successful promotion. This is a highly satisfying role and I have contributed to many engaging initiatives in this role. Annually, I lead the design efforts of my communications team and write all content for the library's Annual Report to the Community. Other notable accomplishments include writing and executing comprehensive communications plans to prepare for the separate implementation of changes to borrowing policies and to the hours of operation at the three smaller library branches. This summer I was responsibly for planning, overseeing and implementing a number of high profile campaigns. Highlights include creating a comprehensive marketing campaign to celebrate and launch a brand new collaborative learning space in the library's main branch called the Launchpad, as well as a summer reading campaign that contributed to the enrolment of over 4,000 kids, teens and adults in summer reading clubs offered at Richmond Public Library.



SparkNet Communications

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Communications and Operations Manager

  • Oct 2013 - Feb 2015

  In this role, I was jointly responsible for managing business operations and delivering on all internal and external communications requirements. My primary responsibility was to ensure the efficient operation of the business in the absence of the Director of Operations, who was on maternity leave. Notable deliverables included reviewing and standardizing most outgoing, client-facing documents, planning executive-level planning sessions, managing consultant relationships, finalizing client, vendor, partner, legal and employee agreements and working with the company co-presidents to create and implement processes that supported the execution of the company's Strategic Plan, In addition, I collaborated with and managed the work completed by the company's Marketing Specialist. I provided him with coaching, guidance and support to create and execute on an annual marketing strategy. I also co-managed the company's Business Administrator and provided her the tools and support to balance her accounting and administrative responsibilities.



TELUS Business

• Canada
• IT Services and IT Consulting
• 700 & Above Employee

• Project Manager I

  • Apr 2012 - May 2013

  I represented the Enterprise Solutions team and customer interests as the Business Prime for the HST Reversal, PEI and QST HST Harmonization initiative. My responsibilities focused on ensuring minimal impact to large business customers as well as ensuring TELUS team members fully understood the changes to customer invoices when the tax changes were implemented in 2013.

• Communications Specialist

  • Oct 2004 - May 2013

  I developed internal and external communications at a variety of levels, from VP ghostwriting to front line team member communications to customer communications.I planned, facilitated and measured that success of monthly Knowledge Forums for a team of 70 + team members for a period of four years. I also planned and executed regular employee engagement events including charitable giving, team building, cross-functional partnerships and development opportunities.In addition to my team communication and people practice responsibilities, I owned and delivered the monthly performance reports presented at the Executive Leadership level for the entire Business Solutions organization. To manage the monthly reporting cycle activities, I coordinating the submissions of ~40 team members and was accountable for accurately preparing the material, dry-running the presentation with the VP and SVP owners and communicating monthly improvement requests back to submitters.



TELUS Communications

• Telecommunications
• 700 & Above Employee

• SVP Communications Specialist

  • Jun 2011 - Apr 2012

  In this on-loan assignment, I developed and delivered communications as a member of the Corporate Communications team to the Enterprise Solutions team and the TELUS organization as a whole. I created communications for a broad variety of vehicles, including internal website stories, external consultant articles, bulletins and PowerPoint presentations. In this on-loan assignment, I developed and delivered communications as a member of the Corporate Communications team to the Enterprise Solutions team and the TELUS organization as a whole. I created communications for a broad variety of vehicles, including internal website stories, external consultant articles, bulletins and PowerPoint presentations.



TELUS Communications

• Telecommunications
• 700 & Above Employee

• Business Readiness Leader

  • Jul 2001 - Oct 2004

  In this role, I planned, coordinated and executed National Customer Service Week activities for the large business front line team members. I also primed communication, business readiness and change management support for operational efficiency and process improvement projects. In addition, I provided change management consultation to VP’s on performance management, measurement of employee engagement and communication. This support included delivering change agent and change practitioner workshops to team members from front line to VP level as well as True Colours workshops and personal change management sessions during corporate downsizing activities that took place during this time.