Stephanie Riordan

Marketing Communications Manager at Intimo Lingerie
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Melbourne Area, AU
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency
Skills

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Bio

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Credentials

  • Prof G Certified Brand Strategist
    Section4
    Feb, 2021
    - Oct, 2024

Experience

  • Intimo Lingerie
    • Australia
    • Manufacturing
    • 100 - 200 Employee
    • Marketing Communications Manager
      • Jun 2017 - Present

      - Writing copy, proof reading and content development for marketing collateral, internal communications, social media, product descriptions, catalogues, marketing emails - Managing content calendars across all facets of the business - eg. website, social media, EDMs. - Liaising with external agencies to device a public relations strategy - balancing a combination of traditional media platforms and engaging social media influencers - Assisting in the coordination of photo shoots - Casting and managing runway events - Management of photography and retouching projects

  • Grid Concepts
    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Digital Copywriter
      • May 2015 - Jun 2017

      - Assisting in planning, writing and managing digital content (articles, eBooks, emails, social media posts and other materials) - Managing editorial calendars - Generating ideas and conducting research for infographics, blog posts and other viral content - Conducting outreach (draft, distribute and pitch stories to publications & other attention worthy potential content distribution sources) - Taking control of social media channels (LinkedIn, Facebook, Twitter) - Measuring the effectiveness of produced content & optimising accordingly

  • The Australia Times
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Beauty Editor and PR Manager
      • Feb 2016 - Jan 2017

      - Brainstorming and developing pitches for possible articles - Researching and writing articles to be be published in the magazine - Sourcing relevant imagery for articles - Managing the magazine's Facebook page - Proof reading articles from contributors to make sure the content and wording is in line with the overall style and branding of the magazine. - Brainstorming and developing pitches for possible articles - Researching and writing articles to be be published in the magazine - Sourcing relevant imagery for articles - Managing the magazine's Facebook page - Proof reading articles from contributors to make sure the content and wording is in line with the overall style and branding of the magazine.

  • Mildred.co
    • Fashion Writer
      • Aug 2013 - Jul 2015

      • Researching and writing articles – Feature articles, fashion and style articles and reviewing apps, books and television series • Editing articles • Professional Correspondence - communicating with fashion labels, designers and PR agents and establishing firm relationships within these industries • Inputting relevant keywords for SEO and meta descriptions • Writing copy for promotion and managing social media platforms – these included Twitter, Facebook, Instagram using applications such as Hootsuite and Tweetdeck • Administration tasks including filing, implementing a logical folder system in Google Drive and processing invoices and payment for freelance contributors • Sourcing images that adhere to the correct copyright laws • Assisting with make up and styling for fashion shoots

Education

  • University of Melbourne
    Masters of Publishing and Communications
    2016 - 2017
  • University of Melbourne
    Bachelor of Arts (BA), Communication and Media Studies
    2013 - 2015

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