Experience

TOSSWARE

• United States
• Consumer Goods
• 1 - 100 Employee

• Director of Sales Planning and Operations

  • Jun 2023 - Present



Gracious Consulting

• Consultant

  • Aug 2022 - Jun 2023

  • Advising supply chain and merchandising best practices and setting frameworks to streamline S&OP • Emphasis on inventory & product life cycle management, assortment planning, pricing strategy, product development, 3PL & warehouse solutions, market trends in fast fashion • Managing supplier, manufacturer, retailer, distributor, and logistics providers • Specializing in apparel, footwear, jewelry, accessories, and home furnishings categories • Advising supply chain and merchandising best practices and setting frameworks to streamline S&OP • Emphasis on inventory & product life cycle management, assortment planning, pricing strategy, product development, 3PL & warehouse solutions, market trends in fast fashion • Managing supplier, manufacturer, retailer, distributor, and logistics providers • Specializing in apparel, footwear, jewelry, accessories, and home furnishings categories



True Innovations - Li & Fung Group

• Orange County, California, United States

• Director of Supply Chain - Planning, Purchasing, Order Management

  • Apr 2022 - Jul 2022

  • Collaborated with product category leaders and Asia teams to ensure on-time production completion and BCO container bookings to achieve healthy WOS targets; flagged containers for priority unloading with Logistics and 3PL teams • Partnered with the VP of Operations, leadership teams, and product vertical division heads to develop new product forecasts and launch schedules to drive margin and process improvements system-wide • Analyzed and tracked item performance weekly and recommended re-orders, inventory adjustments, and PO cancellations to meet or exceed $50M annual budget plan • Managed the eCommerce Order Management team of 4 and collaborated with EDI teams to ensure accurate and timely daily order processing; 300k orders annually • Implemented workflow efficiencies including replacement PO tracking and inventory feed audits via Scrapehero to maximize channel distribution and scale to a multi-million revenue division • Servicing key accounts including: Amazon, Wayfair, Overstock, Cymax, Costco, Walmart, Target, Office Depot, and Staples Show less



Melinda Maria

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Director of Supply Chain and Production

  • Mar 2021 - Apr 2022

  • Maintained demand forecasts utilizing historical shipment and consumption trends, customer inventory data, and demand assumptions aligned with business goals • Created inventory parameters connected with sell-through KPI’s, managed stock balance levels, and recommended strategic business shifts to drive profitable replenishment and continuous improvement to S&OP process • Implemented PO management process from scratch to manage demand requirements with manufacturing and supplier capacity to ensure timely fulfillment of customer orders • Delivered on margin goals by negotiating cost savings with suppliers, building out a raw material procurement network, and elevating product development initiatives in collaboration with cross-functional leaders • Oversaw all logistics of moving the shipping department from 3PL back in-house, implemented WMS system for fulfillment services and negotiated attractive rates with First Mile as the shipping carrier Show less



Skechers

• United States
• Retail
• 700 & Above Employee

• International Merchandiser

  • Feb 2018 - Feb 2021

  • Spearheaded category strategies and assortment SKU plans aligned with global vision supporting merchandising, marketing, and financial objectives for joint venture partners in 4 international markets • Secured +20% in bookings; 35M pairs annually for joint venture partners • Achieved +25% annual net sales growth for international division, representing 54% of total business • Executed strategic growth proposing line expansion within Women’s Lifestyle categories, increasing order volume 500% in seasonal divisions • Analyzed weekly sales performance and quarterly hindsights at a division/category/SKU level to support actionable strategies according to sales targets, stock turn rates, and profit contribution • Collaborated with product development teams to identify top-sellers and steer product roadmaps to ensure profitable revenue growth, including collaboration licensee projects and SMUs Show less



H&M

• Sweden
• Retail
• 700 & Above Employee

• Head of Merchandising

  • Dec 2015 - Feb 2018

  • Led the Merchandising team of 6 by driving sales, growth, and margin results; setup $2.4M annual top down sales plan and budget forecasts to align with buying plan • Achieved +30% annual sales growth and improved sell-through rate by 10%• Launched H&M within the Taiwan market and expanded to 12 stores within 2 years• Developed category plan by garment type and adjusted allocation/markdown strategies responding to in-season performance monthly• Increased incremental sales by $275k annually by implementing store layout adaptations based on square meter selling, segmentation, and optimizing category performance• Analyzed large data sets providing weekly follow-up on traffic, conversion, average purchase, and unit receipt KPI’s facilitating decision making and driving growth • Activated commercial activities within Taipei region by collaborating with the Hong Kong regional team and the Sweden buying office to drive quantified sales goals Show less

• Senior Merchandise Manager

  • Aug 2013 - Dec 2015

  • Secured all merchandising related functions when H&M entered the Taiwan market, including systems setup, garment allocation, and budget & forecast follow-up for all new stores• Achieved record-breaking results of 18k receipts for first flagship store opening; the highest number of receipts for new country opening in H&M history • Drove +15% annual growth in categories by segmentation, replenishment, and markdown strategies• Synthesized market trend opportunities, business hindsights, and region-specific needs across Ladies, Kids, Home, Accessories, and Footwear categories for China and Taiwan markets • Responsible for all allocation and segmentation strategies for new arrivals and top sellers; 50k SKUs per season • Maintained OTB and re-forecasted consumption models evaluating inventory position, mix, and turn; communicated strategic recommendations on future demands Show less



True Innovations

• Irvine, CA

• Key Accounts Manager & Product Development Manager

  • Apr 2008 - Aug 2011

  • Account lead for Walmart, developing products to support new business initiatives and seasonal assortment refreshes for large-scale direct import furniture company • Achieved $20M in annual sales with Walmart, delivering consistent growth YoY • Launched Back-to-School collections under Walmart Mainstays, resulting in 25% of company sales • Secured incremental collections under the Canopy brand and coveted Black Friday end-cap slot, generating +10% in order volume • Managed a team of 3 direct reports, contributing $100M in annual sales for the company • Co-managed inventory and forecasting proposals via Walmart Retail Link ladder plans and recommended re-orders on a bi-weekly basis • Led R&D incubator team of designers and engineers in Hangzhou China on a 3-month development project, identifying and sourcing innovative textile construction and fabrication methods to provide competitive marketing edge for the company Show less



Interbrand

• United States
• Advertising Services
• 700 & Above Employee

• Verbal Identity Group

  • Jun 2005 - Aug 2005

  • Analyzed market research and synthesized consumer insights to develop concepts for brand name and tagline creation with the verbal identity group • Facilitated focus groups and managed brand profile database to ensure insights were up to date on a consistent basis • Major accounts: GE, Clorox, Ricoh, Prudential, Fender, and Pernod Ricard • Analyzed market research and synthesized consumer insights to develop concepts for brand name and tagline creation with the verbal identity group • Facilitated focus groups and managed brand profile database to ensure insights were up to date on a consistent basis • Major accounts: GE, Clorox, Ricoh, Prudential, Fender, and Pernod Ricard