Stephanie Raffety

Marketing Manager at HiEd inc.
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -
  • Spanish -

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Bio

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Experience

    • United States
    • Computer Hardware
    • 1 - 100 Employee
    • Marketing Manager
      • Apr 2021 - Present

      • Developing overarching marketing strategies and advertising campaigns with senior management for the University of Texas campus networks • Owner and lead of marketing, advertising, and promotional calendars for both brick & mortar and e-commerce storefronts • Ideating and creating promotional content including imagery and copywriting for all in-store, social media, email and web presences • Constantly reviewing and analyzing current marketing campaigns for weaknesses and developing solutions within budget constraints • Analyzing website click-to-purchase conversion rates and the effectiveness of paid ads & promotions to optimize sales • Identifying potential new audiences and creating a plan and budget to capture revenue opportunities • Partnering with vendors (Apple, Dell, Lenovo, Adobe, Microsoft) to optimize inventory increases/placement, training of staff, and execution of promotional events • Coaching store leadership on the planning and execution of live sales events • Responsible for all relevant roles of a social media community manager

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Lead Engagement Specialist
      • Jan 2020 - Mar 2021

      • Manage and monitor client social media to provide 24/7/365 customer service • Manage and train team of 6-10 employees on process and policy changes implemented by client • Meet with clients to identify goals and areas of improvement for maintaining online community • Assist in creating copy/responses and suggested verbiage to be used for FAQ and social media posts for multiple top brands and clients • Recognized by clients for representing their brands in a positive manner and capturing their voice • Praised by leadership for response rate and quality of engagement with followers, as well as meeting and exceeding goals set by clients • Track follower/customer kudos and praises as well as concerns or complaints and report to clients • Alert clients of trending topics and possible issues arising within their online community • Create and implement strategies for handling viral posts and managing engagement between brand and followers/customers during high volume posts

    • United States
    • Insurance
    • 300 - 400 Employee
    • Adjuster - Repair Facility Associate - Contract
      • Jun 2019 - Jan 2020

      • Maintain privacy while reviewing customer insurance plans and coverage • Recognized by management for accuracy and productivity and completing 60+ tasks daily • Work as a team to clear daily task queue in a timely manner • Offer support to team by collaborating to resolve issues and ensure accuracy • Ideate and suggest incentive programs to leadership for improving productivity • Handle inbound and outbound calls and emails from repair facilities regarding payment, liability and coverage

  • Xerox Business Solutions
    • San Antonio, Texas Area
    • Lead Customer Care Specialist
      • Apr 2017 - Jun 2019

      • Consistently meet company productivity and sales goals by serving as first responder to all customer requests. • Maintain a positive work environment by encouraging teamwork and incentivizing teams to exceed company goals. • Recognized by management for training new employees on handling service and supply requests as well as escalated calls. • Take ownership of all customer inquiries by processing orders, upselling products and services, tech support needs and scheduling service calls for onsite tech visits. • Collaborate with sales department and connect customers with their account representatives as needed. • Create and implement new processes for handling customer calls about technician ETA and collaborating with sister companies.

Education

  • North Mesquite High School
    High School
    2005 - 2008

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